Stay inspired and dont miss a thing. Weekly updates from BLDG 25

Post image for holiday boutiques featuring blogger picks!

have you guys checked out our holiday boutiques online yet? it looks so beautiful- i am in love with the lookbooks, which i’ll post about later on – but also we (jemma and i) got to do something fun and pick our favorite items from the november catalog, which are featured in the blogger picks section of the holiday boutiques! here are the collections i made featuring our picks, which you can also view in the holiday boutiques right here.

my picks:

“my favorite thing about the holiday season is the smell of fresh pine…it reminds me of going to the christmas tree farm to cut down our tree each year when i was little.”

jemma’s picks:

jemma collection

“holiday season brings warm feelings for me – a time that’s reminiscent of great family love. i get really nostalgic when i start to smell the season’s scents; cinnamon, mulled wine, figs and the crispness of the air. i also like that i can get away with wearing a little bit of sparkle almost every day during this season too!”

stay tuned because we’ll be adding picks from some of our favorite bloggers soon!

Post image for free people @ space 15 twenty

on our last day in cali we did some shopping in hollywood and stopped by the free people store at space 15 twenty. i was stoked to see the store because i’ve heard so much about space 15 twenty. it’s a cute little spot with a courtyard where they hold monthly flea markets and live music – there’s also an urban outfitters, an art gallery, and umami burger, which i didn’t try but is supposedly a must when in LA.

and i really can’t say enough how awesome the girls are who work in our stores. they are so warm and friendly and have amazing style – it was lovely meeting you ladies!





















check out space 15 twenty’s blog here!

Boho Diva -Nov 02, 2010, 2:56PM
Are there any plans to open up a store in/near Sacramento? I think The Fountains in Roseville would be a perfect location! I'm dying to shop you guys somewhere other than online! xoxo,Boho Diva
-Nov 02, 2010, 11:01AM
any chance we see Free People shops opening in Montreal?? :)

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this is too cute! one of our customers made this adorable video of her dogs visiting the free people store on 5th ave in NYC :)

i think their owner might need to get them a shag rug!

Edmund Waite -Dec 23, 2010, 1:58AM
Hey , rofl?! Aphrodisiac Foods
-Nov 07, 2010, 3:35PM
Shiba Inu! I have one, They're snuggly little independent, fluff balls. Akitas are the larger breed.

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Post image for november calendar!

hope everyone had a happy halloween! november came out of nowhere… click on the image to go to our flickr page and download the large calendar :)

Lea -Nov 04, 2010, 11:38AM
Beautiful calendar for my month, thanks Free People! :)

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Post image for happy halloween!

a friend in cali had these amazing wings for his adorable pup.  my cat jam needs a pair of these. needs them.

happy halloween!

Colby Legall -May 31, 2011, 7:59PM
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SK -Nov 01, 2010, 8:13AM
Best costume ever!!!

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Post image for free people santa monica

while in santa monica i of course wanted to stop by our free people store, located on main street, to say hello. the store is adorable and the girls could not have been sweeter. i wish i could visit every single fp store!

true to free people form, a doggie bowl outside :)





love this!!






love this outfit.



fp julia -Nov 01, 2010, 10:01AM
carolyn- its the fields of lace dress right here: :)
carolyn -Oct 30, 2010, 2:29PM
What black lace dress is that! I must have it!

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Post image for wednes-diy

you may have noticed these lanterns hanging in our new university village store…they were made by one of our fp girls who works for our west coast display team, and she was kind enough to write up a little tutorial for the blog!

what you need: wire framed lantern, fabric scraps, trims, needle, straight pins, and thread.

lantern: the lantern we use is custom made in india. it is a simple wire frame with a mylar cylinder in the middle for good light diffusion (these lanterns are more about style than a good light source :)). with this raw form, fabric is attached.

i suggest going to a thrift store and looking for lamp shades with a wire frame and taking off the pre-existing fabric – the lamp shades you will find in a thrift store will be a more common kind of shade but the following sewing/ fabric assembling treatment will make it look much more enchanting and wild!

fabric selection: having great fabrics is the key to a great lantern! i had a lot of amazing fabrics and trims to choose from. i choose to mix sheer, vinyl, cotton, and decorative trims. you can find these trims and fabrics from any fabric district or thrift store, but the fancier more elaborate trims we got from India.

