Stay inspired and dont miss a thing. Weekly updates from BLDG 25

Post image for all about georgia

time to get to know our second october catalog model, georgia larsen!

What is your theme song?

At the moment it’s Edward Sharpe and the Magnetic Zero’s – 40 day dream. It instantly makes me feel on top of the world.

If you could go anywhere in the world, free of cost, where would you go?

I’d love to go to India as I’ve heard it’s a really life changing experience. I’d make sure I picked up some Indian jewelery too!

If you were stranded on an island, what three things would you want with you?

A computer (I’m addicted to the Internet), my dog Dora and a huge set of speakers so I could dance to incredibly loud music.

in philly for the free people shoot this past july.

How would you describe your personal style? What are your favorite items from free people right now?

I’ve always been pretty bohemian – I love messy hair and clothes that look a bit disheveled. I think my favourite look is to mix something pretty with something grungy. I’m totally obsessed with Free People shoes, especially the Doub studded clogs and the sling back wood platforms. I’m also in love with the Fields of Lace dress.


from her blog, dora’s fur.

What is your biggest fear?

My biggest fear is boredom – I always need to be on an adventure or doing something that makes me feel inspired.

Winter, spring, summer or fall?

It’s got to be spring. In England, we don’t really get good summers but our spring is beautiful. I love how hopeful and excited people feel in spring as the winter is finally ending and the flowers begin to peek.

What color are you?

Coral. I don’t know why, but I always feel attracted to warm colours. Whenever I see something coral I have to stop and look.

What is your motto?

I know it’s so cliché, but I’ve never found a motto to be as true as “what doesn’t kill you makes you stronger”. The more experiences I gain, good or bad, the easier things get.



What is your favorite hobby?

I’ve got so many it’s hard to pick one. Traveling is pretty high up there, I’m fascinated by other cultures and addicted to the excitement of it.

If you could spend a day with anyone – dead or alive – who would it be?

Probably Devendra Banhart – he looks like he’d be a lot of fun. I love how undeniably eccentric and original he is.

What’s the last album you bought? What else is on your ipod right now?

The last album I bought was by Natty – he’s a British reggae musician. At the moment my ipod is full of the Black Keys, Dan Auerbach, Kings of Leon and a lot of hip hop.

What is your dream job?

For a while now I’ve been hoping to get into fashion buying. Anything that involves trend prediction, research and travel always gets me excited.



What inspired you to start a blog?

Initially my friend Jemma inspired me to start a blog as I was fascinated by her blog, Frontier Magic. I had a desperate need for a creative outlet, and a blog just seemed the perfect solution for that.

What influences your style?

Sometimes I don’t know what influences my style – I just find myself being naturally drawn towards certain looks. But I think the blogging world has had a massive effect on my style as I can easily spend hours looking at blogs. I find them far more interesting than fashion magazines.

How would you define your signature look?

It’s usually a vintage dress teamed with some ankle cowboy boots and socks. I’m also pretty addicted to denim cut offs…


from her blog, dora’s fur.

What designers are you inspired by?

I’m obsessed with anything by Miu Miu. They do the most incredible accessories and print designs. I’m also a fan of Chloe, Alexander Wang, Charlotte Ronson and Christopher Kane.

What’s your most memorable experience whilst blogging?

It’s got to be doing the photoshoot for Free People!



How was your free people experience?

Incredible. The team who work for Free People are some of the loveliest, most creative people I have ever met. I feel such a connection with the brand and I couldn’t have asked for a better experience.


check out georgia’s blog, dora’s fur, and view our october catalog right here!

-Oct 13, 2010, 7:30PM
the dress in the first image is just too beautiful, i want it!! xx
joannna -Oct 13, 2010, 7:18PM
shes my favorite of the three, the shoot looks so fun! x

More comments »

Post image for a year ago today…

…i started blogging for free people. and i’ve loved every second of it! :)


fp julia -Oct 15, 2010, 1:45PM
thanks so much you guys xoxo
Loua -Oct 14, 2010, 9:09PM
Girl in pic has beautiful red hair...

More comments »

Post image for the ubnearable lightness of being – part two

“the heavier the burden, the closer our lives come to the earth, the more real and truthful they become… conversely, the absolute absence of a burden causes man to be lighter than air, to soar into the heights, take leave of the earth and his earthly being, and become only half real, his movements as free as they are insignificant.  what then shall we choose? weight or lightness?”

“the body was a cage, and inside that cage was something which looked, listened, feared, thought and marveled; that something, that remainder left over after the body had been accounted for, was the soul.”


“our day to day life is bombarded with fortuities or, to be more precise, with the accidental meetings of people and events we call coincidences.”


“…but her nascent love inflamed her sense of beauty, and she would never forget that music.  whenever she heard it, she would be touched.  everything going on around her at that moment would be haloed by the music and take on its beauty.”


