Post image for Thursday Poll: Edition 141

On Tuesday you all got an introduction to our new capsule collection: FP Spun. In general, I’m a big fan of Free People’s crochet and knit pieces, so word of this collection got me very excited. The pieces are all crocheted or knit with elegant Italian yarns, shiny silk blends, or nubbed soft linens. Seeing the final results, I’m awed – every piece is a masterpiece. I think I know which my favorite is, but what do you all think?

The Eighty Stages Crochet Dress


The Retro Sweater Short

The Dreams of Crochet Dress

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The Rusty Spurs Pull On Flarerusty spurs pull on flare

The Fishtail Maxi Skirtfishtail maxi skirt

-Jul 08, 2011, 2:01PM
ALL AMAZING....BEST BATCH IN A LONG WHILE!
Natalia -Jul 07, 2011, 11:14PM
This one was a tough one! I love everything!

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Post image for Style File: Thursday

Today our lovely lady of the week styled an outfit from the sample closet here at Free People. She decided to centralize the outfit around the Avenue West Chemise, her favorite piece of the moment, because she absolutely loves how pretty and versatile it is. She wanted to style it unbuttoned, and worn as a bed jacket today, but she said she would also wear it as a dress or with more layers in the fall if it were a piece in her own closet. “Not only is it versatile, but it’s versatile in two ways: day to night and summer to fall.”

She layered the chemise over her own jeans and a rocker style tank to play down its femininity and give the outfit some edge. The HIGH platform shoes in a nude pink color that she chose had that same balance of pretty vs. edgy. Then she mixed it all up by throwing some earthy flavor into the mix with a fringed suede shoulder bag. It’s unexpectedness kept the outfit interesting, and added a whole new level of detail. The whole look was topped off with simple jewelry, a long jade necklace, to avoid distracting from the elegant fringed chemise and the outfit’s other contrasting elements.

fp naomi -Jul 07, 2011, 11:48PM
yupp - aren't they amazing?
alyssa -Jul 07, 2011, 11:26PM
oh my gosh! is she wearing those new jeffrey campbells from the july catalog!? i'm dreaming about them in black...... http://alyssarude.tumblr.com

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Post image for awesome job opportunity!

print-color-designer

If you answered yes to these questions, we have the perfect job for you: we are looking for a new design talent to join our print and color team!

Please submit 3 prints that shows both your love and understanding of the Free People product and your vision of what the product should look like.

You can paint, draw, sketch…anything you’d like…to clearly express your creativity.

We will be accepting projects until August 19th.  Please email a photo attachment (preferably a JPEG) of your project to: designlove@freepeople.com

The designers whose work we love may have an opportunity to travel to Philadelphia to interview and spend a day with us.

We are very excited to find some extremely talented young designers to add to our growing team!

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p.s. to learn more about what our print and color team does, check out this post :)

good luck!

amanda -Oct 10, 2011, 2:58PM
Hey there - wondering what happened with this job opportunity? Has work been reviewed and interviews taken place? thanks,
Beth -Aug 23, 2011, 10:24PM
Just curious as to when the applications will be reviewed and we will be contacted! Thanks!

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Post image for july catalog behind the scenes

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it was such a dream to be able to attend this shoot.

Audrey -Jul 08, 2011, 11:04PM
I couldn't tell you the things I would give to live here… http://tbiol.blogspot.com/
alexys oliver -Jul 08, 2011, 3:51AM
i am so impressed with this shoot. serious mojo magic connection... the models, photo team, styling, hair, make-up...just completely in sync. there is something really unique happening in the free people realm that continues to affect the bloggers, the fashion industry and women everywhere. i save and cherish my fp catalogs in the same manner as i did with my sassy magazines.

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Post image for Trend: Bed jackets

Who would’ve thought that the victorian bed jacket would make a comeback!

Well… it sure has, but this time with a twist. we are taking the bed jacket away from the conventional way to wear it and bringing it into a rock ‘N’ roll state of mind by adding attitude.

The victorian bed jacket, which was popularized in the 1930’s by Hollywood films, has been making a statement here in our office, and we love how versatile it is. A cute little easy jacket that can be styled up for the night with a mini and boots or dressed down in the day with a pair of jeans and a lose tee. In our July book we mixed up its delicate nature by adding it with leather and rock t shirts.

A perfect mix to achieve that sweet and hard look!

Go here to see the shop


Lex -Jul 07, 2011, 11:46AM
AH! Let's Bring Back by Lesley M. M. Blume raved about these! Definitely on my wish list.
stargirl -Jul 07, 2011, 11:14AM
Thats awesome. you guys are so creative!(:

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Post image for mad love for western boots



when i first saw the product assortment for our july catalog, in a rare turn of events my eyes went straight to the boots.  i’m really not a shoe person, and typically stick to flip flops or moccasins.  but the boots in this catalog are incredible, and we have two different styles that i’m particularly fond of.

the freebird boots are a collection featuring three different boot styles (the haven distressed boot and hatchet harness boot are both online now) and exclusively made by hand for free people. our shoe buyer loved the slanted top, the distressed leather and the top quality construction with unique, eye-catching details like hand-painted welts and studded backing. this style is perfect for toughening up a girlier look:

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items pictured: haven distressed boot, on the v crochet tunic, geomorphic necklace, mesh diamond hand piece.

