This week’s lookbook, “After Hours,” has a different feel than others we’ve done recently. Shot in New York City by Guy Aroch, the lookbook features model Ashley Smith in a hotel room overlooking the city lights at night. Rich textures like velvet, fringe, beading, and a subtle shine make for a dark, moody look and a girl who is ready to take on the night. The images bring to mind brisk evenings, throwing on a jacket over a short, flirty skirt with tights and heels, and dancing down twinkling streets to the warmth of wherever that night is taking you… Read More
The first day of shooting in Austin was a blast – we shot at the Mohawk Room with the Happen-Ins, and models Ashley Smith, Anastasia Khodkina and Jessica Mau took turns pretending to be in the band. Ashley was a natural on the guitar and Anastasia blew us away with her rockstar energy! With Alexandra Valenti making magic behind the lens, it was a day of live music and fun in the company of friends.
view the july catalog.
the catalog was shot by alexandra valenti featuring models ashley smith, anastasia khodkina and jessica mau along with austin band the happen-ins, and the video was shot by our videographer and edited by swell. song is “be yer fool” by the happen-ins, which you can download here!
i have been eagerly awaiting this book since april when we went to austin to shoot it! it drops tuesday, but here are some behind the scenes photos i took during the shoot to hold you over :)
the july book was shot in austin, texas, by alexandra valenti and features models ashley smith, anastasia khodkina, jessica mau and our fave rockers, the happen-ins :) look for the entire catalog online and in the mail on tuesday!
after getting settled in at the house on thursday night, we walked to a nearby restaurant called z tejas for a delicious dinner outside under tree-strung lights…
the guacamole was amazing.
i woke up friday morning to the soft strumming of guitar and came downstairs to find our hair and makeup artists dennis and deanna, who got in late the night before. not a bad way to wake up!
coffee on the front porch as the sun comes up…i could do this every day.
models ashley smith and anastasia khodkina arrive for the first day of shooting!
while waiting for shooting to get started ashley picked up one of the guitars at the house and started playing…it was such a beautiful moment.
we’re working with austin-based photographer alexandra valenti – i am such a huge fan of her work, so it was really exciting to meet her. she has amazing style, too!
we went to this rad venue called mohawk, located on red river street.
anastasia gets touched up before shooting.
two members of local band the happen-ins, who are friends with alexandra valenti. i can’t get over that california raisins tank!
the band introduced us to the michelada, a concoction of tecate beer, bloody mary mix and lime – apparently you can’t come to austin and not try one! it’s interesting, that’s for sure :)
that’s all for now! today i am breaking away from the crew to go exploring…stay tuned!
“let your smile change the world but don’t let the world change your smile.”
image- ashley smith by will davidson