i suggest going to a large fabric wholesaler and digging through their bins of scraps. if you happen to be in los angeles, there is only ONE place to find trims: shana-tex!!! they have sooooooo many trims stacked in high piles which you have to dig through…but so worth it because you can get huge spools of lace, sequins, and bright colored trims for pennies.

if you aren’t in los angeles, look up your neighborhood fabric wholesaler or thrift store for great rare finds. i have used thrift store table clothes, eyelet linens, etc.


sewing/ aesthetic: i just pick out the scraps of fabric and trims that i like and begin placing them on the lantern. i prefer to start in the middle at the widest part and work out from there.

fold the fabric over a part of the wire form and do a whip stitch to hold fabric to frame and itself. from the FIRST piece of fabric, i placed another piece of trim or fabric. to keep it in place I used the straight pins and then sewed the piece of fabric. repeat this process and soon it grows into a solid lantern.

sometimes i worked in different areas of the lan-tern, but always made sure that the composition felt right and was well balanced. the look i was going for was a loose, organic assemblage of fabrics and trims….so, i just mixed sewing and tying ends in knots. the pictures tell this story. you will see sewn edges and knotted pieces. i even left holes in places to maintain the “loose” aesthetic :)

electrical hook-up: this is the easy part! i just bought a cord socket combo from home depot and threaded it through a hole (part of wire frame) and screwed in a light bulb.

so beautiful and creative!

stacie -Jan 27, 2016, 5:13AM
You could try using the wire hanging baskets for flowers and plants
Zia -Nov 15, 2014, 11:54AM
This is beautiful. Can you tell me what site you used to get the wired lanterns with the Mylar cylinders? I love them!!

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Post image for happy birthday toby!

we love you :) -Jun 25, 2014, 3:19AM
This small group may have excessive head sweating problems as a result of an underlying medical condition and it is advisable to consult a doctor. Because commercial antiperspirant, like many commercial hygiene products, contains several ingredients which have been shown to cause blood disease, cancer, and Alzheimer's disease. He will conduct a few tests and will check sweat drops at times when you aren't anxious or emotional stressed.
Stephanie N. -Nov 05, 2010, 8:06PM
I absolutely love this dog. I always check the blog & get extra excited when their are Toby posts! He is just so handsome! <3 <3 <3 Hope to see more of Toby amongst all of the other amazing Free People Posts!

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Post image for turn, turn, turn…





fall has descended on the navy yard… the changing colors of the leaves make it more beautiful than ever.

and of course, go phillies :)

stuballew -Oct 25, 2010, 4:14AM
Amen SFC. Giants all the way!
SFC -Oct 23, 2010, 11:38PM
GIANTS!!!!!!!! WORLD SERIES!!!!!!!

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Post image for angus and julia

our favorite brother and sister duo, angus and julia stone, played a show at xpn on wednesday night. here are some pics one of our fp girls snapped from the front row :)

pssst… also in attendance? isabel lucas!








here are a few of their songs… nice chill friday music.

Create a MySpace Playlist at

there’s also a quick video of them performing at bonnaroo on our youtube page :)

fp julia -Oct 22, 2010, 1:44PM
she used the iphone shakeit app!
michelle -Oct 22, 2010, 1:26PM
lovely photos!! what camera did you use???

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store job openings

Post image for store job openings

wanna work in one of our stores? here are some of our latest open positions! for more info and to apply for any of these, click on the links below.

assistant store manager – paramus, NJ

store manager – topanga, CA

assistant store manager – costa mesa, CA

store manager – austin (domain), TX

-Oct 22, 2010, 10:27AM!/hipsterwhat check it out!!
Lauren -Oct 21, 2010, 5:34PM
Do you know if you guys have any internships in California? I'm a big fan of your costa mesa and palo alto locations!!

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Post image for thursday poll – edition 115

one of our favorite trends here at the home office right now is wearing underwear as outerwear- using our cute bralettes as layering pieces over top of or peeking out from under other items.  we have so many great ones, which of these is your favorite?

the lacey racerback bralette:

the pieced lace bralette:
pieced lace

the solid hook and eyelet bralette:
solid hoow and eyelet

the rose burnout velvet bralette:
rose burnout velvet

or the galloon lace halter bralette:
galloon lace halter

the winner of last week’s poll was jill’s day dress with 30% of the vote!

Cordelia -Oct 21, 2010, 4:52PM
I love all those bras! soo adorable. the rose burnout velvet bralette is my favorite! gorgeous. I must get it! Keep up the amazing designs and beautiful clothes. - C

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