Weekly updates from BLDG 25

February Catalog Sneak Peek

Ah, February…one step closer to spring, and our catalog is making me oh so ready for the change in seasons.  For our February book we again worked with the strikingly cool Dree Hemmingway and Anais Mali, who each bring an amazing attitude and energy to the studio setting.  Shot by Emma Summerton and showcasing some of our favorite new trends like touches of leopard, moody florals, and a fresh spring color palette, accentuated by a pastel backdrop, this book has my mind ready for festivals and sweet sunshine.  Stay tuned for the full catalog coming on Monday, and for now here’s a little sneak peek!

free people february catalog

free people february catalog

free people february catalog

free people february catalog

free people february catalog

free people february catalog

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Roxy Roundhouse -January 31, 2014, 7:28AM

Yes! thank you for what will be a day of day dreaming of warmer weather. As a canadian i love snow i really do . So much so that once while living in Australia i was a little home sick and emptied out the huge deep freeze and climbed in. Since we’ve had a wicked winter I’m ready for spring, bring on the flowers and sunshine.

Roxy xox

Becky Miller -January 31, 2014, 8:06AM

Absolutely LOVE every look posted above. I can’t wait to start wearing summer outfits!!

Paperstarz -January 31, 2014, 9:38AM

Those lace up sandals……TDF.

Anonymous -January 31, 2014, 2:48PM

Anais!!!!! I absolutely love her! Can’t wait to see more.

Monique -January 31, 2014, 2:50PM

Everything is just complete perfection! I can’t wait for February’s catalog.


Megan Babin -January 31, 2014, 3:56PM

I absolutely love every look! Hopefully this is a catalog I get in the excited to see more :)

Flourish Design Co. -February 1, 2014, 1:19PM

Oooh can’t wait to see it! All so casual and cool.

Juliette Laura -February 1, 2014, 8:15PM

Such lovely sneak peaks! I cannot wait!

Tara -February 1, 2014, 8:43PM

LOVE the floral jumper and bohemian arm bangles.


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