labels project

Ever think about how far your clothes have traveled? I like the way artist Luca Pizzaroni is approaching clothing labels as a cultural symbol.
From the Labels Project site:
“The Labels Project Sculpture sets out to serve as a metaphor of travel, capable of taping memories of time and place to reveal a sense of unspoken collective identity.This installation sculpture relies on the conventions and familiarity of clothing to communicate and uncover a greater sense of self. Label-gazing, becomes here, a valid geographical-psychological challenge. The viewer’s interpretation belies his personal notions about geographical provenance, time and memory.”

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