Post image for guest blog post: antique road trip

In 1848, thousands of men migrated to Placerville, CA in search of gold after hearing news of it’s discovery. A few weeks ago Lauren and I visited the birthplace of The Gold Rush via historic Highway 49, and found ourselves on our own search of treasures and antiques . . .

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xx,

Erica

(all images by HonestlyWTF)

Michelle | GOLD-HEARTED GIRL -Mar 25, 2011, 2:56PM
I live just south of Placerville! Lots of history up there...and the scenery is so gorgeous.
California Restaurants -Mar 24, 2011, 10:29PM
I like when you talk about this type of stuff in your blog. Perhaps could you continue this?

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Post image for guest blog post: DIY bleach tie dye

Last summer, we were obsessed with shibori indigo tie dying. No, really . . . we just about dyed anything white in sight. So when Free People asked us to include a DIY in our guest blogger series, we knew a new tie dye project was absolutely in order. Reverse tie dye or extracting color using bleach has intrigued us for some time now and as the weather is warming up, what better time than now than to start experimenting with tie dye again!

To make a reverse tie dyed shirt, we used a black Free People shirt (bleach works best on natural materials, especially cotton), a few cups of bleach, a bucket, a pair of gloves, a few rubber bands and 2 flat shaped objects.

To make a grid-like pattern, fold the shirt like an accordion and bind it between two pieces of wood or any flat shaped object. Hold the shirt in place by wrapping a series of rubber bands around the bind. Anything used to bind the clothing will prevent the bleach from penetrating, so remember, any fabric exposed will bleach and turn color. Click here for more binding methods.

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Before you start the process, make sure you are wearing gloves and bleaching outdoors or in a well ventilated area. Dilute approximately 4 cups of bleach with 1 cup of water. Submerge the shirt into the bleach for only a couple of seconds. Watch it very carefully because depending on the thread count of the clothing, the color can turn very quickly and the bleach may start eroding the fabric. As soon the black fabric transforms into a rusty brown color, immediately remove it from the bleach. Unbind it, rinse it with water and let it hang dry.

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You’ll notice that the brown color will slowly fade into an even lighter shade over time. Once its dry, run the shirt through the washing machine.

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Your reverse bleach tie dye shirt is ready to wear!

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(top image from here, rest of images by HonestlyWTF)

Nadya -Sep 03, 2013, 11:11PM
Such a great idea! Used it in my own DIY: http://dushonok.com/2013/04/18/diy-bleached-studded-jacket/
英文SEO -Dec 19, 2012, 2:57AM
図に含まれる、全球の樹木被ふく率、土地被ふく等

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Post image for spring forward!

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a sunny batch of photos from our beautiful facebook fans :)

Caroline -Apr 06, 2011, 11:19PM
Aw I emailed ya'll that "Love is where we all belong" photo. So honored to see it on here. Love FP. <3
catie -Mar 21, 2011, 3:24PM
such inspiring, beautiful photos :)

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Post image for guest blog post: free people inspiration

A few inspiration images that make us say: Honestly…WTF!

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~from erica & lauren of honestly…wtf.

check out the awesome boot riders we’re carrying from erica’s 2 bandits line on our website here!

getfreemoney -Apr 10, 2011, 9:16AM
very nice pictures. With out photoshop. Very nice
Flor -Mar 10, 2011, 4:58PM
amazing!! beautiful pictures!! really =)

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so sweet

Post image for so sweet

i went over and checked my mail today and was surprised to find a package waiting, from an unknown address and marked “do not bend.” i carefully opened it and out slid two pieces of cardboard taped together, inside of which were two pieces of art and a card.

“dear julia…here is a little fan art i created for free people. i am an artist and budding textile designer from queens, new york.  i have been wearing free people for years now and i am a faithful follower of the building 25 blog. i love the free people aesthetic. it’s refreshing how interactive the company is with their customer base.  free people is more like a community than just a brand. thank you for all the cool clothes and inspiration. love, melissa.”

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this means so much, melissa! thank you!

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as if that wasn’t enough, i was also sent this amazing bouquet of flowers from sullivan owen.

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made my day :)

Melissa -Mar 07, 2011, 8:04PM
Thank you so much Julia for posting my artwork. I'm so excited to be on the blog! And thank you to everyone for the amazing feedback!
margaux -Mar 07, 2011, 12:38AM
oh my goodness! i love these textile designs - they are absolutely beautiful! were they watercolor based? so pretty! and the flowers are stunning!!!

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Post image for introducing our march featured guest bloggers!

i am very excited to welcome our guest bloggers for the month of march, erica and lauren of the amazing blog honestly…wtf! these ladies are a constant source of inspiration for DIY projects, art, fashion and more, and i’m thrilled they will be sharing some of their projects and inspiration, as well as an exclusive DIY for free people this month – and keep an eye out on our website for some items from erica’s awesome line the 2 bandits!