“being in a foreign country means walking a tightrope high above the ground without the net afforded a person by the country where he has family, colleagues, and friends, and where he can say what he has to say in a language he has known from childhood.”


“while people are fairly young and the musical composition of their lives is still in its opening bars, they can go about writing it together and exchange motifs…but if they meet when they are older, their musical compositions are more or less complete, and every motif, every object, every word means something different to each of them.”


“betrayal, from tender youth we are told by father and teacher that betrayal is the most heinous offense imaginable.  but what is betrayal? betrayal means breaking ranks.  betrayal means breaking ranks and going off into the unknown.  sabina knew of nothing more magnificent than going off into the unknown.”


“he yearned to step out of his life the way one steps out of a house into the street.”

hope you guys are enjoying this book as much as i am! please feel free to share any thoughts on the book so far in the comments below :)

click on images for sources.

Ruth -Oct 18, 2010, 1:55PM
This is one of my favorite books of all time. Really all Kundera is amazing. I love what you've done with the collage of pictures and passages.
lala -Oct 12, 2010, 11:02PM
i've really enjoyed both of these posts. i'd totally be into if this became a regular feature (good book + imagery).

More comments »

Post image for scooter pup

our operations manager’s terrier, dexter, taking part in a scooter rally this weekend.  and yes he’s wearing goggles – safety first!’

amazing. she’s got some talented pups!

Cathy -Oct 12, 2010, 7:24PM
I Love Dexter !!!!!!!!
Mary -Oct 12, 2010, 8:35AM

More comments »

Post image for such a lovely place



















austin city limits.

pics taken using iphone “shake it” app. thanks jp ;)

supergirl -Nov 15, 2010, 9:06AM
Beautiful! Freepeople is really free, very leisure. I love this life style.
LifeAsIShowIt -Oct 11, 2010, 11:26PM
Wish I was there!

More comments »

Post image for monday quote

“not knowing how near the truth is, we seek it far away.”

— hakuin


john lennon

Post image for john lennon

“two is one”

“feeling good”


“land of milk and honey”


“united we stand”


“family tree”


“peace brother”


“come together”

it’s amazing how a few simple lines can say so much.

Claire Anne -Oct 10, 2010, 4:44PM
John Lennon is my hero, thank you for honoring him on what would have been his 70th birthday. Happy birthday John.
-Oct 09, 2010, 1:36PM
Happy Birthday

More comments »

Post image for take it to the limit…








a few from our fp girl down at austin city limits… have a great weekend everyone!

fp julia -Oct 11, 2010, 10:04AM
hi! they're taken using the iphone app called "shake it"
-Oct 08, 2010, 6:21PM
how did you take those amazing pictures!?

More comments »

Post image for people say i’m lazy, dreaming my life away

john lennon would be 70 tomorrow…he will always be one of my heroes.

Tiffany -Oct 08, 2010, 4:23PM
Love the imagine photo XOXO
Katwalk Divaz -Oct 08, 2010, 4:05PM
Womens Boutique likes Free People....

More comments »

Post image for grizzly bear

not to overload you all with too much cuteness in two days, but we have a new pup in the home office and she is too cute not to share. this is grizzly bear, a baby boston terrier who belongs to our senior sweater designer – welcome to the fp pup family!



she has the funniest reverse cross-eyes :)

Ileana -Oct 08, 2010, 3:51PM
Nanamii -Oct 08, 2010, 2:11PM
she is so cute :)

More comments »

Post image for exciting internship opportunity!

we are looking for a visual display intern here at the home office! we are looking for someone who is able to work roughly 20-25 hours/week for school credit and able to start ASAP. for more info and to apply, click here.

Caroline Lahti -Dec 02, 2010, 11:27AM
I am a college student but I do not think my school would accept this as credits. Is there any internships that you can do that do not have to transfer into credits?
Alexandra J -Oct 20, 2010, 5:35PM
I am looking for an internship this summer and am in love with Free People. Is it too late to apply for an internship?

More comments »

Post image for pink hair for hope

as you guys probably know, october is breast cancer awareness month.  i wanted to share a cool thing you can do to support the cause, called pink hair for hope.  through the month of october, participating salons will put a pink hair extension in your hair for $10, with all proceeds going to the National Breast Cancer Foundation and the American Cancer Society’s Making Strides Against Breast Cancer. this is such a great idea and a fun way to raise awareness! i think i’m going to have to re-dye the ends of my hair to be pink again :)

for more info click here.

Cat horn -Oct 13, 2010, 9:55AM
I want to find a place in Philly that is participating in this. What a great way to show support.
Amanda -Oct 11, 2010, 1:16AM
I agree with vero. Where is the info to tell us where to get the pink extensions at?

More comments »

Back To Top     
Stay Inspired & Don't Miss A Thing.
Weekly Updates from BLDG 25.

Enter your email address for Free People BLDG 25 news, offers, and other promotional communications. You may unsubscribe at any time.