Weekly updates from BLDG 25

The Magic Behind Our Intimates Lookbook

We sat down with our Intimates Fashion Manager and asked her about her thoughts on our latest Intimates lookbook. Here’s what she had to say:

The book was shot in the romantic, bohemian city of Paris. This is the perfect backdrop for our Intimately Free People. I love how sexy and playful it looks but with the whimsical and feminine feel of the brand.

It’s very aspirational — we can’t always lay around a Parisian apartment in beautiful slips with a handful of yellow roses but we can most certainly dream and that’s what I love the most about it… it takes you away into a world of beautiful intimates and surroundings.

These are some of my favorite looks from the book:




Shop our Intimates lookbook.

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