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Lauren and I, a fashion stylist and designer respectively, started Honestly…WTF several months ago as a way for us to document a shared love of art, DIYs, travel, and most importantly, fashion. We were beyond thrilled when Free People asked us to contribute to their guest blogger series with a few things that inspire us. Honestly, we can trace our love of Free People as far back as we can remember (circa 1990s)! And so in true FP spirit, we are sharing a handful of images from a DIY Tepee Sewing Workshop we hosted on my family’s ranch in California last Fall. After 3 days of handling 400 yards of heavy canvas, sewing 160 button holes, carving 40 willow pins, attaching 36 stress patches and ripping through 20 spools of thread, we successfully made a beautiful 20 foot tepee. Stay tuned this Spring when we paint the outside of the canvas and decorate the inside!

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if you haven’t already, check out erica and lauren’s blog here.

Elin -Mar 02, 2011, 10:09PM
I love Honestly WTF ever since I discovered it!! They've got great DIY's that I always want to try! I'm so glad they're guest blogging on Free People!
bleach cosplay -Mar 02, 2011, 9:13PM
i love these pics it makes me wanna go there right now

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Post image for our creative director’s march survival kit

this month’s survival kit comes from our creative director! she has amazing taste so i asked her for a list of items she loves and wants at the moment…

1. bag by artemas quibble for urban zen – this little bag is the perfect size for carrying basic necessities when you’re running around, out on the town, or shooting a catalog :)

2. lace top from our march catalog, coming soon!

3. these stackable totem rings by matina amanita are amazing.

4. my favorite jeans – vintage 1970′s orange label bell bottoms.

5. song of the moment: “school days” by loudon wainwright III.

6. my favorite perfume, called “la chasse aux papillons,” which means hunt of the butterflies in french. i love its soft, floral scent.

7. this face cream by pratima is refreshing and i love the way it smells.

8. i’m really into the book steppenwolf by hermann hesse right now.

9. loving this ralph lauren bag!

i love her picks! i want it all :)

Cindy -Mar 02, 2011, 7:33PM
Loving the lace top!
ariel -Mar 02, 2011, 5:49PM
yeah, where can i get that ralph lauren bag? :] is it vintage? i love it!

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Post image for studio visit: sullivan owen

earlier this week i had the wonderful opportunity to visit the studio of floral and event designer sullivan owen, which just opened in queens village in philadelphia. i love talking to people who are passionate about what they do…their love for their craft is infectious. i could have spent an entire day in her beautiful studio listening to her talk about the artistry behind floral arrangements and watching her work.

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when designing her studio space, sullivan wanted to use a soothing palette with shades of soft gray and white so that when entering the space, your attention goes straight to the flowers. indeed- when i walked in, my eyes were immediately drawn to the pops of color peppering the studio.

when she was younger, sullivan worked at one of the first urban outfitters stores. she recalls the president of the company visiting often to chat with employees and see how the store was doing, and it was a huge inspiration for her to see someone with a dream who was able to make such a successful career out of it.  her dream was to tie together her fine arts background with her love of flowers, which is exactly what she is doing today.

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in addition to floral arrangements, sullivan owen offers complete event design – from mood boards and color palettes to textiles like bouquet wraps and table linens. to her it is about creating an entire atmosphere- an idea that reminded me very much of our free people stores.

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bits of inspiration from around the studio: vintage knick knacks, beaded belts, books and handmade table linens from her own wedding.

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a beautiful wall of vases and jars that can be rented for events – with the exception of the shelf of vintage glass bottles, which are her private collection inherited from her grandfather and serve as inspiration.

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when i arrived, sullivan was in the back finishing up an arrangement, and i sat and watched while she talked excitedly about how the floral industry is starting to attract a younger audience of people who appreciate the fine arts.  with her own background in the arts, her approach to putting together an arrangement is very much like an artist painting a picture – paying special attention to color and texture, and layering in a way that is also almost like fashion.

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a mood board hangs over her work table and incorporates fashion, color and landscape – all things she thinks about when putting together a bouquet.

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the flowers sullivan works with are all very special – for example at top left, a ranunculus that comes from japan where these delicate flowers are designed to be perfect. the one at bottom right is a dutch variety of the ranunculus, with a really unique color gradation. at top right is the anemone, a beautiful black and white flower with hints of purple that is one of her favorites to work with.

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above and below are what she calls the “spare parts vase” – where the flowers go if they’re cut the wrong length, the stems break or they just don’t make it into a final design. she doesn’t like to throw them away, plus they’re quite beautiful!

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she gave me a quick little lesson in putting together the above bouquet, and then i tried my own:

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i think i could use some help… luckily sullivan is going to be holding classes at her studio so you can go learn all about how to put together the perfect bouquet, and then take it home with you :) i will definitely be attending! you can find more info on the classes here.

the studio is open by appointment only – i definitely recommend checking it out. go see the website for more info and to see more photos of her incredible work: sullivanowen.com.

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last image via sullivan owen website.

