In 2006 our Senior Designer — now our Creative Director — Doub was crazy about studs and started to decorate knits with them. Read More
How To Style Our Famous Thermal Cuff
15 Gluten-Free Breakfast Ideas
This post is part of our restricted diet series from Beth of Tasty Yummies. Read More
Amazing Job Opportunity: Join The BLDG 25 Blog Team!
Are you an explorer, dreamer, and creative expresser? Are you passionate about writing, photography, fashion, and the Free People brand? Do you have a voracious appetite for what’s unique and interesting, and want to share it in creative and engaging ways? We are looking for an experienced blogger to join the BLDG 25 Blog Team – this is an amazing opportunity and we’re looking for someone equally amazing to fill the role.
Could this be you…? Read More
DIY Patching Denim With Lace
I tend to live in cutoffs during the summer months, and I always find myself embellishing them or patching them in various ways to make them unique (I have proof: see my DIY Studded Cutoffs, DIY Updated Cutoffs, Floral Patch Cutoffs, and American Flag Cutoffs). This year I was inspired by our July catalog and its boy-meets-girl styling. I love the idea of incorporating girl elements into a boyish pair of shorts through patching with lace. It’s a great way to repair your shorts while simultaneously making them look even cuter! Read More
4 Pre-Fall Essentials We Love
I know we still have a lot of summer left, but it’s always around this time of year when I start to think about fall. Read More
Voluminous Hair In 4 Steps
People often ask me how I get so much volume in my hair. Truth be told, my hair is naturally puffy and slightly unruly, so for me it’s usually more about trying to tame it down – but there are easy ways to give your hair a nice lift, and today I’m going to share some! Read More
Office Style: Vintage Things
This week, the girls were looking pretty and cool in vintage pieces. It was interesting to hear where they purchased each specific piece, whether it was a vintage tee, dress or blazer. Mixing vinatge with new is one of my favorite combinations. I like that adding in a piece of vintage can give your outfit a new twist and its own story. Here is this week’s office style!
The Wabi-Sabi Way Of Life
Nothing can be perfect. Imperfection is in some way essential to all that we know in life. Imperfections make you enchanting; make you unique; make you interesting. If you were perfect it would get pretty boring over time. Read More
How To Get Beautifully Scented Clothes
Have you ever given someone a hug and been pleasantly surprised with a full inhale of the most delicious scent? Read More
Shop-able Street Style From LA
This week’s shop-able street style is from LA. We always love the cool hippie style that the west coast has; the free and easy vibe, the eclectic mix of prints and color and the sunny approach to styling. Read More
My Favorite July Catalog Looks, Broken Down
Our July catalog features some amazing looks for the transition from summer to fall…it’s even making me want to start wearing things like knee socks and leather jackets already, even though I’m a complete summer person! Read More
Photos From Our Pop Up Party At Selfridges UK!
On the 4th of July, we had a party at our pop up shop at Selfridges in London! There was a hair braiding station complete with hair chalk, gifts with purchase, and DJ sets from Daisy Lowe (star of our short film Neighbor!) and Zoe of The London Lipgloss. Read More