Lemon… a ray of sunshine, a light at the end of winter’s tunnel, daffodils and daisies poking their heads out of the ground and the fresh scent of citrus flower… a color associated with joy, happiness, intellect, and energy.
Our February lookbook is so full of light and soft colors, it’s hard to believe it was shot on a chilly day in New York City in an abandoned building… our team shot at 5 Beekman St (more on this location to come) with photographer Anna Palma, who you may remember from this amazing video. Here’s a peek behind the scenes!
Last week we told you about the pastel trend we love for spring, and today we released our February lookbook, a pastel story. This week we’ll take a closer look at some of the pretty hues we love for spring, starting with rose… the color of delicate petals, sun-kissed cheeks and grapefruit, symbolic of gentleness, grace and sweetness.
Spring is coming, I can feel it… you start to notice a little change in the air, it carries with it a scent of the warmth that is on its way, flowers poke their heads out of the ground to see if its safe to bloom yet, and the sun fights to stay out a little bit longer. Read More
In case you couldn’t tell by looking at our website, we’re pretty into denim right now – even the good old Canadian tuxedo! But even if head to toe denim is a little too much for you, we love finding ways to incorporate pieces of it into every outfit, and it feels so fresh for Spring. Here’s some styling inspiration from our always-lovely store girls!
I don’t think I’ve used anything other than standard hair ties for ponytails since I got rid of my (extensive) collection of scrunchies, so when I saw that we were getting all of these cute ponytail cuffs in, I was really excited for a fresh take on the ponytail. It’s my go-to hair style, but it gets so boring… I am all about these cute cuffs, especially the brightly colored cut-out geometric cuff and the suede lasso pony holder! They are such a great way to add a little unexpected pop of color or texture. We had some fun trying them on today – what do you guys think, are you into this trend?
As of late I’m pretty much all about shirts, I feel like I’m back in my school days again but I like it. I button them right up to the top, wear them under dresses or sweaters with the collar peeking out or just on their own with jeans. My new obsession is collar detail and finding ways to jazz up the collar and make it stand out a little. High neck necklaces are perfect for this; I like to wear them under the collar so it achieves a lovely centre piece. It’s sophisticated but with a bit of fun. To wear with these shirts to finish the look off I’m addicted to cobalt blue nail polish just like in our December book!
“My favorite trend of the Dec book is the whole late 80’s/ early90’s Babe vibe it has. The Crop muscle knit paired with the extreme flare is outrageous and the shortie-short shorts and high slits are out of sight.. The Hair is soooo good for this look too! Everyone has a care-free total babe in them somewhere!”
“I’m very excited about the variety of bottoms in the January catalog. From high-waisted shorts to long and full pants, there is a great look for everyone. I personally plan on adding the denim and vegan leather shorts to my wardrobe and am excited knowing about all the other versions we have in the works”
Abbey Lee is running through our minds a bit too much lately and with the launch of our Baroque trend, which is full of rich velvets, clashing textures, and beautiful jewel tones, we thought why not experiment with some looks up in the studio. We printed out some inspiration tears and got styling; here are our Abbey Lee looks!
We love Abbey Lee, and we love our new trend Baroque!
When I think of a snow angel I think of a soft wanderer, she walks quietly and oozes curiosity.
Our Snow Angel trend derived from all things soft and pretty, beautiful cozy textures hang softly
while pastels shades capture the nostalgic feeling of a dream like world. Snow Angel is about comfort,
comfort in the most beautiful light.
If I had a time machine I would go back to the Birth of Bohemian Paris Just like Gil (Owen Wilson) did in Woody Allen’s Midnight in Paris.
Reeling from the folly of World War I, Paris was the centre of the artistic universe then. Bohemians were exquisite and romantic – it was an elegant soiree, with artists and writers holding a passion that was so intense it created magic. 1920’s Paris is my era of love. I would trade anything to go back and spend some time with Surrealists in Montparnasse!