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the luxury jones boots actually have a story that goes back to the bonnaroo festival last summer.  a group of us fp girls were there and spotted this girl on the left wearing a pretty amazing pair of boots. we had to stop her and take her photo! our shoe buyer loved them as well, and a year later, we have our very own version :) the luxury jones boots are constructed using vintage western style boots and belts. since each shoe is handmade, every pair will have its own unique variations.  these boots make quite a statement, and we love them paired with a more casual look to funk it up!

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items pictured: luxury jones boot, summer love tank, cutoff denim shorts, mesh horn pendant.

i’m so torn over which ones i want to buy! which ones do you guys like better – the freebird or the luxury jones?!

Morgan -Oct 07, 2012, 1:57PM
how much are these boots?
Ree -Jan 02, 2012, 10:41PM
Selling a pair of size 6 Lucky Brand boots on Ebay. Username ReeRee_03

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Post image for july catalog: meet the photographer

it started when our creative director discovered the sisters of the black moon and began printing their lookbook photos from various tumblrs and blogs like cosmic dust and sun in scorpio, and hanging them for inspiration. she didn’t realize the photography was current- their decayed, weathered look led her to believe they were vintage 70s shots. then one day last year she received an email from the photographer, alexandra valenti, and was shocked to find that she was a living person from this time period! alexandra found us since we were working with her friend leslie crow from heyoka leather, who she also shoots with. immediately we knew we had to work with this photographer – and the rest is history!

read on for an interview with the beautiful soul alexandra valenti and see some of the amazing outtakes from our july catalog shoot.

When and why did you first get into photography?

I started pretty young and always loved it. After I finished college, I moved to NYC and assisted fashion photographer, Sante D’orazio. I didn’t know anything about the fashion world and not that much about the technical side of photography, at least not at that professional level – I was the WORST assistant ever. He’d probably tell you that too. But he and I became very dear friends and I paid attention and learned so much. I thought I’d end up making movies, so I moved to LA and wrote scripts, but I didn’t like how long it took to make something (which is, it took FOREVER). And that frustrated me beyond belief. So I moved to Austin and I went back to photography, and started to develop a style and a voice in images in a quiet way, on my own time. I’m a very, very late bloomer.

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We all love your work with the Sisters of the Black Moon. How did you guys meet?

I think we met at Alecia’s birthday party at a place called Shangrila in Austin. I knew who they were, and I had major girl crushes on them! We started hanging out and soon after I asked them if I could take pictures of them at a swimming hole nearby.

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Do you have a favorite moment from the Free People catalog shoot?

It was all so great! I couldn’t have asked for a better experience and I”m so insanely grateful for it. I feel like I made new friends, it wasn’t just a job, you know? That’s a pretty special experience to have – I didn’t want the shoot to end. Doub is my hero. What a beautiful, generous, loving woman… all of my friends fell in love with her. I kinda wanna put her in my pocket and take her with me everywhere. And I just loved all the models – Ashley Smith was a dream, I’d shoot her everyday of the week if I could! I guess, one of the best moments, though, was when the band was playing as I was shooting. All my friends were there, it felt so comfortable, it was a love fest from the get go! That and the last night when we went to eat at the Mexican restaurant, and we shut it down. They were sweeping up around us :)

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If you had a time machine, where would you go?

The future to see if everything I dream about comes true.
Or back when I was struggling to tell myself it’s all gonna be just fine. Ha!

Where do you draw inspiration for your work?

Old paperback book covers from the 60′s and 70′s.

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Who are some of your personal favorite photographers/artists?

Oh man, there are so many. Maybe the anonymous photographers from the turn of the century or family snap shots that were shot with Polaroids in the 60′s and 70′s. As for fine artists, I’d say self-taught, outsider artists – people who make art, houses and furniture out of scrap material.

What music are you listening to right now?

Two things: My Willie Nelson Pandora station.
And my rooster crowing in the garden. He’s a mean punk ass SOB.
But his crow kills me, so funny. Except at 4:30 in the morning. That’s when I wanna ring his neck.

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Favorite book?

Autobiography of a Yogi and the Bhagavad Gita, the Eswaren translation.
Both changed me immeasurably.

What do you love most about living in Austin?

You don’t have to drive very far to get anywhere… the swimming holes (when there’s not a drought!)…and the people, my friends. There’s a real sense of community here. I’ve never felt that way about any other city I’ve lived in.

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Tell me something most people don’t know about you.

