Weekly updates from BLDG 25

today at the home office

Doub and Lauren have fun as they pick models.

Indy + Erin = Love!
The latest lobby decor.
Jenna’s awesome birthday treats, yum!
Kara hard at work on something pretty and arty.
Bob says, “EAGLES.” (P.S. The bottle is empty- it’s an Eagles decoration!)
What the Image Team does with their down time.
Courtney enjoying some work that looks tedious. :)



Mer -January 6, 2009, 3:44PM

You guys have so much fun! I wish I could work there! I’d fit right in!

jen -January 6, 2009, 4:13PM

the ‘home office’ post always make me jealous that i don’t work there :(

Lucy -January 6, 2009, 8:26PM

I agree with the comments above! It would be an INCREDIBLE experience to work at Free People!!!
p.s where do you guys get your inspirations for new styles? Is there a design team that chooses what trends will be in stores? I would appreciate it so much if you can answer!!! Thanks

pruittfpgirl -January 7, 2009, 11:48AM

Hey Lucy!
I showed your question to Doub, one of our art and design directors, and she wrote this little blurb for you!

Usually, the design directors get together and brainstorm. Everyone brings something that is inspirational to them at the moment- it could be a vintage garment, a beautiful dish, a magazine tear, a velvet trim, or a book on Mongolian nomads. Then we decide in which direction to go. Sometimes we imagine this girl that we in a way would like to be and often she is a girl that is in constant motion traveling to exotic places. Once the direction is decided, we start pinning our inspirations on the wall and open it up to the whole design team. We really depend on the youthful eyes to lead us and love to see what they have to show. At times we all can be very inspired by a place like Morocco, or the deep south, or we could love a certain look such as menswear clothing. One of my favorite trends was called “old loves” and this was about menswear. We all brought in any piece of clothing we had from a current lover or an old love. So when we hung up all the clothes we had every kind of guy represented from the sweet farm hand to the rebel without a cause. Another one of my favorites were simply journal entries of a girl leaving La. to journey to “burning man” to find herself and figure out what she really wanted to do with her life. And she ends up in New Orleans and starts painting with watercolor over old floral wallpaper.
So, the nice thing is a trend can stem from anywhere- it can be emotional, nostalgic, cultural or simply from a muse that has a “good look” going on!
Hope this helps Lucy, and if you have any more questions please feel free to ask!

Lucy -January 8, 2009, 3:48PM

Thanks so much! That was very helpful.
I replied in an e-mail back to you

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