Meet this week’s style inspiration – the design assistant for New Romantics here at Free People. I was immediately attracted by her laid back and beautiful – yet approachable – look. I checked in on her daily to get to know her better and bring you her week in style file.
In her romantic, somewhat demure, way of dressing she reflects her personality perfectly. She seems quiet and shy at first, but is then sweet beyond words as soon as you approach her. This is a girl who doesn’t wear outfits that shout “look at me,” but rather, “come closer.” Pay attention and you’ll notice a dainty necklace or a gorgeous etched bracelet.
As assistant designer for the Free People New Romantics, she will be given a fabric chosen by her boss, the head designer for New Romantics, and then has to come up with styles using what she is given. The process usually starts with a sketch. Her sketches themselves are amazingly inspirational to look at. She will then drape the piece – usually doing about one a day. After she’s done draping, she will pass everything along to tech who takes it from there. This week she was already working on things for next summer.
Tucked discretely among Austin’s best restaurants and vintage shops on South Congress, the Hotel San Jose is a peaceful oasis either to stay for a vacation or just to pop in for a drink on the patio. Self-described as a hotel with soul, the San Jose’s décor includes vintage concert posters, cacti, animal printed-throws, crawling ivy plants and lots of sun-dappled shade. It’s extremely zen-like, and makes you feel very much at home – from the tray of Texas-style snacks awaiting guests in the rooms to kitchen in the lobby that serves cocktails and cold water. If you’re on South Congress, you must check it out.
nice touch – a pair of tom’s in the bathroom that you can purchase if interested.
DO: have a drink at the outdoor patio (open to public)
Also – stop next door for coffee at Jo’s – home to the famous “i love you so much” wall, and you may even run into Leslie (an Austin celeb)!
I am beyond excited about the fact that Free People is now launching its very own line of vegan leather pieces! As I mentioned in the video, I am a vegetarian and although it doesn’t bother me when other people wear leather products, it’s not something I can bring myself to do. Which is torture, because working here I see so many amazing leather items that I love – but it seemed only natural that we would do this, being a company that loves animals so much! After months of anticipation, vegan leather is here, and I’m happy to say that my search for the perfect vegan leather jacket has ended :)
Today’s been a busy day! The first half of the day I got to travel out to the owner of Urban Inc.’s personal farm. I shot some photos of the stylish interns on the outing.
Although I enjoyed the trip, it was fun getting back to the office and noticing lots of new Free People buys around. These two ladies are actually wearing two of my favorite items right now – both just happen to have been sitting in my shopping basket for about the past week now.
Our July Lookbook, “FALLing for Bambi,” is definitely one of my favorites yet – maybe because I think Bambi Northwood-Blyth is insanely adorable, but also because I love these pre-fall, layered looks. This lookbook actually has 15 total outfits but I pulled out some of my favorites – which one do you like best?
The first day of shooting in Austin was a blast – we shot at the Mohawk Room with the Happen-Ins, and models Ashley Smith, Anastasia Khodkina and Jessica Mau took turns pretending to be in the band. Ashley was a natural on the guitar and Anastasia blew us away with her rockstar energy! With Alexandra Valenti making magic behind the lens, it was a day of live music and fun in the company of friends.
so inspired by this look today! our office coordinator took an old oversized button-down shirt and turned it into a skirt! she just buttoned it up halfway from the bottom, stepped into it and tied the sleeves around her waist – add a cropped tee and boots and you’ve got 90s grunge perfection.
just another reason to nab your boyfriend/dad/brother’s button-downs! vintage printed ones are a plus :)
Today’s DIY project was inspired by this post on apartment therapy. Free People has an instagram account and I love so many of the photos that our home office girls post there – it’s like our little visual diary. I LOVE the idea of printing out our photo memories and making them into wall art!
What you need: I used white poster board and double sided tape, and printed our photos out on a regular printer.
I picked photos at random and just started lining them up in rows :)
And that’s it! I think this would look awesome framed and hung up in our office :)