Levon

The world has lost an incredible man today…Levon Helm, the drummer from The Band, has passed away after a long battle with cancer.  He leaves behind an incredible musical legacy and many will remember fondly his weekly midnight rambles, held at his home in Woodstock New York. Read More

Office Style: Print Me Up

Nothing injects personality into a look quite like a good print. It’s that powerful punch, the touch of wow that makes getting dressed so fun. Whether vintage-inspired, futuristic, or simply bohemian, we love the statement of  bold and bright patterns for spring. Read More

Nail Wraps!

Right now on our site we have some awesome trendy nail wraps! They come in six different designs and are super fun if you’re looking to mess around with nail art. We sat down one Friday afternoon to put them on and show you all how it’s done. The best part? They don’t have to dry like polish, and they last! Read More

Coachella: Festival Fashion

Here’s round two of the festival fashion at Coachella. In this mix we love the mixture of crochet and print and the girls sure knew how to layer in unexpected ways.  These girls look very California cool and we just so happened to bump into Karlie Kloss and Jacquelyn Jablonski on our fashion run too! Read More

BLDG 25 Blog Makeover!

Welcome to day 1 of the new BLDG 25 Blog! We’re featuring a new design and new content, which has been a thrill for us to create and now launch. We had so much fun concepting and building our new BLDG 25 Blog home. As the days pass, you’ll notice new content areas, we’ll introduce new faces, and will have an array of inspiring guests and contributors to participate in all the fun. The excitement in BLDG 25 is palpable.

One of the first of many additions is Free People Weekly Horoscopes! Tracy Allen, our contributing astrologer, will share astrological blueprints, insightful reflections, and tidbits of wisdom week after week to “amplify our personal myths”, as she thoughtfully puts it. We’re also expanding all content areas, and introducing some new ones, including Beauty, Décor, and Features which will come to you daily, weekly, as often as you can read it really.

The BLDG 25 Blog has always been a place to share the magic of Free People, which in essence, is simply exploring the lives and loves of Free People girls.

A special thanks to our awesome Graphic Design team, who brilliantly came up with the new layout, the blog team and contributors, who conjured up so much new exciting content that we thought our readers would enjoy, and the sweat and focus of our Web team in making all our visions become a reality.

We hope you love it – let us know what you think and leave a comment below :)

xo,

Free People

Introducing our new Intimately Free People Line

The foundation of every outfit are the intimates – the items that don’t always show, but can go such a long way in making you feel comfortable and confident in your skin. We are so excited about the launch of our intimates e-book and all new line, and I asked our intimates fashion manager to tell us about her inspiration, key pieces and what’s coming up for Intimately Free People! Read More