It’s all about the Body Con

We are obsessed here @ home office with the body con,and also a little obbsessed with Alexa Chung. I’ve got all excited about styling tips for this very versatile little number.

I’m the type of girl who doesn’t like the look too ‘Ginger’ (Fp’s term for the Sexy girl) So I play down any item I have that might scream Wowzer! With quirky accessories and layering.

Rock Vintage T’s, playful jewelry and messy / dreaded hair are details that will tag along with my body con. However if I had a body like our models below… Sure I’d Rock out in one all day everyday!

The items above are:1. French Terry Dress 2.Scandalous Lace Tunic 3.East Meets West Tunic

where to stay in marrakech

when our team went to morocco to shoot the april catalog their first stop was marrakech.  they stayed in a gorgeous spot just outside the city, where small streets and alleyways recede into a vast grove of palm trees.  the sounds of the city are a distant memory as you enter a peaceful oasis where oranges grow on trees and roses climb the walls towards your balcony window.  the hotel is called les deux tours and these pictures taken by our producer speak for themselves…

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spring outfit contest at space 15 twenty!

our free people store at space 15 twenty in los angeles is holding a spring outfit contest this sunday! stop by the store between 1pm and 3pm and put together your perfect spring look at the store.  they will photograph you in your outfit and select a winner who will receive a free people gift card and be featured on the space 15 twenty website! the winner will be announced on space15twenty.com on tuesday april 13.  make sure you rsvp for the event here!

so what’s your favorite look for spring? i’d love to know!

thursday poll – edition 89

so have you all seen our new april catalog yet? if not you can check it out here – the catalog was shot in morocco and features some really beautiful dresses for spring and summer.  which one of these moroccan-themed beauties do you love most?

the barbary coast dress:

the casablanca dress:

the kasbah dress:
kasbah dress

the kissaria ruffled dress:
kissaria ruffled dress

the marrakesh dress:
marrakesh dress

or the tangier tiers dress:
tangier tiers dress

the winner of last week’s tank top poll was by far and away the ruffle back cami– it got almost half of the total votes!

ok now vote for your favorite dress!


who’s that girl…

this is heidi – an adorable customer who came into our bucktown, chicago store already wearing our lightshow babydoll tank and raving about how much she LOVES free people! our fp girls got to know her while she had fun modeling some outfits for them…

where are you from?
toronto

what is it that draws you to free people?
i love the attention to detail!

what’s your favorite free people item in your closet?
i’m buying it right now! these jeans are amazing!

in case you’re wondering, heidi walked out with the FP destroyed skinny jeans she’s wearing in the photo. the other items she’s modeling with the jeans are the rib & lace tank in citron over the pucker up corset cami with the pacific coast jacket, and on the right she’s wearing the floral tiered halter dress. she looks great!

cherry blossom cheer

the girls who work in our virginia stores sent me the following writeup on an event taking place in their area that they love – the national cherry blossom festival!

on march 27th, people began to flock to the DC metropolitan area to witness a breathtaking event – the flowering of the cherry blossoms along the tidal basin! in 1912, japan gave the cherry blossom trees to the citizens of the united states a gift of friendship.  the cherry blossom festival is held every year – this year from march 27th until april 11th, and is located just 5 minutes from our free people store in clarendon, va, and 20 minutes from our tyson’s corner, va location. throughout the two-week festival, customers who visit the stores are inspired by the cherry blossoms, which symbolize the fresh, bright renewal that spring delivers.  the free people girl loves venturing into DC to enjoy the colorful blossoms blooming in her path and to fulfill her love of nature.

read more to see some stunning photos and a selection of free people items that evoke the spirit and beauty of the cherry blossoms!

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a suitcase for morocco

the climate in morocco is warm almost all year round, although temperatures do differ depending on where you stay – coastal towns are much cooler and marrakesh can be pretty hot, especially in summer months.  an item like the fes romper would be the first thing in my suitcase because it’s casual and cool for daytime but could be dressed up at night.  for the hot days exploring the medina and sightseeing around the city pack some shorts, a tank and some comfy sneakers or sandals.  layering pieces like the scandalous lace top and irina slip dress are perfect and take up little room in your suitcase, and of course- lots and lots of gold jewelry and a sun hat!

items pictured above are as follows:

1. medina sun hat; 2. 3/4 sleeve scandalous lace top; 3. sunshine for my love dress; 4. golden fern bracelet; 5. fes romper; 6. chaabi chandelier earrings; 7. cast net bag; 8. coin drop belt; 9. cleo lace up sandal; 10. haiku tank; 11. irina slip dress; 12. stained and distressed keds; 13. benji’s linen cargo short.

heavy metal

one of our favorite trends for spring are wrists piled with bracelets and bangles- brass, silver or gold, it doesn’t matter, and the more the merrier is a key motto here.  mix delicate gold leaf patterns with bulky mesh and brightly painted flowers for texture with a touch of the unexpected. this look has a multi-cultured and exotic feel, giving the illusion that you’ve traveled the world collecting pieces from different places along the way to display like artwork on your arms.  give a simple summer dress a  mysterious edge and turn a casual daytime look like shorts and a tee into rocking evening attire – just layer on some bracelets and you’re good to go!

(click on image above to shop our bracelets)

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Our New April Creative Concept

April kicked off with a beautiful Easter weekend and our direct business kicked off with a beautiful visual – Sweet Jasmine which is out story for April.

Here’s the mindset:

A girl’s life captured through accidental snapshots, a memoir…
Reminiscent of a girl who has just come back from a well-travelled journey in Asia. She’s brought back with her a beautiful wise story full of depth and emotion. She’s pinned her thoughts in photos, incidentals that are placed together creating a feeling of solitude and luminosity.

Sweet jasmine was born through Asian watercolor landscape and simple floral illustrations. Think apple branches, lotus flowers, daisies and doves, made up of cool blues, royals, pinks and purples as well as minty greens and Chinese red. Pretty/sweet elements are toned down with crude/rough collages of graph and ripped paper. Branches and pencil detail contribute to a flux of affection.
Portraits of flat shot clothes have charm, while beautiful wallpaper backdrops animate a soft feminine feel.

And, as always… our fp girl in mind.

The items above are:

Barbary Coast Dress, Blank Beavis Relaxed Straight Legged Levis, Hand Drawn Henley and the Beaded Chandelier Earrings.

april catalog drops tomorrow!

when we did a survey on the blog earlier this year we asked you all to answer the question “if the free people blog were a travel destination, where would it be?”  topping out the responses was india, and a close second was morocco…which was interesting because we had just finished shooting our april catalog there!  morocco is a mythical place with an incredibly rich culture and fabled cities like tangier, the vibrant gateway to africa, casablanca, made legendary by the 40s hollywood movie named after it, and of course marrakech, where our team stayed.

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