Post image for Paris in the 1920s: Behind the Scenes

Paris was the perfect setting to capture the fashion of the 1920s for our Through the Decades holiday catalog.  The grayish light and romantic architecture created a dreamy backdrop to the 1920s styling worn by Elsa Hosk and sisters Zuzanna and Julia Bijoch.

Here’s a peek behind the scenes thanks to Thomas Northcut!



The FP crew – such a stylish group of gals!















Shop the November book.

hairday -Nov 02, 2011, 10:26PM
blonde elsa hosk her twin hair chrishell stubbs
-Nov 02, 2011, 8:52PM
Est-ce que tres belle! Belles femmes beaucoup!

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Post image for Details: Hair Style

I always find so much hair inspiration here in the office – we have girls who are experts at perfecting their ‘do.  It’s funny though, I think about half of the girls whose hair I took a photo of said they were having a bad hair day – but I think they all look awesome! That’s what is so great about things like hats, turbans, twists and cute little buns on top of your head – you may think you’re having a bad hair day but to everyone else you look completely put together and fashionable.










The Zigzag Turban is quite the trend today!

(I’ve got my eye on this adorable new head wrap – so perfect for the holidays!)

Check out all of our hats and hair accessories.

Angelina -Nov 01, 2011, 4:06PM
Those are some fabulous victory rolls!

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Post image for Blogger Diary: California Dreamin’…

“I was trying to daydream, but my mind kept wandering…”

Sometimes I feel like the thoughts in my head fly around at a frenzied pace and the only way to sort them out is to get away for a bit.  Even if it’s not far away, just to get out of the city, and surround myself with new sights, smells and sounds can do the trick.  This weekend I did actually travel though – I went to California for a quick vacation with my sister to catch up with some family and old friends.

California is one of my favorite places in the world – and while I prefer San Francisco, I do love LA.  We stayed at the Standard Hotel in Hollywood – located on Sunset Blvd, it has a really cool modern vibe and great location. We spent our days doing some vintage shopping on Melrose (where I found a pair of perfectly beat-up boots in just my size for a mere $20!), hanging out in Santa Monica – where we even went to the pier for the first time in years, and just lounging by the pool at the hotel, relaxing before a night out.

It was just what I needed before flying back to a cold, snowy (!) Northeast on Saturday.


The Standard Hotel




Chateau Marmont


I loved this store Slow – especially its little off-shoot full of vintage treasures called As Is.





Another great store – Wasteland – where I got my boots.


Santa Monica Pier






karen -Nov 09, 2011, 1:42AM
aw everyones posts below are exactly how i feel about california and this post, and i just got back from visiting san francisco. now i live in las vegas but california is just where it's at. i'm really excited to the new free people store opening up at the mall i work at on the strip though!
Emily -Nov 03, 2011, 2:46PM
this post makes me miss Los Angeles so much! i love Slow and Wasteland. and i miss palm trees so much!

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Here is the beautiful video to accompany our holiday catalog, “Through the Decades.” It’s so fun to watch the models breathe life into each magical era!

The 1920s
Models: Elsa Hosk, Zuzanna Bijoch, Julia Bijoch
Music: Frehel, “La Vraie de Vraie”

The 1950s
Model: Elsa Hosk
Music: Charlie Feathers, “That Certain Female”

The 1970s
Models: Elsa Hosk, Marianna Santana
Music: LA Vampires vs Zola Jesus, “In the Desert”

Modern Day
Models: Elsa Hosk, Tallulah Morton, Chrishell Stubbs
Music: Deerhoof, “The Merry Barracks”

louise -Nov 02, 2011, 10:46AM
oopss my bad...i didnt see that you guys posted it under the names of the models hahaha
louise -Nov 02, 2011, 10:36AM
whats the name of the song that starts at 0:47?

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Post image for November Calendar!

Happy first day of November! I think this calendar is one of my favorites :) Visit our flickr page to download the regular or widescreen version!

briaa -Dec 04, 2011, 8:43PM
Where's the December calendar? :(
folkandfairytale -Nov 01, 2011, 2:53PM
love the chickadee's ! thx !

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Post image for Style File:Designer

This lovely lady with romantic style is a designer here at Free People. Beautiful wrap dresses and flowing chiffon paired with her head of fiery red curls give off an almost Victorian feeling. She puts an updated twist on the classically beautiful elements with leather leggings, boho wedges, and playful nail art. A master of prints, you’ll often catch this designer in a statement pattern that is to die.

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Some Halloween fun :)

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-Nov 01, 2011, 11:13PM
you stress color but wear almost always black.. interesting!!
kerkrow -Nov 01, 2011, 4:56PM
Absolute ~DREAM~ loved this! And, HER! Wonderful job at picking creative and exhilarating auras such as the lovely ladies you have workin for ya! P.S.- Couldn't help but LOVE the answer for Brown or Black?! COLOR! <3 Always look forward to your posts! Happy November 1st!

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Post image for Happy Howloween!!!








The FP Pups :)


Ilse -Nov 02, 2011, 6:22AM
I love the little lion! He's so cute!
Betsy -Nov 01, 2011, 9:43AM
Now THAT is the best way to start my day. With lots of giggles. I can't wait to show these pics to my little girls.

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Post image for Last Chance for Free Shipping to Australia & New Zealand!

