introducing wee people!

October 28th, 2010 / Posted by fp julia / Permalink

intro introducing wee people!

i am so excited to introduce wee people… a line for our tiniest muses!

the collection captures the spirit of the free people girl in her earliest stages, when fairy tales are real and imagination knows no boundaries.  whimsical party dresses to release her inner princess, cozy sweaters and items with free people’s unique details and elements to make her feel as special as she is.

the line is the baby of our managing director of design and image, who drew her inspiration from her daughter and the desire to create a wardrobe for her that had the same uniqueness as free people. the focus of the first collection, which falls during holiday season, are girly party dresses countered with cozy, comfy items made to be played in all winter long.

the size range for wee people is 2t – 6t. the collection will debut online and in our november catalog on november 2nd.

here are some outtakes from our wee people photo shoot, featuring some of the cutest little models you’ll ever see!

DSC7059 introducing wee people!

DSC7288 introducing wee people!

DSC7458 introducing wee people!

DSC7153 introducing wee people!

DSC7394 introducing wee people!

DSC7189 introducing wee people!

DSC7486 introducing wee people!

44 people like this post.

30 Responses to “introducing wee people!”

  1. lauren says:

    this is adorable:) this makes me want to have a girl

  2. alyssa says:

    Precious! So happy my sister is having a little girl so we can dress her up. Just blogged about your new line to spread the word! :)

  3. Sarah says:

    Oh my! This just made my day :)

  4. kay says:

    oh my goodness! love. love. love.

  5. bianca says:

    so excited about this; my sister is gonna love this; can’t wait to get something for my niece! =)

  6. Anonymous says:

    i’m dying right now, this is too good!

  7. alison says:

    this is amazing! the last pic is hilarious. love.

  8. kate says:

    this is so cute! i love that fp made a line for little girls that embodies the spirit of free people, but still keeps it age appropriate. i wish i had a daughter or niece to buy pretty clothes for!

  9. THIS JUST MADE MY DAY.

    My sister, Maddie, is 5 ! When can you buy these clothes!? I am going to DECK her out !!!!

    jruppert.blogspot.com

    xxx

  10. Linda says:

    Yay!! Finally, Some cool kids clothes! I have a 4 year old daughter and it’s SO difficult to find stylish/bohemian clothes for kiddies. I’m super excited about this! Are you guys accepting “wee people” model submissions? Ha! =)

  11. Tonya says:

    So adorable!! Now that there are clothes for the kiddos..my boyfriend and i are wondering when you guys will introduce a guys line? Soon i hope!

  12. Lily-Citlali says:

    How adorable! I wish had a daughter or a niece so I could buy these clothes!

  13. Jackie says:

    Oh no you didn’t! :D LOVE IT! Any discounts for loyal followers and lovers of all things Free People???!

  14. Jennifer says:

    Your models are so adorable! This is a great campaign!

  15. Sarah says:

    YAY! I know the little model in the last picture and I can say she is as cute in real life as in her pictures! Such a great line! I love the cozy sweaters paired with the feminine girly dresses. Wonderful!

  16. Anonymous says:

    OMG I am way too excited about this!
    any hope of a wee people’s model search in the near future??

  17. Amy says:

    Just awesome, my little one was completely enamored with the dresses and the models are simply adorable!

  18. Anna Clare Culp says:

    This is the most adorable thing ever!! I just got married and of course people automatically ask so when are you having kids?! Well it’s a ways off but now I’m looking forward to it even more with this amazing line!!! They are just too cute!

  19. Anonymous says:

    This is the cutest thing i’ve ever seen!! soo exciting!

  20. patricia says:

    love love love IT!!

  21. I just had a little girl about 3 months ago and I just discovered this new line today. I am so exstatic! I have always LOVED Free People and I am so excited to dress up my little mini me! I called my husband, my dad, my sisters and my friends to tell them about it. I’m pretty sure I just died and went to heaven!

  22. Amanda says:

    This is genius! I’ve always been a fan of free people and I always thought of what it would be like if they had a line for little ones! I would love working in an environment of such creativity and inspiration. :)

  23. fp julia says:

    thank you all so much for your lovely comments! wee people will be up online tomorrow :) i will keep you all posted on the blog if i hear of any model castings :)

  24. Kaity says:

    Love this! What type of dog is in the first photo? ADORABLE!

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