Weekly updates from BLDG 25

february catalog

The February catalog drops today! The book was shot in Jaipur, India. Our theme for this collection is “I Want Candy” translating into yummy, sugary, candy colors and embellishments of plastic stones and gems.
We were inspired by this Japanese travel book following one single girl’s experience. You’ll notice we only used one model for this book. Her name is Yulia. Stay tuned for an interview with Yulia and some behind the scenes photos…


Quinn -February 12, 2008, 10:27AM

I LOVE this video and many of the pieces from this catalog. But what was that song playing in the background the whole time? Was it all one song? It was amazing, please help! Thanks!

kristy -February 12, 2008, 11:14AM

i absolutely loooooooooove it

L -February 12, 2008, 5:18PM

the model reminds me of gemma ward and mischa barton. she’s very pretty. i love the dresses in this catalog!

Lynsie -February 12, 2008, 8:08PM

Yulia is my most favorite model! All the clothes are awesome!!!

Anonymous -February 13, 2008, 4:14AM

I love the elephant, it must have took awhile to get it ready for the shoot.

Nicole -February 14, 2008, 2:39AM

I must say, those colors look superb against the elephants skin!

fpgirl -February 14, 2008, 7:52AM

Hi Quinn! The music in the video is from a film teaser called ‘Saawariya’. Our photographer found it, so I don’t have too much info. Hope that helps!

Liz -February 22, 2008, 6:16PM

The photos are incredible! Do you know where I could get a bindi like the model is wearing?

fpgirl -February 26, 2008, 10:56PM

Hey Liz!
I asked our catalog creative director. Hopefully she’ll know where they got them. I’ll let you know!

fpgirl -February 29, 2008, 7:40AM

Hey Liz. So I got the scoop. The team bought everything for the shoot either in India or in “little India” in Jackson Heights, Queens NY. So you might luck out if you have an Indian neighborhood in a city near you. Hope you find one!

Liz -April 17, 2008, 7:05PM

Thank you! At least I will have fun trying to find one. :)

Post a comment

Back To Top     
Stay Inspired & Don't Miss A Thing.
Weekly Updates from BLDG 25.

Enter your email address for Free People BLDG 25 news, offers, and other promotional communications. You may unsubscribe at any time.