first of all thank you so much to everyone who participated in our boho mom contest! we got some amazing submissions which made it extremely difficult to select a winner, but we held a vote and the grand prize and runner up have been selected!
our grand prize winner, who gets the awesome prize of having their mom’s outfit recreated by free people, was submitted by heather:
and our runner up, who gets a $100 gift card, was submitted by india:
ten days till bonnaroo! i can’t believe it’s already almost here…myself and fp jemma, along with a couple of other fp girls, will be heading to tennessee to soak up the festival atmosphere, listen to some great music and scope out the fashion down on the farm :) stay tuned for many more posts as we prepare for our trip, and live blogging from the festival!
last thursday jemma and i took a trip to NYC for the day to visit a couple of our free people stores! it could not have been a more beautiful day to walk around the city and we had a blast meeting the girls who work in our stores – they are so sweet. it has been quite a while since i’ve been in new york and i forgot how much i love it.
here’s a little run down of what we saw!
the 5th avenue store manager gave us a run thru of their store which was really exciting and interesting. the theme for the front area is capetown, currently featuring cooler colors and lots of blues. we asked about their customers and learned they see a lot of gingers mixed with lou! the geo shapeless dress is the perfect city girl’s dress that she can wear on its own or cover up with the centered pullover and a fedora for a cool night.
we loved this inspiration wall in the back room!
the adorable girls of our fifth ave and soho stores… our fp girls always have the best style :)
she also loves the arrowhead wedges – she told us taylor swift came in and tried them on too. also it’s a little hard to see but she’s got on the sequin slip under the chiffon one – such a cute idea!
and of course we couldn’t resist trying on a few things…jemma snapped some pics in the dressing room of her favorite items:
she loved the chiffon slip, the horse waist belt and the trench. i loved the centered pullover, straw fedora and the super tank mini dress! all in all it was a great day and i can’t wait to go back again :)
memorial day weekend is almost here! it’s the first unofficial weekend of the summer, and you know what that means…time to hit the beach! which of these bathing suits would you love to wear this weekend and all summer long?
as you may know, our home offices are located in philadelphia’s navy yard, an old navy ship yard that is home to some really cool, old warehouse buildings that urban outfitters renovated to house our offices. building 15 has been our home for the last few years but next month we will be moving to the neighboring building 25, which is bigger – and has two floors as opposed to one!
on friday we were treated to a special tour of the new building (it is still under construction) and i snapped some photos to share with you all! i think we are all very excited for the move, especially after seeing the amazing new space- and the fact that it is right on the water makes me very happy :)
read on for more photos of our new home and to see the special treat waiting for us at the end…
sasquatch is this weekend! the festival takes place outside seattle in a scenic gorge that looks stunningly beautiful, and this year’s lineup is stellar. here’s a look at some of the bands playing this weekend…
that is quite a lineup… and i just realized the local natives somehow got left out of the image for day 2, but they will be there as well.
are any of you going to sasquatch? who are you looking forward to seeing?
here’s a playlist of songs by the artists playing at sasquatch this year!
our boho mom contest ends tomorrow! this is your last chance to submit photos of your mom in her best vintage boho style – with the very cool grand prize of winning a a look just like mom’s created by free people! runner up gets a $100 gift card, so that’s not too shabby either…
i LOVE the photos that have been submitted so far, it’s going to be really tough to pick a winner. view all the entries, and submit your own,right here!
the above picture is the lovely mom of one of our fp girls :)
tomorrow is super adoption day at the piazza at schmidts! this will be the largest adoption event in philadelphia history, plus there will be live music, food and drinks, special guests, shopping, vendors, crafters and more. the event is organized by philly no kill, an amazing organization with the goal of making philadelphia a city where all healthy and treatable animals are saved. there are so many animals in need of homes so stop by tomorrow between 10 and 4 and you may walk away with a new best friend :)
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