our february catalog was shot in southern california by photographer jason lee parry and features models martha hunt, chrishell stubbs, jessica mau and noot seear. each model was chosen to represent one of the free people girls – ginger, candy, lou and meadow, and an overarching theme of love is present throughout. the catalog drops tuesday, stay tuned!!
these amazing photos were taken by our videographer and looking at them is just deepening my longing for spring…you can almost feel the sun radiating out of the images.
february is always the toughest month for me to get through, even though it’s the shortest. winter’s charm has worn out and my mind turns entirely to spring. i have a family house at the beach and i don’t spend much time there in the winter, so by now i start to feel it calling to me…my heart aching for sand and surf and most of all sun. driving to the shore with the windows down and that familiar salt water smell as you near the ocean.
the need for spring and summer takes over my thoughts and each day that winter drags on feels more and more unbearable. i’m trying to fight the blues this month… jemma and i each put together a little survival kit of things that help us get through the waning days of winter!
i’ve been in my apartment for over a year and i still don’t have a couch! time to fix that – i like the sixties look of this one. while the snow piles up outside i’ll put on some bob marley (catch a fire or burnin’) and break out the watercolors- getting into a hobby always helps when i’m cooped up inside. i love these little shorts that i can wear now with tights and in summer with flip flops to the beach! and i’m eyeing a backpack for the vacation i’m planning sometime soon – hopefully to somewhere warm! my next book, favorite lip balm, and this amazing hat, will come with me.
and from jemma:
February is here and Valentine’s Day isn’t that long away, I sure need some love to help me through this dreary month.
The cold weather is getting to be a little too much. This month I intend to indulge in my comfort zone – cozying up at night with welsh wool tapestry blankets burning one of my favorite scented candles, Baies by Diptyque, while I watch romantic comedies.
If you’re anything like us, you love nothing better than a good old nosey through somebody else’s wardrobe. We always end up feeling inspired! Here’s a little tour though my wardrobe. We hope to post more of these from some of our favorite Free People muses.
My style inspiration is a Rock ‘N’ Roll chic verses a hippie folklore rebel. Tattered sweaters mixed with ditsy florals, holey rock Tees and denim shirts.
My dad is a huge Eagles fan so owning this very rare Eagles in concert shirt is extra special to me. Pattern and texture consume the majority of my wardrobe. I have a huge love for crochet – my favorite item is the crochet swing top that I bought from Free People last summer. I own bags that look like they have been traveled and been on an adventure throughout life, old satchels and run down rucksacks. I collect Native American jewelry, Turquoise and necklaces that have been made in Indian pow wows.
My style developed from looking at Vogue from the tender age of 13, and my dad’s collection of American rock vinyls and books – I used to admire Joni Mitchell, The Stones and get a kick out of seeing bad ass rebel films such as The Wild One with Marlon Brando; I like how denim and leather give you an attitude. Fashion excites me every day and I love owning pieces that are extra special and have meaning behind them.
we have another new lookbook up online! “la boheme” is a gorgeous mix of airy fabrics, soft colors, crochet, animal and floral prints. it’s romantic and sweet and i could easily see these outfits floating down the streets of paris. which one is your favorite?
(click on each image to go to our website and see all items in the outfit)
after jemma posted about our extreme series oversized and boxy tees the other day i went and checked out the shop online and started thinking about how i’d wear some of these items. like she said, i also tend to over-size it when i buy shirts because i like them a little baggier – so these extreme tees are right up my alley! we had a little fun today trying some outfits on, and with the color scheme of the items we picked, the bamboo forest at the end of the hall beckoned to us…
you guys have probably heard of erica domesek of the blog p.s. – i made this… by now – she’s a DIY genius. i love how she can make a project i’d never even think of seem so easy and do-able. for example, this feather headpiece – with spring and festival season creeping up on us it definitely has the wheels in my head turning, thinking of fun headpieces i can make and wear all summer long.
our creative design assistant snapped a couple pics of model sasha pivovarova when she arrived for our catalog shoot on thursday… she looks effortlessly cool in leather pants, black shoes, tank and messy braid – and the tiger on her shirt was definitely appropriate!
i snapped this photo of her bracelets and rings on the makeup table – i love that she just wears a couple of friendship bracelets!
and jemma took this photo when she arrived on day two, looking nice and cozy for the cold day in nyc!
i know you guys want to see more of the april catalog but you’re going to have to wait a little bit! don’t worry though because i’ll have a sneak peek of our february book soon (maybe next week!) and it is amazing :)
I have always been a fan of the oversized look. I usually opt for the two sizes bigger idea when it comes to buying tops - I like the way they fall and how much freedom I have to play around with different silhouettes.
Lately bloggers have been catching my eye and the ways they have been styling these extreme XL ideas.
I love this look with maxi skirts with a small section of the top tucked in to give a draping effect or just worn loose to give that relaxed and comfortable feel.
It’s quite a bold idea… how do you guys feel about this look???
do you dream of working for free people? well i have exciting news! we have started a twitter account called urban_scout that you can follow for all the latest job openings, and they are there to answer all of your questions as well - click here to go to their twitter page and make sure you’re following!
We’re intrigued by fashion everyday – it stimulates, inspires, and influences everything we do. We’re always looking for the freshest trends and the newest movements in street style and boho fashion, and we constantly fuel our ideas with the best from fashion culture.