Weekly updates from BLDG 25

holiday display giveaway!!! UPDATE 12/20

*UPDATE 12/20*

congrats to our winners so far:

marissa from georgia, elena from new york, jill from washington & taryn from california!

just one more dress to go…

if you have already entered, you do not need to enter again. if not, you still have a chance to win – click on the link below to enter! good luck! xoxo

in the spirit of the holidays and giving, we’re doing ANOTHER giveaway!

a lot of you have been asking about the beautiful display dresses in our new holiday displays. well guess what? starting this week, you can enter by clicking right here and filling out the simple form for your chance to win one!

each week on friday, we will pick a winner. we have four dresses to give away and one mini display, which consists of two of the felt snowflake panels and two sheer glittery booti print panels – inspired by actual indian booti prints. we’ll pick the winner of the mini display this friday, and then each friday after that we’ll pick a winner who will receive one of the dresses.  the final winner will be announced monday december 27th, as we are not in the office friday december 24th.

you only need to enter the giveaway once, and each week a name will be selected at random from the entire list of entries.

PLEASE NOTE: the dresses are NOT meant to be worn. they are for display purposes only.

some of the dresses are embellished with pieces of glass and we would not want you to hurt yourselves :)

**finally, for those of you who do not win- you still have a chance to own one of the lovely dresses! they will be sold in our stores starting the day after christmas for $40 each, so stop by your local FP store to snap one up.**

good luck and happy holidays! xoxo


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Nikki -November 22, 2010, 5:15PM

Bummer that they aren’t meant to be worn!

laurie friedell -November 22, 2010, 5:21PM

my friend and I just loved those dresses when we were shopping in the Legacy Place store!!!

angelica -November 22, 2010, 6:07PM

i could die for these dresses– might have to make a copycat for myself if i don’t win :(

keri -November 22, 2010, 6:14PM


keri -November 22, 2010, 6:15PM


Bahar -November 22, 2010, 6:20PM

too lovely!!!

michelle -November 22, 2010, 6:31PM

i love the holidays; and these displays :)!

candice -November 22, 2010, 6:44PM

Yes!!!! I commented last week and am so psyched that you’re all doing this. So excited!

Anna -November 22, 2010, 7:26PM

omg I am so happy right now!!

Just a friendly suggestion: FP should make replicas with appropriate materials-not glass-and sell them online because people looovvee these dresses and they would seriously never have a chance to stay on the racks!!!

kaylin -November 22, 2010, 8:08PM

BEAUTIFUL! So wish I could photograph them; they are truly an inspiration, and so very winterized!

molly -November 22, 2010, 10:04PM

They are gorgeous. Wish they could be worn…

Raven In A Blue Room -November 22, 2010, 10:32PM

they are gorgeous


Alyson -November 23, 2010, 1:04AM

yesss please make them so they could be worn <3

Anonymous -November 23, 2010, 2:38AM

I loved these dresses the moment I saw them. They’re a ballerina decor dream <3

fionazhou201 -November 23, 2010, 4:32AM

Fancy skirt for little princess!

Katie S -November 23, 2010, 8:44AM

These dresses are the epitome of winter wonderland meets ballerina…and I am in LOVE!

Hellen Araujo -November 23, 2010, 12:45PM

OMG! They are so cutie I so would want to wear them! Well anyways if I win I will puchase a wood box where I can pin the dress, put a glass on top and mount it on my wall. It will be a great girly piece of art

Kelly Agnew -November 23, 2010, 1:29PM


Orowi Oliver -November 23, 2010, 8:42PM

You are amazing FREEPEOPLE!

Taline Levonian -November 24, 2010, 1:10AM

Saw these dresses in the store, they were breathtakingly beautiful and dreamy!!! <3

Margy -November 26, 2010, 10:42PM

oooo i would like one ;)

Nadia -November 27, 2010, 4:06PM

I know I live far away from you but I really want to win this :(
It’s not only this giveaway , but I also really love ur site! I’ll follow you from now on.

xxx Nadia

Corisa -November 28, 2010, 1:11PM

Little precious snow angel dresses =]

<3 lovely

Emma -November 28, 2010, 6:39PM

these dresses are amazingg i love them and freepeople <3

JoAnn -November 29, 2010, 9:45PM

They should be worn, they are gorgeous…..Make them they would selllllllllll…;Trust me!!!!every women and girl would buy…….simple…..

sharon -December 1, 2010, 4:57PM

Saw these in store the other day, so beautiful!

Sarah -December 1, 2010, 10:49PM

OBSESSED! I was just in the Free People store in Manhattan and was blown away by how gorgeous these dresses are! I agree with everyone who says they would sell! I really hope I win one, it would be absolutely awesome! :)))

sarah -December 7, 2010, 4:00AM

They should def be worn! They are gorgeous!!!!!! Hope i am not to late to enter to win :)

Danielle -December 7, 2010, 10:44AM

They are gorgeous! Congrats to the two people who have won on Friday so far. I have my fingers crossed!!!!! xo

Maeghan -December 7, 2010, 10:54AM

I love these free people dresses :) free people itself is amazing but i just wish the clothes were a little more affordable !!

Jen -December 7, 2010, 12:16PM

Totally loves all of the displays!!!!!!!!!!!!!!

emily -December 7, 2010, 1:09PM

I love those dresses! They are so inspiring!

Dawn -December 7, 2010, 1:24PM

Gorgeous…Always beautiful displays and amazing vignettes!!!! Got some very talented folks there!!!

Chelsea -December 14, 2010, 11:20PM

I almost died when I saw these hanging! I asked if we could play dress up when the store closed…:)

liz -December 18, 2010, 1:36PM

i love these dresses and def want to purchase one! but i won’t be anywhere near a free people store the day after xmas. want can a do?

Leila Lajevardi -December 18, 2010, 5:36PM

Those are beautiful…I would love to have one displayed!

Laura -January 4, 2011, 9:24PM

We were able to buy one at the store and so excited for my daughter, we’re going to tweek what we need to so she can wear it. Love Free People your all so creative.. thanks

Audrey -April 19, 2011, 5:35PM

I’m making the top right one in black and light blue for prom. =)

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