“when i was 5 years old, my mother always told me that happiness was the key to life. when I went to school, they asked me what i wanted to be when i grew up. i wrote down ‘happy’. they told me i didn’t understand the assignment, and i told them they didn’t understand life.”
while in santa monica i of course wanted to stop by our free people store, located on main street, to say hello. the store is adorable and the girls could not have been sweeter. i wish i could visit every single fp store!
true to free people form, a doggie bowl outside :)
the trip has been magical so far…from an early morning plane ride to a wild night out in west hollywood, shopping in santa monica and watching the sunset on venice beach… california, you will always have a piece of my heart.
This is my workspace at Home Office; I love to decorate my surroundings and put things around me that inspire. Polaroid’s, vintage photo frames and postcards, found feathers and gems. I have a little habit of collecting post it’s that people leave me too, I don’t why but I can’t throw messages that people leave me away!
this year’s holiday book is incredible- not only is it twice the length of our usual catalogs but it is put together beautifully. the book is split into six sections, each with a different focus, setting, photographer and models. here is a sneak peek at the book, which drops tuesday november 2nd.
chapter one: be the belle of the ball
chapter two: treasures
chapter three: the sketchbook
chapter four: wee people
chapter five: grab a bag
chapter six: wrap me in a sweater
stay tuned for lots more info on where the book was shot, the amazing photographers and models, and behind the scenes coverage!
i am so excited to introduce wee people… a line for our tiniest muses!
the collection captures the spirit of the free people girl in her earliest stages, when fairy tales are real and imagination knows no boundaries. whimsical party dresses to release her inner princess, cozy sweaters and items with free people’s unique details and elements to make her feel as special as she is.
the line is the baby of our managing director of design and image, who drew her inspiration from her daughter and the desire to create a wardrobe for her that had the same uniqueness as free people. the focus of the first collection, which falls during holiday season, are girly party dresses countered with cozy, comfy items made to be played in all winter long.
the size range for wee people is 2t – 6t. the collection will debut online and in our november catalog on november 2nd.
here are some outtakes from our wee people photo shoot, featuring some of the cutest little models you’ll ever see!