Stay inspired and dont miss a thing. Weekly updates from BLDG 25

Post image for Vintage Missoni now available in Vintage Loves!

missoni_family ad

When you think about fashion with amazing prints and patterns, surely there is one name that springs immediately to mind. Missoni. Founded in Italy by designers Ottavio and Rosita Missoni, the brand has been known throughout the years for their use of bold patterns, mixed fabrics and kaleidoscopic colors. Our Vintage Loves line has just launched a collection of Vintage Missoni pieces and I was completely blown away when I saw them.  The pieces are pricey but they are fashion treasures, and the colors and patterns are at the very least some pretty amazing eye candy.

Plus, they’re modeled by one of our beautiful home office ladies which provides some awesome styling ideas for how to wear these pieces in a modern way.








Shop the Vintage Loves Missoni lookbook.

Click on top three images for sources.

Mariel -Sep 07, 2011, 10:47PM
Audrey -Sep 07, 2011, 3:59PM
I am in love with the pants/jumper thing!

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Free People – September 11 catalog from FreePeople on Vimeo.


To end the day, here is our September 2011 catalog video! Shot by our videographer, featuring models Bambi Northwood-Blyth and Martha Hunt. Bambi and Martha prance through fields like forest nymphs with flowers in their hair, wrapped in cozy fabrics and textures and the golden light of the Autumn sun.

Song is “All We Ever Wanted Was Everything” by Bauhaus.

Ruby -Sep 07, 2011, 10:55AM
Freepeople, I love you...
MB -Sep 07, 2011, 10:35AM
Drooling. Bambi & Martha are a PREFECT duo.

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Post image for FNO 2011: Getting Creative with Free People in NYC

our fashion night out event is happening this thursday! everyday leading up to the event we will be featuring one of our girls from here in our home office and why they love NYC! Come join us for a fashion bonanza!

go here for more details: free people’s fashion night out

Describe New York City in 4 words…

Lustful, sharp, unpredictable, aggressive

What are you predicting for Fall Fashion?

A preppy cool, is what I’m chasing for fall – lots of tweeds, cool denim and brogues. I’m loving the thought of Annie Hall mixed with a sweet Francoise Hardy. Velvet in jewel tones are on my mind worn with rugged knits.

Who is your style muse?

I admire many people’s style; my muse is someone who has a fusion of great vision, a beautiful mind and innovation. If they have all three then they’ve got me good.

A favorite place in NY?

A great coffee shop in NY always makes my day. I tend to nestle there for a couple of hours people watching and what not – The Smile, 26 Bond Street New York

is perfect for that!

One Free People item you will be taking into fall…

Aged leather wingtip brogues

Post image for Designer Jewelry by ACB


All it took was one read through Annie Costello Brown’s bio and I was intrigued…very intrigued.

This month’s featured jewelry artist, she is the designer behind ACB – a line of hand-made pieces in materials including leather, bronze castings, vintage chains, natural shells and semi-precious stones. Her creativity and design sensibilities originated in her childhood, growing up in the  Sausalito houseboat community of the 1970s and 80s. This was a community of artists, musicians and crafters who established their own sort of counterculture in the Northern California bay, and nurtured her own resourcefulness and creativity.




The community still exists, but went through a period of intense struggle in the late 70s and 80s called the “House Boat Wars” that was between the houseboat community and wealthy developers that wanted them out. This no doubt was also influential on Annie Costello Brown’s upbringing and the work that she would one day create.

This history kept playing in my mind as I looked at the ACB pieces we are carrying – the eclipse necklace, with its combination of leather, chains and beads, the texture and blue beading of the cyanea necklace and the fierce looking linea blades necklace. I can see the influence of the Sausalito seas and unique architectural elements in the necklaces featured in our September catalog. The collection has something for everyone, ranging from bold statement pieces to delicate casual elegance, all with an underlying intrigue that speaks of turmoil, triumph and fierce individuality.

