I have been so excited to share our February catalog sneak peek, featuring one of my favorite models – Freja Beha Erichsen! She brings an amazing edgy attitude to our tomboy Lou styles and looks beyond gorgeous showing a softer Candy and Meadow side as well. The catalog was shot by Joshua Allen and drops next week – here’s a little preview!
The other day I hung out in the studio for a bit while our team did a specialValentine’s Day shoot with model Linda Vojtova. It was such a fun shoot with candy and flower props, and Linda was kind enough to answer a few questions for the blog! Read More
We’re getting sick of pants. All winter long its pants, pants, pants. Now, in the name of fashion, we’re rebelling. We’re pulling on tights for an extra layer, and getting out stowed away women’s shorts, skirts and dresses. For the last week in January “vs.” office style, I want to know – which winter rebellion look do you like best? It’s the shorts vs. the dresses….
Our dress buyer picked out our 3 top New Year’s Eve dresses… Here’s how we get in the mood for New Years Eve!
With the Long Sleeve Embellished Party Dress, listen to Pattie Smith and drink white wine. underneath the dress we would wear lace. Dress your eyes with a dark eye shadow and smear on some pretty light pink lip gloss. Spray a touch of Coco Mademoiselle around your neck,l and finish the look with a great cuff. Ready to Celebrate!
Our buyer loves this dress because: “the fabric. it’s great quality and body con in all the right ways. Long sleeves make it feel like you’re not showing too too much”
Our Modern Day Flapper Dress is sexy but sweet. it swings delicately from your body. To get ready in this dresswe want to be in a kind of sexy mood. Burn a Baies Diptyque candle to set the mood and listen to Fleetwood Mac,drink red wine and dance around the room. Spot your lips with a subtle lip colour, accessorize with a few bracelets and a signature ring, and you’re ready for a romantic night!
Our buyer loves this dress because: “great color options, we can totally see this all dressed up for NYE. A modern flapper look with faux fur, heels and lots of accessories!”
Our Sequin sway dress is a show stopper. to wear this dress you have to ooze confidence. Get in the confident mood and listen to Led Zeppelin, enjoy some Champagne and wear a sexy scent like Tom Ford Back Orchid. Paint your nails a sparkling black and be sassy! Be ready for a night out on the tiles.
Our buyer loves this dress: “Great option for a little sparkle. We love the open back for a little added sex appeal”
It’s that time of year where you put on the prettiest of dresses. You want to feel extra special and bedazzle the nights away. The words of Eric Clapton’s “you look wonderful tonight” dance around in the air and for a cherished moment you become a beautiful attraction.
We spent some time getting into this spirit in our studio the other day, and guess what? we did not want to take these magical creations off!
Our limited edition dresses have launched online and in our special pop-up shops! The Pop-Up shops are at our Brentwood, CA and 5th Ave, NYC stores through Sunday and we held special preview parties at both stores last night. Here are some photos of the beautiful pop-up shops that our visual display team designed, the lovely ladies who attended the events, and of course the magical gowns!
Pssst… In one week we are launching a collection of limited edition dressesthat consists of six magical gowns dreamed up and hand crafted by the lead designers at Free People.
We will be launching the dresses with pop-up shops that will appear in our Brentwood and 5th Avenue stores on November 10th for a special three-day viewing experience that will leave you with sparkles in your eyes. But don’t worry if you don’t live in NY or LA because they’ll be online for you all to see a week from today!
Each day until then, I will share a special sneak peek of each dress, with one word that each designer chose to describe it, before we reveal the final pieces.
A girl became a star, and for the night she shone the brightest light,
She became a magical attraction that was breathtaking.
A shooting star that will never be forgotten.
Its that time of year… for holiday parties, get-togethers, festive events, and you know what that means: time to find the perfect dress. What I love about our dress selection this season is the range – we have dresses for every type of girl, so whether you want to be sparkly, sexy, sweet, bohemian or comfy, we’ve got you covered.
I put together these little vignettes to show you the range of styles – be sure to check out our dress shop online!
Style file this week is dedicated to the design assistant on our meadow team. She’s a fabulous dresser with extremely feminine taste. Dresses are her specialty, and her collection is out of this world. Delicate lace, dainty peter pan collars, and retro polka dots are just the details that showed up in her numbers this week. Everything she wears feels like something you’ve never seen before – it looks like a vintage piece with a great story behind it, or a uniquely handmade piece. It’s like she finds special pieces and gives them a home. Her collection of feminine ankle socks is another great aspect to her style. She’s often wearing a pair, and manages to pull off the look so well. No doubt, she has a great wardrobe, and her styling is on point, but her best accessory is the huge smile that lights up every outfit she wears and brings it to life.
I fell in love with delicate beauty of this lace on her vintage dress!
the days are heating up and summer is just around the corner…time for long days of lounging in the sun followed by wild summer nights. our current summer nights trend is all about the items you can rock all day long and then dress up with accessories to wear straight out at night. i love our selection of body con dresses that are perfect for this trend. which one do you like best??