Stay inspired and dont miss a thing. Weekly updates from BLDG 25

Post image for Monday Quote

“there are better things ahead than any we leave behind.”

– c.s. lewis


rebecca -Aug 29, 2011, 6:21PM
this is an awesome qoute...............since i lost my job of almost 3 years yesterday
Brielle -Aug 29, 2011, 2:14PM
Love the monday qoutes! Always my first thing to look at on Mondays in the blog world. Great quote and fun picture. Thanks!

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Post image for Tiger in a Jar’s Beet Cake

Fp Naomi, our resident chef, is away in Hong Kong right now so for today’s recipe I thought I’d share this video I came across recently. The recipe is for a cake made with beets, and although yes that does sound interesting and potentially delicious, what I love about it is the beauty of this video – it’s magically done, focusing on the physical act of making something as an art form. I couldn’t take my eyes away!

beet cake from tiger in a jar on Vimeo.

Check out their blog, Tiger in a Jar – I’m in love with pretty much everything they do.

tallie -Sep 03, 2011, 1:59PM
I accidentally made an extra cup of beet puree. I cut the recipe in half and put just one chocolate square in. The batter was a beautiful light pink. I used it to make cupcakes instead of cake and they were divine!
Bryer -Aug 30, 2011, 9:38PM
What a perfect way to sneak beets into your diet! I love beets and eat them daily as I have low iron. Unfortunately, my bf does not share my love of beets. Thanks for sharing this recipe. I now have a way of making sure that he eats his beets too!

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Post image for Saturday DO

DO: write something.








I didn’t always want to be a writer. First it was an astronaut, then archeologist, and then about a hundred other things. But I started keeping a journal in middle school and I never stopped – I have boxes of them stored away, a somewhat haunting record of everything I’ve been through.

It wasn’t until a few years ago that I started to seriously consider writing as a profession, and it was something Charles Bukowski wrote that actually had a huge impact on me. In “Tales of Ordinary Madness,” he wrote that you don’t choose to be a writer, it chooses you. As simple as that may sound, it rang so true… all my life I had been compelled to put my thoughts down on paper and subconsciously I was drawn to it as a profession. It wasn’t a decision that I made, it was a natural evolution that led me to where I am today.

Everyday life tends to create clutter in my head, hundreds of thoughts and emotions swirling around, bumping into each other and the only way to clear my head is put them down on paper. Try it today and see if it works for you too – write something. It doesn’t have to be long, it can be about anything you want – it can even be something you just made up. Write it down – put it on paper, and see how it makes you feel.

“If you’re going to try, go all the way. Otherwise, don’t even start. This could mean losing girlfriends, wives, relatives and maybe even your mind. It could mean not eating for three or four days. It could mean freezing on a park bench. It could mean jail. It could mean derision. It could mean mockery–isolation. Isolation is the gift. All the others are a test of your endurance, of how much you really want to do it. And, you’ll do it, despite rejection and the worst odds. And it will be better than anything else you can imagine. If you’re going to try, go all the way. There is no other feeling like that. You will be alone with the gods, and the nights will flame with fire. You will ride life straight to perfect laughter. It’s the only good fight there is.”

– Charles Bukowski

KERI KROW -Aug 31, 2011, 10:06AM
Inspiring thank you! Just recieved a beautiful journal to do just that with!! XOXO
aylaginger -Aug 28, 2011, 3:30PM
wow, I felt like this post was written about me, or about all writers! Sometimes I absolutely hate writing; it makes me want to pull my hair out! But no matter what, I always come back to it, like natural evolution, and I can"t see myself doing anything other than writing. I wouldn't be crazy me without it!

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Post image for Sleep to Dream















I’ve been so sleep deprived lately, I’m starting to confuse dreams with reality…

I’m off today, have a great weekend and if you are on the east coast stay safe and dry!!

click on images for sources.

martha -Aug 29, 2011, 5:29PM
so dreamy.. and I love that girl in the plaid shirt !
boho diva -Aug 27, 2011, 8:50PM
Absolutely gorgeous!! So weird that I actually own that copy of the Dreamer's Dictionary! I have cherished it for years!!! Love you guys! xoxo, Boho Diva

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Post image for Office Style

Despite the fact that the weather has been a little strange lately, the fashion in the office has still been quite innovative;

Cute beach dresses found in surf shacks by the oceans worn with biker boots, heavy vibrant embroidery, denim skirts tied in knots and texture in lace.

