September Catalog Photographer: Yelena Yemchuk

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Our September catalog was shot by the amazingly talented Yelena Yemchuk, originally from Ukraine. After working for several years doing video and photography for bands – most notably the Smashing Pumpkins – she turned her focus to fashion photography. Her work has a moodiness to it that translates beautifully through her lens, making her the perfect photographer to shoot our September catalog with its autumnal feel.

Here are some behind-the-scenes shots of the photographer at work, as well as some of her previous editorial work that is absolutely breathtaking!

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Go see more on her website.

Behind the scenes photos by Thomas Northcut.

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Comments

VASARE NAR -September 12, 2011, 5:40PM

Beautiful photographs, this style definitely suits september! PERFECT!

anna -September 12, 2011, 6:25PM

Love her work :)

B -September 12, 2011, 6:59PM

always love the catalog!!!
interested in sending my work your way (FP) for a possibility at working on an upcoming shoot/catalog… is that possible?

Nina -September 12, 2011, 7:23PM

LOVE HER!
as a fellow ukrainian i feel rather proud that she has managed to work with such an amazing company. she produces fantastic shots and i look forward to seeing more of her work with you :)

Kate -September 13, 2011, 12:59AM

These pics are amazing!!

http://www.sweet-louise.blogspot.com

youdonotseethateveryday -September 13, 2011, 2:29AM

talent

Giovanna -September 13, 2011, 4:52AM

Sooo pretty and inspiring! Thanks for sharing!! xoxoxo
Giovanna
Boho Market

roestta stone -September 13, 2011, 6:21AM

Thanks for sharing!! xoxoxo

Olivia -September 13, 2011, 9:06AM

Any tips on how to create the braids and hair styles from the fall catalog? It’s all so beautiful!

Jasmine -September 13, 2011, 7:03PM

The socks are my favorite (:

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