And just for you, here’s a little peek inside the ACB studio!





view all jewelry by ACB.

houseboat image source.

nina -Sep 08, 2011, 12:11AM
i want to live at Sausalito houseboat community
luxury is nature -Sep 07, 2011, 7:45PM
lot of bling

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Post image for Style File: NYC Showroom Wholesale Sales Manager for Specialty Stores

This week’s style-file girl is one of our employees from the NYC showroom. She’s the fun loving girl behind wholesale sales to specialty stores which means that any time you see our brand in a specialty store, she helped get it there! Here’s a bit about her life and the style she lives it with…

photo 5



photo (5)


Picnik collage

photo (8)

photo (7)

photo (6)

Anna -Jan 15, 2012, 5:02AM
Just came across this and saw she mentioned Cafe Habana, kept reading and saw she's from Michigan. Really proud to read this and all the comments because my parents are part owners of that restaurant :) So thanks for making me smile!
emily -Sep 05, 2011, 10:34AM
You have my dream job! Working for FP wholesale is the only reason i get up and go to class in the morning! as an intern i wanted to meet you this summer but was unable to visit the fp showroom while in new york because i was to busy at the anthro showroom! hope to meet you one day!! :) also, i LOVE cafe habana!

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Post image for Free People Rocks NYC for Fashion’s Night Out!

It’s that time of year…

When fashion takes over New York City, bringing in packs of fashion writers and editors, designers, models and their impeccable off-duty style, and photographers there to capture all the Fashion Week action. We’re thrilled to be a part of all the Fashion’s Night Out excitement this year – our Soho and Fifth Ave locations will be staying open late with music, drinks by Kanon Vodka and Vita Coco Coconut Water, and events that you won’t want to miss!

Here’s the rundown:

At our Soho store, enjoy live acoustic music by singer/songwriter Jeremy Current from 8-9pm!

At our 5th Avenue store, take part in a bracelet DIY with our friends from Honestly…WTF at 7pm.


Afterwards, from 8-9PM, enjoy live music from one of our favorite bands, Adam and Dave’s Bloodline!


Also, our Creative Director and Art Director will be showing up at both boutiques to meet all of YOU! Be sure to catch up with them and say hi :)

You can RSVP for this event at the Facebook event page.

Hope to see you there!


Bailey -Sep 07, 2011, 2:34PM He's an amazing artist! Make sure you come to see one the best new emerging artists!
thomas -Sep 02, 2011, 1:08PM
doub, lauren, vodka, and coconut water??? i'm there!!! ;)

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Post image for Office Style: Store Managers

This week the office has been very full! All of our store managers have come into town for workshops and meetings that are going on at the home office. As they rotate throughout the building you can’t help but notice the beautiful fashions they showed up in. Many have on Free People pieces, and it’s so fun to see how they interpret the items for themselves. True to Free People spirit, there’s a lot of flowing bohemian looks, gypsy-like patterns, and intricate crochet/lace. It’s not often that we get to have these ladies around, so we snapped their style while we could. Enjoy!


LOVE this combo of the sheer paisleys maxi dress, turquoise warrior necklace and sgt pepper suede ankle boots.


The summer layers maxi skirt and a pretty sweet bag!


The beautiful fp spun crochet maxi.


Picnik collage

The scalloped lace crop top and a cute printed skirt.


The voile and lace slip and maxi cardigan from a couple of years back that I own and still love very much!


The cannaregio mesh top and red flares = perfection!

Clarissa -Sep 14, 2011, 2:17AM
Kim is a store manager!? I love her, she is quite possibly the best Fp employee ever. Also maybe the only one I've ever encountered. but still she is the best. Also those flares are super cute.
lisu -Sep 06, 2011, 8:12AM
Where oh where can i find that polka dot dress?!

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Post image for Thursday Poll: Mad About Plaid

Plaid is totally in right now (okay, it’s pretty much always in), and we have tons of it on our site. It’s the perfect print as we’re moving into fall since it has a warmer, cozy feel. Which plaid piece will you be getting for your wardrobe?

The Savana Printed Maxi Skirt

Oversized Motorcycle Jacket

Fit N Flare Circle Dress

Fit n Flare Circle Dress

Flannel Button Down Tunic

Flannel Buttondown Tunic

FP One Plaid Crop Top

FP One Plaid Crop Top

Erin -Sep 04, 2011, 3:25AM
That 1st post is so freakin bizarre! That has to be some kind of weird spam?
Silvia -Sep 01, 2011, 2:31PM
Love the collection!

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Post image for September Catalog Sneak Peek!