Come rain or shine we still get inspired.




Baja Hoodies -Aug 28, 2011, 9:58PM
I think I'm now a fan of office style...classy
ele -Aug 27, 2011, 12:34PM
hi! is the 3rd picture of the white dress/top an fp product? omg i love the details!!!

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Post image for Thursday Poll: Corduroy

As sad as it may be, I always get excited when it cools down enough to wear corduroys again! I love cords, and I’m really excited that we have so many great different styles to choose from this year! which one is your favorite?

the extreme corduroy flare:

the fp skinny cords:

the super 70s cord:


the floral skinny cord:


or the high rise corduroy:


take your pick!

see all corduroy pants.

hippiebohoreloaded -Aug 30, 2011, 11:49AM
love the skinny cords, well done, free people!
anna -Aug 25, 2011, 7:09PM
LOVE cords! And FP does have a great selection right now! :) I NEED those floral print ones!

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Post image for Free People Atlanta Opening!

The day has finally come! I know a lot of you have been anxiously awaiting the opening of an Atlanta store (I feel like every time I post about a new store opening, I get people asking for an Atlanta store!)…the doors officially open tomorrow morning, but there will be a special preview event taking place tonight at 6pm! Stop by and say hello if you’re in the area :)

Let’s meet the lovely ladies who will be managing this store!


What is your favorite thing to do in your spare time? Vintage Shopping. I spend my weekends planning out what estate sales or vintage spots to check out!

How long have you lived in Atlanta? 2 days!

What is your favorite movie? The Rocky series.

What is your favorite item in your closet? My father’s fur coat, I have had it since he passed away.


What is your favorite thing to do in Atlanta? Walk through Piedmont Park.

Where is your favorite place to eat out? I have so many but sushi at Mijori in Oakland, Ca, chicken tacos at Tacubaya in Berkeley, Ca and grits from Flying Biscuit in Atlanta are some of my favorites!

What is your favorite vintage find? My Burberry leather clutch, I found it in a thrift bin for $2 bucks.

What is your favorite Free People purchase? I recently bought the Scoot Inn Oversized Pullover in black and love it. It is super comfy and can be worn over most things in my closet.

Where is your favorite vacation spot? Barcelona, Spain! I went there to visit my best friend and had a blast.


Who is your celebrity style inspiration? Emma Roberts, we both have a similar edgy style.

Where are you from? Chattanooga, TN

Who is your favorite band? Needtobreathe. Southern Rock & Roll!

What is your favorite thing about Atlanta? The Starlight drive-in, it is the perfect date night. And the Braves!

What is your favorite food? A chili dog from Turner Field.

Beautiful girls! Welcome to the free people family :)

Sara Kate -Apr 18, 2012, 8:48AM
Are there any job openings in Atlanta, GA for the summer?
mel -Aug 26, 2011, 6:11PM
yesssssssss! this makes me so happy!

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Post image for Store Style: The Extreme Vintage Flares

One of our favorite fashion trends going into fall is the wideleg pant. We have several wideleg styles right now, including one of my personal favorites, the extreme vintage flares (and their new cousin, the extreme corduroy flare!). These jeans can be a little intimidating if you don’t now how to style them, and luckily our store girls are here to help out with just that! They always have great styling ideas, and these photos demonstrate our love for another trend as well – the crop top! In particular, one of our newest, cutest ones – the thermal love crop top. We love pairing wideleg bottoms with cropped tops, adding extra layers over top or underneath as the weather gets cooler.

From San Jose: The extreme vintage flares worn with the thermal love crop top, arizona blanket wrap and jenoah floppy brim hat.

From Burlington, MA: the extreme vintage flares worn with the stripe cowl neck sweater.


From Pittsburgh: the extreme vintage flares worn with the cannaregio mesh top and tribal triangle collar.


