Weekly updates from BLDG 25

February Catalog Video featuring Freja Beha Erichsen

This is my favorite catalog video to date – watch as Freja Beha Erichsen channels our five Free People girls! Song is “New Year’s Eve” by Mal Blum.

View the entire February catalog.

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sooz -February 6, 2012, 12:56PM

awesome video! love that faux-hawk hairstyle she rocks towards the beginning.

Anna -February 6, 2012, 1:06PM

Where is that shirt/dress in :18? Thanks!!

Tiffany -February 6, 2012, 2:54PM

Love this video


cali -February 7, 2012, 7:36AM

Awesome. She seems to be a different person with every different outfit!

Andi -February 7, 2012, 5:39PM

Woah! Who shot this video? It’s beautiful!!!

LadyLars -February 9, 2012, 12:38PM

Amaze. I have been in love with Freja and with FP forever. to see the two come together is incredible!

Henri -February 18, 2012, 3:22PM

Yes she is great !
Some illustrations of her at

Kate -December 18, 2014, 8:32AM

Hey! ah i love Freja, she’s so cute and funky..adore the clothes, suite her soooo well! is there anyway i can download this somewhere??

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