Imbracaminte petru femei -Mar 04, 2011, 6:26AM
Nice tattoos !
-Mar 02, 2011, 9:20AM
I love her flower arrangements!!! beautiful!!! big fan!!!

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Post image for inspiration from our fans

our fans never cease to inspire me! here’s a batch of awesome photos from our facebook page

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one of our fans made these amazing quilt-like signs for her specialty boutique that carries free people!

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some beautiful and inspiring images created by our fan rhoda.

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reader bridget made sweet valentines inspired by this post.

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and alissa attempted the umbrella chandeliers – with amazing results!!

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becky gave her dresser a makeover by painting and decoupaging it!

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and i could not resist posting this awesome photo from jani of her alphabet soup :)

dragon fruit -Feb 22, 2011, 6:27AM
omg no way that pasta spelling free people is amazing! i love this post. free people fans are very loyal :)
Allie -Feb 22, 2011, 12:57AM
This is the best :)

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Post image for california girls

with our latest catalog being shot in california, i wanted to get some insider scoop on what its like to live there – i’ve been to  LA several times but could never see myself settling there…san francisco was much more my speed.  so who better to ask about life in so cal than two fashionable bloggers that were born and raised there – natalie and dylana suarez!

where in LA do you live?

in the valley area of los angeles.

what is your favorite thing about living on the west coast?

natalie: i love the beautiful weather and constant sunshine. i’m not much of a gloomy weather type of person!

dylana: my favorite thing definitely has to be the beautiful weather we always have year round, all the amazing beaches we can go to on a sunny day, and the amazing thrift / vintage shops.

what are some essential pieces every girl in LA must own?

natalie: a great pair of skinny jeans and comfortable boots! also, a big bag is great for toting around everything you need on hand.

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dylana: every LA girl must own a good pair of denim shorts, maxi or ankle length skirts, a good pair of leather ankle boots, silk blouses, and a lightweight blazer.

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where are your favorite places to shop/eat/go out?

natalie: we were born and raised in santa monica so that is definitely my favorite part of the city. i love main street and montana avenue for the cute, little restaurants. i love 3rd street for the shopping. from there, i usually walk to the boardwalk and beach.

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santa monica

dylana: i love to shop on the santa monica promenade or the americana in glendale. my favorite place to eat is also santa monica because you can get just about anything there and there are a lot of cute little restaurants to eat at. i also really love main street in santa monica.

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3rd street promenade, santa monica

is there a certain spot/place you like to go to get away from it all?

natalie: i love hiking up will rogers park on the westside. you get beautiful views of all of los angeles and it is super relaxing.

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inspiration point, will rogers park

dylana: if i want to get away from the city, i can just stay right at home in the valley, where things are of a much slower pace. i also like to go up to ventura and to relax on the beach or do some thrift shopping on main street over there.

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what’s your ideal way to spend a day off in LA?

natalie: my ideal day off would be biking along the beach from santa monica down to venice. in venice, i usually grab abbot pizza and gelato at nice cream!

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dylana: i like to meet up with friends at a new restaurant that i haven’t tried yet to just hang out and laugh. i also love to spend a few hours at the bookstore reading magazines or i head to the movies. another thing i love to do on my days off is take a nice long bike ride or hike around my neighborhood. it totally clears the mind!

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and here are their picks from our february catalog – i could see them wearing any of these pieces and looking lovely in them!

natalie’s picks:

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clockwise from top left: wrapped in peats maxi skirt;  everything nice lace dress; morning glory chiffon skirt; hearts flutter top; super 70s wideleg jean; first bloom maxi dress.

dylana’s picks:

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from left: borderline fringe sweater, go together well maxi dress, morning glory chiffon skirt.

all photos of natalie and dylana are via their blogs, natalie off duty and color me nana. thank you so much ladies!

Nikki Sulon -Mar 14, 2014, 12:53PM
Love these outfits. Free People is a staple for a CA girls. Find more CA girl style inspiration on my blog :) http://caligirlingold.blogspot.com
Tiffany -Aug 28, 2011, 1:10PM
Love to visit those placee.

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Post image for fp houston girls!

a few of our houston fp girls did a photo shoot with studio 88 in houston and they look amazing…they’re each wearing looks representing one of the free people girls.

here’s courtney as tomboy lou:

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lina as the bohemian meadow:

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and claire is sweet like candy:

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you girls look awesome… are you sure you’re not models?! :)

army brat! -Jul 19, 2013, 11:48PM
I love. The. Last photo. Because. It's. Springable. And. Very cute. To. And to wear out. For a family. Reunion <3
army brat! -Jul 19, 2013, 11:43PM
I'm. In love with. Her. Outfit. And. All of them!: )

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Post image for winter chill

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such a beautiful batch of wintry shots from our facebook fans!

Olivia -Feb 03, 2011, 12:01AM
AHHHH haha thats my picture!! the one of the bag in the snow!!!! i cant believe it!!
Bev -Feb 01, 2011, 9:55AM
Fantastic shots! Great clothes put together..."BOOTS FOREVER"!!!! All year round!!

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