Hmm, I don’t know, I’m kind of honest to a fault. I feel like as I get older I realize I’m like everyone else… same fears, a dreamer… I’m no better, no different than anyone else. I wear my heart on my sleeve most the time and pretty wide open about my feelings… man, sounds so boring. I should have more secrets. I’ll work on that.

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view the july catalog shot by alexandra valenti in its entirety, right here.

AC -May 14, 2012, 12:18PM
Very informative. Love it.
mahshad -Jul 07, 2011, 12:28PM
PROUD MAMA!

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Post image for Style File – Wednesday

Our assistant web merchandiser was amazingly styled again today! She looks so free and happy in her flowing teal dress and ruffled flower-print tank. The dress, a piece from the Free People Convertibles Category, is one of her favorites for mixing and matching. Today, she layered it perfectly with a feminine tank, but she said she’s also been able to dress it up for formal events with a pretty pair of shoes, wear it as a belted casual dress, and, in colder weather, paired it with a cozy sweater. What she loves most about it? The bright and cheerful color =)

What perfects the outfit though, is that straw hat! She picked it up at a sample sale not too long ago, and it’s just right for the sunny day we’re having here today. You can tell it got her in a good mood, because she laughingly shared one of her favorite cheesy jokes with me. I’m giggling at my desk just thinking of it. Thought you’d all enjoy a little chuckle too, so, “have you heard?”

“Why does Snoop Dog use an umbrella?”

“Fo’ drizzle”

Alpaca Scarves -Jul 07, 2011, 7:35AM
Lovely post and gorgeous dress! greta image and look!
BohoQueen -Jul 06, 2011, 6:29PM
Adorable outfit, and the background in the picture is gorgeous! xoxo

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Post image for summer braid how-to!

do you guys remember the beautiful braid elsa hosk had in our may catalog? one of our amazing home office fp girls was inspired to teach herself how to do something very similar, and we did a little tutorial for you! i love this… i have a feeling i’ll be rocking this braid a lot this summer :) Read more »

avery -Jul 08, 2011, 12:08PM
is that a doe? i thought it was a giraffe!! but i agree those rings are awesome
-Jul 08, 2011, 10:10AM
to inquire about the rings, email: hellomadeinmetal@gmail.com :)

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Post image for r.o.c.k. in the u.s.a.

remember liz, our brooklyn fp girl who makes rad vests? well she’s at it again…my jaw dropped when i opened my email this morning and saw her latest project!  not only are her patriotic vests to die for, but these photos are so inspiring. thank you liz!

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you can check out her etsy shop here.

did you all have a nice fourth of july? what was the highlight of your weekend?

stargirl -Jul 06, 2011, 6:14PM
That vest is so rockin!
-Jul 06, 2011, 11:50AM
such a beautiful post. thank you for sharing

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our july catalog video might be my favorite one yet…a visual ode to the live music capital of the world, austin, texas! lazy days on front porches strumming the guitar, hanging out backstage with bands before hopping onstage alongside them, walking hand-in-hand through the texas wild… this video definitely brings out my wannabe-70s-groupie side ;)

the catalog was shot by alexandra valenti featuring models ashley smith, anastasia khodkina and jessica mau along with austin band the happen-ins, and the video was shot by our videographer and edited by swell. song is “be yer fool” by the happen-ins, which you can download here!

claire -Jul 06, 2011, 1:38PM
I agree as well! I've always ordered my FP indulgences online since the closest store is a state away, and it's normally totally worth the wait and price of shipping! But lately because of the prices, I'm not able to. And I'm no poor college kid either. I love the new catalog and video, but this one I'm forced to just dream and attempt to find similar items in local stores at more affordable prices. :(
Catherine -Jul 06, 2011, 12:38AM
Prices too high! :( My closet is feeling the consequences.

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Post image for Style File – Tuesday

It’s day two of getting to know our employee of the week, and check out how adorable she was looking today! I love the combo of the ditzy polka-dot shirt underneath a girly denim romper.  She looks innocent and flirty all at the same time. Definitely a Candy/Meadow combo just like she said…

Aside from checking out what she was wearing, I wanted to know what she was working on today. Essentially, she’s the one that makes sure you can all find what you’re looking for on our site, and today she’s working furiously to get all of the product from our July catalog (which also drops today!) up on the website.

She goes through, page by page, merchandising the clothing and accessories into their relevant categories for the web. We’re moving into fall already, so she notices missing categories as she goes along, and makes a note to have them added in later. This needs to be done in correspondence with every catalog, look book, blog post – anything that links to clothing someone might want to buy.

I have to say, it sounds tedious, but I’m incredibly grateful to this pretty lady for all her hard work – it means I have an even easier time of filling my closet with Free People clothes… Whoops =P

BohoQueen -Jul 05, 2011, 6:24PM
She's just adorable! Her job sounds so much fun! Working as someone who is in charge with web-merchandising looks like such a cool job to have! xoxo
Taylor -Jul 05, 2011, 5:26PM
She's adorable!:) www.forsurejadore.blogspot.com

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