The new store display was designed around 3 different materials: a mix of bamboo, cotton rope, and grass mats. The grass mats are from India and made of strips of bamboo. The patterns were inspired by fabrics our Visual Director bought in Tanzinia on a safari and some fabrics the accessories team designed with. The display team reinterpreted the prints into these big crazy versions and hand painted the mats.
The rope was ordered in bulk (72,000 feet!) and half was hand dyed by the display team in their workspace. You should see the floor now, it’s turned green from all the dyeing! They got smart and had the other half professionally dyed by a company in Philly.
They had the bamboo delivered from India, and when it arrived it was totally covered in mold! The display team hand bleached and scrubbed every piece. These girls work hard for their displays…
And they get thirsty while they work, so don’t mind the mess. But their work totally pays off, right? It looks so beautiful.