Free People Models Off Duty

We had a beautifully warm fall week here in Philly, and I was able to capture three of our models outside! Mila, Natalia, and Sam all wore totally different looks, from retro and feminine to sophisticated and tomboy. Read on to see what our models wore to work this week – and how to get their looks. Read More

When Music Takes You Back

Have you ever had a time when your ears caught a piece of a song and immediately you’re swept away to an experience in your past? The time, the place, the faces… the sights, the smells, the feeling. Music has an incredible power to take us back; to allow our minds to revisit a deep memory that we may not have thought about in quite some time. I’ve always found this to be such a magical thing, and I was curious to discover the songs, bands, and experiences that are forever linked in the minds of others… so I turned to five girls right here in our home office. Read More

Local Gem: Soy Cafe

On a main street in Philly’s Northern Liberties neighborhood is a quiet café that has my heart: Soy Café. It’s one of those places where you walk in for the first time and immediately feel like you’ve been there before. Like the home of an old friend. It’s comfortable. Bursting with shape and color left and right, the décor is an eclectic mix of new and vintage furniture and wall art made by local artists. There’s a small area where you can buy little creations from local artists, as well – like pressed-flower cards and handmade jewelry. I love the idea of local businesses supporting other local businesses — so sweet. Read More

Easy Beauty Trick: DIY Smudge Eyeliner

We love easy beauty tricks here at Free People, and today I’m sharing one that was introduced to me in my teenage years. In the girls’ bathroom at school one day, my friend whipped a lighter out of her back pocket. I freaked out for a quick second, but then I saw where this was going, and I was in total awe. She was making her own smudge eyeliner. Read More

Fun Ideas For Storing Makeup Brushes

If you wear makeup, you probably own a few makeup brushes. Maybe you keep them neatly tucked away in a brush case; maybe they’re kept on top of a vanity table for easy access; maybe they’re thrown in the nearest drawer to get them out of the way. If you have the urge to change up your storing situation, here’s some inspiration! These methods can also be used for storing other items like pens, pencils, and paint brushes :). Read More