Our display team just finished installing the holiday display at the Free People store in Paramus, NJ and it looks awesome. The rest of our stores will be decorated over the next week, so if you live near one you should definitely pay a visit to see what they’ve done. (find store locations here)
The inspiration was vintage wintertime and they were looking at lots of vintage Christmas images, toys from the 1950′s and even found this crazy chair made of stuffed animals. So they got really into the stuffed animals and decided on this huge 150 pound teddy bear for the front window. The bear’s patchwork was done by hand by our display team here in Philly.
Each store will have an “advent” calendar, also hand painted by our display team. Each day the store employees will open a window or door to reveal a hidden picture. There was supposed to be chocolate behind each door, but there were some technical difficulties. The team left the store staff a package of chocolates that they can eat each day instead.
Some painted skis and ice skates…
and the wall of cookies, also made by the display team.