Weekly updates from BLDG 25

I took so many photos of this one wall in our Philly store, I felt like I needed to give it its own post.  There was so much to look at, it took my breath away.  Artwork, potted plants, memorabilia from around the world had my eyes darting back and forth, snapping away with my camera trying to capture it all. One of the coolest parts? Some of the artwork is actually for sale!

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Heather -Feb 21, 2012, 9:26PM
sorry 5th picture lol
Heather -Feb 21, 2012, 9:26PM
Id like to buy one of the framed prints shown in the 4th it still available and for how much?

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One of the things I’m most looking forward to when our Philly store opens on Friday is seeing our new spring store displays! Our display team has transformed the entire atmosphere of our store from rich, sparkling winter to a light and airy spring.

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adelia -Dec 05, 2012, 10:23AM
Hi take 2 days to find one dress and finally I think I find The reason about my "obsession" is because i tried buy in Ebay but I didn't win the action for that I trying look for the same dress you can help me. the dress is here post in one this your pictures. Free People Intimately Dress. Romantic floral rose pattern. Very silky soft with cream lace under bust fabric.please help me I want the dress for my wedding.Is in the picture beside the mannequin with pink tank and white short thank you so much
Michelle -Mar 21, 2012, 8:59PM
the hanging flower mobiles, with all the interlocking wires and the artficial flowers hanging off - what kind of wire did you use?

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Happy first day of November! I think this calendar is one of my favorites :) Visit our flickr page to download the regular or widescreen version!

briaa -Dec 04, 2011, 8:43PM
Where's the December calendar? :(
folkandfairytale -Nov 01, 2011, 2:53PM
love the chickadee's ! thx !

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I’ve posted some of Beth Hoeckel’s work before; she’s one of those artists I always keep an eye out for new work from.  I love her collages and that they’re made of found paper and archival paste, not digitally. One of my favorite hobbies is making collages, it’s something I like to do in my down time while listening to music.  It’s incredibly relaxing and also a great way to express your feelings – I actually rarely show mine to people because I think of them as little visual diaries full of mixed emotions, but the cool part is that their meaning is unique to the eye of the beholder.  Someone else could look at them and have no idea what the real meaning is behind them.

But I guess that’s true for most art, huh? :)


Samantha Cruz Fraticelli -Feb 03, 2012, 3:31PM
Just inspiring!!
Taylor -Oct 22, 2011, 10:38PM
This is too funny, because I am about to go to sleep, and hopefully these images will bring me good dreams. :) I love to make collages also. And yes, I ALWAYS have music on. It makes me stop thinking, and allows me to create. Beth Hoekel's work really is lovely!

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I came across these scarves on green eyed monster and I loved the story behind them so much – for anyone out there who, like me, suffers from seasonal depression, here’s a little ray of light :)











“I am always bewildered by the arrival of early autumn darkness. I travel around in my normal routines confused for weeks. This year I felt I needed to try harder to understand the transition. Was there some way I could prepare? Without even knowing it I found I was using my camera as a tool to dissect the final hours of illumination. I became fixated on capturing a momentary blanket of light, of all tones and colors, which I could hold and pull up around me when all I see is black. I wanted to feel the light. I needed to see the light. And now I feel ready. Come darkness, here we are again.”

more here.

kate -Oct 21, 2011, 1:27PM
Love these pics! Very cool.

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We love the magic thermal kaftan!






“let sleeping dogs lie”


-Oct 12, 2011, 7:29PM
AW dill & lou are so precious <3
Amber -Oct 12, 2011, 4:20PM
I want to work here!

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We are looking for a Graphic Design Assistant to join our home office team! The primary focus for this position will be to create.

Responsibilities include:

  • To create compelling catalog covers and layouts, using your painterly and illustrative skills
  • To invent new ideas for layout and push the limit of catalog design
  • To create striking, visually unique, and artistic marketing messages for

For more info and to apply, please click here.*

*When applying please attach work samples or website address. -Apr 25, 2013, 11:08PM
Hey there, my name is Rubin and I'm a fellow blogger out of Merrimack, United States. I'm glad to see the work you're doing on this site. Coming upon Cool Job Alert: Graphic Design Assistant! | Free People Blog was refreshing and helpful in terms of writing and work. Keep up the nice work guys: I’ve put you guys on my blogroll. I think it will improve the value of my web site. Greetings, I'm Rubin and I've just recently begun to get into what you're referfing to. I don't know where you’re obtaining your details, but solid job even so. I really should commit some more time learning and understanding more. Thanks for the article: I was looking for this info for my goal.
Mary -Oct 15, 2011, 11:05PM
Has the deadline for this already passed???