From Costa Mesa, CA: the extreme vintage flares worn with the vivaldi voile and lace slip and thermal love crop top.


From Bucktown, IL: the extreme vintage flares worn with the shrunken stripe pullover, ancient stone pendant and eagle gem bib necklace.


From San Vincente, CA: the extreme vintage flares worn with the crochet fringe tunic, the we the free lou flannel cuff thermal and ancient stone pendant.


From Natick, MA: the extreme vintage flares worn with the rialto bridge crop top and colorblock cardigan.


From Studio City, CA: left; the extreme vintage flares worn with the open stitch pullover, right; the extreme vintage flares worn with the thermal love crop top and dursoduro maxi cardigan.


From Towson, MD: again, the extreme vintage flares worn with the vivaldi voile and lace slip and thermal love crop top!

shop all wideleg denim and wideleg bottoms.

the girl from San jose -Aug 25, 2015, 8:05PM
so from what I can tell, my photos have been removed from every blog post that I was in. If you guys wanted to erase me from FP history, maybe you should have deleted the caption too. Work your ass off for the company for 4 years with SHIT pay and then get deleted. Is that how this works? really smooth guys.
KERI KROW -Aug 31, 2011, 10:13AM
THIS IS JUST SOO ME! :) Cannot wait to finally go CRAZZZY in a STORE!! Everything just ~speaks~

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Post image for Office Space

No, there is not something wrong with my camera…that is pink string hanging in our lobby as part of a little installation we are doing! I love the concept:


Each employee will attach an item to one of the strings that represents what they love most about their job or what motivates them most about their job. We’ve just started attaching our objects, it’s so fun to see what people choose!





The object I hung was thank you card from one of our blog readers – every once in a while I get a card or package in the mail and it always makes my day to hear that something I wrote on the blog inspired you or made you feel good.  So thank you guys!

And now I have to introduce you to this little cutie pie, Carter – he belongs to a fp girl’s roommate and I’m smitten with him! I love how puppies tire themselves out and crash, they’re so cute when they’re sleepy :)




Beth -Aug 26, 2011, 11:48AM
That puppy is SO adorable!
-Aug 25, 2011, 6:05PM
that dog isn't even real!!!! Too cute!!

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Post image for Wednes-DIY: Flannel Lantern How-To Video!

Yesterday I showed you our incredible new fall store displays, and today I have a really fun DIY project featuring an item from those displays!

One of my favorite parts of the displays are the patchwork flannel canvases hanging on some of the walls – I love all the detailing like cutouts, tassels, beading, fringe, etc.  But in addition to looking awesome on their own, these flannel blankets can also be used to make a pretty sweet lantern!

Wouldn’t these look amazing at an outdoor party? They’d look good inside too, of course, but I just keep envisioning them outside at night, with the light bouncing off of the sequins and creating a beautiful sparkly light.  I love the rustic touch of the tree branch to hang them, too :)

Wanna learn how we did it? Watch the video!

Vanessa KIKI -Sep 13, 2015, 11:08AM
Just reposted this on my face book page because I think it's adorable!! I am going to try this with some embroidery hoops and a couple tag sale flouncy children's skirts! You guys ROCk!! :)
annnnnnaa -Dec 21, 2011, 8:38PM
soo cool but where did you get the flannel sequin fabric? <3

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Post image for Decor Inspiration: Montauk Surf Shack

The founder of a New York ad agency renovated a vacation house in Montauk, creating this zen-like surf shack as a weekend getaway for his employees. I would be there every weekend!Read More

lauta diaries -Nov 09, 2014, 12:38PM
So amazing! Wanna go there! :)
Jessica -Sep 05, 2011, 1:08PM
Uh, wow... love it!

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Post image for Tunesday: Washed Out

I’ve been listening to this album nonstop for about two weeks now. I don’t even know where to begin to describe it, because the terms like “chill wave” and “synth pop” just sound overused and clinical. Read More

jeannie -Aug 29, 2011, 6:50PM
this post just made me happy.... i completely understand that feeling music can give!!
Taylor Rae -Aug 24, 2011, 10:01AM
Thank you for the new music to download. I'm traveling around the east coast right now and music is key to survival.

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