A few inspiration images that make us say: Honestly…WTF!
~from erica & lauren of honestly…wtf.
check out the awesome boot riders we’re carrying from erica’s 2 bandits line on our website here!
Beach season is on its way and we’re indulging in relaxed items that can easily be rolled up in into a beach bag and make for the perfect day from day to night. Here’s about beach!
a narrow island where blue water meets lush green fields, stone walls rise up out of the sea and cobblestone streets are lined with buildings the colors of sunset…here are some photos of our march catalog location, old san juan – the heart and soul of puerto rico.
these lovely photos were taken by our producer.
martha hunt is one of our favorite models to work with – in our web studio and on catalog shoots, she consistently brings an amazing attitude and free spirited beauty. this past friday, our web studio did a special shoot with martha and had her style all her own outfits, as well as give makeup and hair direction. i got to watch and take some photos, and i must say… i have a little bit of a girl crush on martha!
she is so fun and full of personality, and the second she sets foot on set she is all business and works the camera like no other. here’s a little behind the scenes look at martha ON duty, along with the final shots our photographer took of the five looks she styled.
so i’m curious, which outfit styled by martha is your favorite?
and stay tuned because later this week we’ll show you what makeup products were used to get her look ;)
About the brand:
Shakuhachi takes you on a trip down romance lane – luxurious chiffons and breezy silks that will make you want to float into the summer months. silks in camel and heart racing tones offset the delicate charm and give you a little bit of “cool”.
Shakuachi was birthed a decade ago in Australia from creative experimentation and a kaleidoscopic vision. Jessie White the founder and designer has cultivated a solid global presence and a broad, enduring following with style mavens and celebrities throughout the US, Japan and Europe. We have invited her label into Free People!
our store girls keep inspiring me with outfit ideas! they always look so amazing…here are some of the latest looks that have caught my eye on our stores’ facebook pages!
speaking of spring displays – how amazing are these umbrella chandeliers from portland?!
oh, and…. HAPPY FRIDAY!
and a couple pics from the studio today…
i’m in love with these crochet bralettes from our march catalog.
yesterday we introduced you to our newest line, “new romantics” (if you missed it, read about it here), so today i wanted to ask which of these beautiful new romantics pieces you like best!
the cala luna tunic:
the asymmetrical sea top:
the fringe cami tunic:
the one shoulder top:
or the windows on the world top:
it’s finally here… i have been dreaming of our march catalog for months now, ever since i first saw these images. some of these are alternate versions of the catalog shots, and some aren’t in the book, so you wont see them anywhere else!
our march book was shot in old san juan, a small, narrow island that is the oldest settlement in puerto rico. we again worked with the amazing photographer guy aroch, who captures models aline weber and alina baikova in a haze of sun, sea-salt and sand that will leave you craving a beach getaway.
all images by guy aroch. the catalog drops on tuesday!
We caught up with our New Romantics designer to give a little insight into this new label we have launched.
What was the initial inspiration behind New Romantics?
Just after this opportunity was presented to me, I was leaving for a girlie vacation to Sardinia. I was really taken with the passion of the Italians and the rustic beauty I found there. The beaches are stone and are overshadowed by steep cliffs and rocky coves….the surface of the sea, reflecting the pebble bottom, looked like prisms.
How would you describe New Romantics as a line?
Intimates dressing has been really appealing to me and how it’s a bit naughty but delicate, I wanted New Romantics to feel more grown up. It’s beautiful, kinda sexy or as we call in FP sensual…I like that the sensual girl doesn’t look like she’s trying too hard. They are items that you can take on vacation with you, they are light and delicate. You can roll them up into your suitcase and they will still look great… all crunched up.
The fabrics that you use for this line are quite unique, how would you describe them?
I spend a lot of time researching or pulling ideas from anywhere and everywhere, a curtain, vintage blouse, and antique tank linens, scarves and develop from scratch. My eye is hungry for the next beautiful texture and I enjoy building texture on top of texture. In general I am attracted to sheer Rochelle’s that mimic crochet but they drape more beautifully and in turn are sexier because they are less perky and demure. They are hard to find! There’s lots of raised texture contrasting with see-through fabrics so you get a lot of dimension. I find this mix of elements makes for expensive looking clothes that need very little embellishment to sing.
What’s to come for New Romantics, I hear there are some beautiful items coming in April?
Looking forward, each collection story will be told by the fabrications I curate, I feel like New Romantics will always have a touch of delicate hand. But it’s a new generation of romanticism…extreme hem lines are going to get weird and sweep are going to get big and I’m not sure how bra friendly it’s going to be ;)