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This month’s featured jewelry designer is one of my personal favorites – Dannijo. The New York based label was founded by sisters Danielle and Jodie Snyder, self-taught jewelry designers who learned how to wirework by playing with their father’s medical tools as kids. Their pieces are handmade using various metals – oxidized silver, gold and gunmetal – mixed with bold colorful elements like druzy quartz, crystals, aqua aura and pearls.

A combination of bohemian whimsy and old-world sophistication, their pieces are incredibly beautiful and eye-catching, making them a favorite among celebrities and fashion designers.

Their inspiration:

“For SS12 we were really inspired by Indonesian surf culture, western elements and Aztec artifacts — think masks, fossils and ancient jewelry dug up from the past. We wanted the collection to be really wearable and able to be stacked and layered as always so we had fun with color and silhouettes while keeping the collection very signature Dannijo. It’s sort of a modern take on remnants of the past.”


I love how the necklaces are styled with vintage tees and faux fur in our October catalog – on the left, the Stella Collar, and on the right, the Tribal Rhaise Pendant.

And the rings? The rings are out of this world!


Lucas Stone Ring, Dai Ring, Jacinda Ring.

Shop all designer jewelry by Dannijo.

stina -Oct 03, 2011, 2:03PM
beautiful jewelrys
karacter -Oct 03, 2011, 11:36AM
loveeee Dannijo!! xo Kara

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A friend sent this to me the other day to check out and I thought it was such a neat concept – a photographer and textile designer collaborated on this shoot and it showcases both of their talents so beautifully! I love the juxtaposition of the fabrics alongside the photos of nature, they complement each other so perfectly.











Designs and Artwork by Tara Bromham.
Photography by Bohie Palecek.

View in its entirety here.

The friendship bracelets that Honestly WTF made at our FNO event were beautiful and a true symbol of what free people stands for. They’re unbelievably quite simple to make and FUN!

They’re perfect for a quiet night in with your girlfriends. just sit around the table, chit chat, and proceed with these instructions – the outcome, a generous gift to give to your closet friend. We loved them and we hope you do too!

via Honestly WTF



You’ll need (for a double wrapped bracelet) :

  • 44 inches of 1.5mm leather cord
  • 12 inches of brass ball chainn or crystal chainn
  • 58 inches of waxed linen cordd
  • a 1/4″ brass hex nut
  • a pair of scissors


Fold the length of leather cording in half to form a loop. The loop should fit around the hex nut, which serves as the clasp. Run the tip of the waxed linen upwards along the leather cord and towards the loop. Then wrap around the base of the loop at least 5-6 times, working downwards in the opposite direction. This secures the waxed linen cord and is the start of the bracelet.


Place the ball chain along the leather cording with the end of the chain meeting the end of the wrap. Holding the ball chain against the leather cord, wrap the linen around tightly.


Continue wrapping while checking it for fit around the wrist.


When you have reached the end of the ball chain wrap the linen cording around the leather strands 2-3 more times. Tie a knot with all three strands.


Thread the hex nut through the strands and tie a second knot.


Trim with scissors and your wrap bracelet is finished!!


The materials are listed for a double wrap bracelet. For a single or triple wrapped bracelet, divide the measurements by 2 and multiply by accordingly. Experiment with crystal or other types of chain! Make as many as you like and fill your wrist up!


CJ -May 21, 2014, 2:33PM
Is there anything I can use instead of a leather cord? I try not to use animal products!
aryan -Oct 26, 2012, 8:47AM
It was dark when I woke. This is a ray of sunshine.

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Our operations coordinator is also getting married, and had the amazing idea to incorporate some of the beautiful quilted fabric from India that we use for lots of our store displays – by having it used to make one-of-a-kind clutches as gifts for her bridesmaids! She worked with her friend Paige, a local designer behind Christine Shirley, who uses scraps of old fabric or old vintage clothes that may never come back in style to make handbags, clutches and more.  Check out the amazing clutches she made with the quilted fabric!



Such an awesome idea, and a great way to incorporate her love of Free People into her wedding!

Matrimony Sites -Oct 25, 2014, 7:37AM
Wow!beautiful gift...all collections are best..
mary -Jun 07, 2013, 8:51AM
where do you buy fabric like this?

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I have one of the awesome flannel lanterns from our Fall store displays and I want to give it to one of YOU!

To enter, click here and fill out the brief form. I will choose a winner at random one week from today!

Good luck :)

P.S. learn how we made them here.

Oil Extraction Machinery -Apr 18, 2014, 11:53PM
Right away I am going to do mmy breakfast, later than having my breakfast coming over again to read other news.
Ricky -Apr 01, 2013, 3:08AM
I for all time emailed this blog post page to all my friends, since if like to read it next my friends will too.

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