Hey Australia and New Zealand! It’s your last chance to get free shipping and 10% off on all orders over $100!! Promo lasts through November 1st.

BUT, don’t worry if you missed it because starting November 2nd we are offering discounted shipping to Australia – at a flat rate of 7.95. Enjoy!




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Post image for Fall Favorites

It’s come to that season where gift giving is on everyone’s mind and we always need a helping hand in knowing what special items are out there. We went around our home office and asked our seniors what items they are all about this Fall.

Here they tell us what item they love from out Fall collection

Dotted lace tee

Rayan Wrap Boot


Vintage Extreme Flare


Russian Print Mini Sweater Skirt


Pleated lace trim cropped top

Taylor -Oct 31, 2011, 3:19PM
I love this new catalog! I love all of the different styles, but they all can be mixed! I'm a big fan of the courdroy flares...I tried them on twice and they are so comfortable and different. --You can also wear them will sooo many things!

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Post image for Free People Through the Decades: The 1920s

Last week you saw a sneak peek of our holiday catalog, which explores the influential decades of the 1920s, 50s, 70s and modern day.  The catalog is now online and each week we’ll be exploring one of these decades here on the blog!

Chapter One: The 1920s

Paris in the twenties – a magical place and magical time.  When the “Lost Generation” found itself and found its voice in Left Bank cafes and cabarets. Gertrude Stein and Ernest Hemingway.  James Joyce and Pablo Picasso.  Josephine Baker and F. Scott Fitzgerald.  Freedom, jazz, and love and joy.

Clockwise from top left:

Ernest Hemingway, pictured in his army uniform, who popularized the phrase “une generation perdu,” or Lost Generation, in his novel The Sun Also Rises. The term referred to the generation that came of age during the first World War, and included other writers and artists like F. Scott Fitzgerald and Gertrude Stein.

The automobile became a widespread means of transportation in the 1920s, when Ford introduced the affordable Model T.  Pictured is a Crossley, a popular car in 1920s Europe.

A shot from our holiday book that captures the 1920s Parisian cafe scene.

An example of 1920s fashion; the 1920s were a time when women were liberated from constraints – they wore flapper dresses, pants, and skirts that bared their calves, menswear style shoes and cloche hats that covered their short bobs.

One of the most iconic novels to come out of the 1920s was F. Scott Fitzgerald’s The Great Gatsby.  Set in 1920s New York, his words paint a picture of glamour and sadness, and of the lost generation that was struggling to find itself.

One of the most influential fashion figures of the 1920s, and still today, was Coco Chanel. She was an innovator in setting trends of the 1920s like menswear-inspired fashion, and launched the famous Chanel No. 5 perfume in 1921.

Stay tuned for more on the fashion of the 1920s and behind the scenes from our shoot in Paris!

View the complete November catalog here!

Marlin Sanchez -Nov 05, 2011, 11:05AM
Hace pocas semanas he descubierto este blog y desde entonces no me lo pierdo,,, buen trabajo por el catalago de las decadas, espero no perderme ninguna....
-Nov 03, 2011, 5:22PM
love love love the catalogue. the pics, the clothes, the photography and landscape used. with all the ethnic blending of the brand would be really cool to see some more ethnic diversity in the models..indian, asian, african. keeping my eye on FP and hoping this brand grows:-)

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Post image for Monday Quote

Happy Halloween!


karly -Oct 31, 2011, 2:35PM
every monday i look forward to revealing the monday quote. somehow it always ties into my day or even week. not only are the quotes beautiful and piercing in their own ways, but the photos paired with them are breathtaking as well! Xo
Nicole -Oct 31, 2011, 10:38AM
I always love the monday quote. happy halloween! for more quotes and creativity check our my blog: xo

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Post image for Stuffed Acorn Squash with Pistachio and Dried Cranberry

Yet another thing to love about fall is the plethora of squash varieties you can discover at farmer’s markets and the grocery store. It’s a great time of year to dream up dishes, and experiment around. The following recipe is one of my favorite results from doing so thus far this season.


1 Acorn Squash

1 Pint of Non-Fat Cottage Cheese

¼ Cup Dried Cranberries

¼ Cup Pistachios – shelled and chopped

1 Tbsp Honey

½ Tsp Cinnamon

½ Tsp Allspice

2 Tbsp Macadamia Nut Oil

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Preheat oven to 400F. Cut your acorn squash in half

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Scoop out insides with a spoon

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Brush squash with macadamia nut oil

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Cover a baking sheet with tinfoil

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Place acorn squash face down onto baking sheet, and place into the oven to cook until soft (approx 30 min).

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When your squash is almost cooked, throw cottage cheese, honey, cinnamon, allspice, and pistachios into a blender.

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Stir in cranberries, and then spoon filling into squash. Garnish with cinnamon.

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Betsy -Nov 04, 2011, 11:26PM
I finally got around to trying this. It looked really interesting, so I was intrigued, and wanted to try it. I must admit my friend and I were pretty skeptical, but it turned out to be really delicious! I used a sweet dumpling squash instead of an acorn, and Daisy 2% cottage cheese. I think if I were to make this again, I would stir in coarsely chopped pecans along with the cranberries.
response to naida -Nov 03, 2011, 11:57PM
naida. try using the tofuti better than cream cheese. you can find it at any grocery store. it'll be a little smoother and probably even more delicious!

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