Looking through our September catalog you can feel Fall emanating from its pages.  Cozy knits and texture, plaid and lots of layers – all things that I can’t wait to wrap myself up in as the temperature drops.  Shot at a beautiful old mill in New Tripoli PA by Yelena Yemchuk, the book features models Bambi Northwood-Blyth and Martha Hunt. Here’s a sneak peek…I can almost smell the crisp chilly air and hear the crunch of leaves beneath my feet…








Guess who else makes a special appearance?!




The September catalog drops Tuesday September 6th.

Behind the scenes photos by Thomas Northcut except last two, by Jemma.

Isis -Sep 07, 2011, 5:13PM
the Behind the Scenes pictures look actually much better than the catalog pictures. That's kind of sad. I was so excited for it... But I guess I'll atick with the Behind the Scenes ones.
Audrey -Sep 04, 2011, 12:45AM
So pretty I love how it's almost dreamlike.

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Tomorrow is the first day of September! I can’t believe fall is almost upon us. But don’t put away your favorite summer shorts, skirts or tanks just yet! You can still layer with these items going into fall and create some really cute silhouettes that are right on trend. Jemma and I worked with our videographer to make this little video showing how to style your favorite summer outfit into fall!
Song is Jonathan Fire Eater “I’ve Changed Hotels”

Look One: Layering with Maxi Skirts
Start with a skirt or similar style like the floral gauchos, one of your favorite dressy tops and heels. Add a thermal, tall boots, leather jacket and scarf to transition to fall.

Look Two: Layering with Pants
Start with any style of bottoms and a tank top and ankle boots. Add a hat, light weight cardigan and jacket to transition to fall.

Look Three: Layering with Shorts
Start with your favorite pair of shorts, summery blouse and boots. Add tights, a loose knit and hat to transition to fall.

Which look is your favorite?

-Sep 02, 2011, 6:11PM
I loved the second outfit, whats the name of the army green pants in outfit two?? :)
Heidi -Sep 02, 2011, 1:10PM
too great, I like to see Jemma in more things like this, she wears looks very well!

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Post image for How To Style FP Thermals: 5 Ways to Wear

Did you feel it? I felt it…

The chill in the air this morning. No, summer is not over just yet, but fall is definitely creeping in. And that means time to break out the thermals.

FP thermals are my favorite – they always fit perfectly, come in the best colors, and best of all they always have something unique either in the shape or the detailing, that sets them apart and makes them interesting. We have several thermal styles right now so we thought we’d have a little fun and make a video showing different ways to style thermals! They can be worn with shorts (and tights in fall!), skinny jeans, widelegs, tea-length skirts, you name it. Check out the video, which features some of our lovely home office gals!

Song is “So Long” by the Fruit Bats.

Outfit One: we the free lou flannel cuff thermal worn with quilted leather pant, levon platform and jenoah floppy brim hat.

Outfit Two: crafted cuff thermal worn with rangers high rise wideleg jean,cara pocket hip belt and tapestry tote.

Outfit Three: stripe love bug thermal worn with fp vegan leather shorts.

Outfit Four: solid love bug thermal worn with high waisted zippered wideleg jean and trimmed tapestry duffel.

Outfit Five: lou flannel cuff thermal worn with the floral print sheer gaucho, jeanoah floppy brim hat and tapestry tote.

Under the thermals each girl is wearing one of our seamless intimates.

Shop all fp thermals!

Ariana -Aug 30, 2011, 10:06PM
When does the September catalog come out? Can we have some photo previews please?
Audrey -Aug 30, 2011, 6:04PM
I'm so happy you did another changing room type video these are always great inspiration! I was just thinking about how much I liked them two days ago. These videos always have great music.

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Post image for Atlanta Opening Event Style!

From what I hear the opening event for our Atlanta store was a ton of fun! And from the looks of it, quite stylish as well  :) I love seeing all these ladies rocking Free People!


The vivaldi voile and lace slip is such a great layering piece.


A favorite from May – the cantina wrap maxi skirt.


Love the extreme vintage flares! I’m wearing mine today :)


Pretty maxi dress from our February catalog.


The lovely gypsy lace dress.


Another vivaldi voile and lace slip, worn under the adorable reversible faux fur vest!





Looks like a great event! Thanks so much to everyone who came out :)

sara -Sep 05, 2011, 11:50AM
soo excited for fp atl!
hotshot bald cop -Aug 31, 2011, 5:05PM
Right on!

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