Trend: We’re All About Denim

Denim is a fabric we can’t get enough of! It’s so easy, so versatile and so cool. This week we’re all about denim dressing as you can see by our Homepage.

The trend: Head to Toe Denim! That’s right we’re mixing and matching different tones of denim to create a bohemian rock and roll look. Yesterday we went up to the studio to see what looks we could create out of our Denim Collection ; from long and bohemian to short and funky, denim sure made us cool and easy towards the end of the day!

Items: Sweetheart Denim Romper, Contrasting Denim Maxi, Radio BBC Boot

Items: Mason Tee, Roadie Denim Shirt, Beach Cruiser Short, Studded Seattle Love Boot, Jenny Floppy Hat

denimItems: High Waisted Seamed Chloe Short, Top coming soon, Bag coming soon, Daphne Platform

denimItems left: On the Fringe Crochet Cami, Made to Last Denim Short, Zipper Ankle Boot, Marrakesh Floppy Hat, Where The Boys Are At Beaded Bracelets, Delhi Floral Crossbody, Ladder Quill Necklaces

Items right: Denim Cutoff  Shorts, Scallop Edge Lace Crop Top, Seamless Directions Top, Crochet Cardigan, Mainland Studded Boatshoe, Necklace coming soon.

Store Style: Blue Jean Baby

In case you couldn’t tell by looking at our website, we’re pretty into denim right now – even the good old Canadian tuxedo!  But even if head to toe denim is a little too much for you, we love finding ways to incorporate pieces of it into every outfit, and it feels so fresh for Spring. Here’s some styling inspiration from our always-lovely store girls!

The denim bustier dress is definitely our dress of the moment – change it up a little by adding a slip underneath!

The perfect cutoff denim short – wear them now with tights and boots; wear them later with bare legs and sandals – and of course the laguna coast pullover!


A sweet Meadow look: the fp high rise flares, flower smocked tube top and suede floral headband.


I love how she paired the denim bustier dress with a belt in a contrasting shade of blue – the dress also looks great with the caballero tall boot and jane wide brim hat.


Denim on denim! The cutoff denim short, riding with cowboys tank and traveler denim jacket.


The denim bustier dress looks absolutely adorable with boots or converse!


And lastly, we love the denim bustier dress with the traveler denim jacket!

Shop the Blue Jean Baby collection.