Thursday Poll: Electric Lime

Moving into spring, the freshest color palette – the one that the entire fashion world is falling for – is proving to be neon. Amongst the electric hues, one in particular seems to stick out: lime.  It’s that sour, half green, half yellow, heavy on the bright – shade. Add it into an outfit, and there’s an immediate zinggg. Which is your favorite FP item popping with the must-have hue? Read More

Reminder: Leap Day Giveaway!

Don’t Forget! Today is your last chance to enter our Leap Day Giveaway! We’ll pick a winner at the end of the day, 2/29 :)

We wanted to do something special to celebrate this rare occasion, so we did a little bit of spring cleaning in our accessories department and scrounged up some awesome stuff to give away. I organized the accessories into goodie bags for each fp girl – meaning we’ll have five winners!

All you have to do is click here and fill out the brief form, and tell us which fp girl you are.

Happy Leap Day!

Featured Jewelry Designer: ManiaMania

The brand was founded by Australian art director and stylist duo Melanie Kamsler and Tamila Purvis, two talented women who met while working at RUSSH magazine. Drawing on inspiration from old and new – ancient historical figures, artists, muses and cult musicians – they create pieces that are sculptural and heavy with mysticism.  Read More

Shades of Spring

Lime... fresh and full of spirit, it brightens up the room like a burst of citrus and brings with it a sense of anticipation of all the possibilities the world offers. It opens us up to perception and inspires us to try new things by initiating change.

Items pictured: Pom Pom Sliders, Brazilian Bandeau, Reverse it Kachow Thermal, Lizzie Stone Ring, Feather Tie Belt,  Desert Dream Tank, Beach Cruiser Shorts, Hazy Days Long Sleeve Top, Atlantic Neon Rope Bracelet, Dahl Court Tie Bracelet,  Neon Spacedye Boot Sock.

Store Style: Pastels

Spring can’t come soon enough, and in our stores all across the country we’re getting ready for it with head to toe pastels. Check out these beautiful fp girls rocking the pastel trend for some styling inspiration!

love of gingham bodycon, scallop edge lace crop top, jane wide brim hat

candy stretch skinny jean, heartbeat rochelle tank, jacket


fp one pacific trails pant, heartbeat rochelle tank, desert dream tank, paisley tassel scarf


totally tape graphic tee, washed vegan leather short, plaid and straw fedora


floral denim blazer


stretch eyelet bodycon, traveler denim jacket, mulberry rose crown, romana fest sandal


candy coated corset


stretch eyelet bodycon, cable pullover, silver lake bead bracelet


five pocket cuffed denim shorts, hazy days long sleeve top, jane wide brim hat


fp one floral lace tunic, love of gingham bodycon, denim vest


stretch eyelet bodycon, caldra layer pullover, mulberry rose crown


fp one floral lace tunic, mulholland horseshoe cuff


washed vegan leather short, hazy days long sleeve top, galloon lace halter bra


fp one floral lace tunic, registry lace boot


candy stretch skinny jean, hazy days long sleeve top, mulberry rose crown


washed vegan leather short, pointelle bike short, mason tee, side laceup moccasin boot


fp one citrus slip, jane wide brim hat, floral fields wideleg pant, extreme vintage flare, peter pan babydoll top


embroidered farrah jumpsuit, cropped stripes pullover, fiona flower halo


washed vegan leather short, lace trim bandeau, riding with cowboys tank


Love these pics! Check out our pastel themed February lookbook.

Shades of Spring

Tangerine… living reflection of a dream… the color of the sun just before it dips below the horizon; a powerful and healing hue that stimulates enthusiasm and creativity.

Items pictured: Crochet Cuff Henley, French Lace Trim Shorts, Dahl Court Tie Bracelet, Atlantic Neon Rope Bracelet, Distressed Tessa Tote, Mini Cables Pullover, Cutout Ponytail Cuff, Cosmos Maxi Dress, Lace Up Cord Shorts, Seamless Floral Jacquard Tank.

View the February Lookbook.

Thursday Poll: Sandals

It’s almost 60 degrees in Philadelphia today, and spirits are jumping with spring fever. Soon we’ll be running around bare-skinned and free. It’s time to clean up those toes and start picking out easy-to-wear sandals for when the warmth really hits. Which pair will you be living in this spring?

Archer Metal Sandal

Avalon Sandal

Bleeker Sandal

bleeker sandal

Caitlyn Gladiator Sandal

caitlyn gladiator sandal

Dora Sandal

Dora Sandal

Selene Sandal

selene sandal

Shades of Spring

Lemon… a ray of sunshine, a light at the end of winter’s tunnel, daffodils and daisies poking their heads out of the ground and the fresh scent of citrus flower… a color associated with joy, happiness, intellect, and energy.

Items Pictured: Girlie Greaser Top, Colored Denim Cutoff Shorts, Babydoll Swing Long Sleeve Top, Auburn Pyramid Bracelet, Neon Spacedye Boot Sock, Printed Long Bed Jacket, Laguna Coast Pullover, Love of Gingham Bodycon, Long Colorblock Cardigan, Scallop Edge Lace Crop Top.

Shop the February lookbook.

Shades of Spring

Last week we told you about the pastel trend we love for spring, and today we released our February lookbook, a pastel story.  This week we’ll take a closer look at some of the pretty hues we love for spring, starting with rose… the color of delicate petals, sun-kissed cheeks and grapefruit, symbolic of gentleness, grace and sweetness.

Items pictured: Emma Too Fer Dress, All Over Lace Babydoll Top, Lace Up Skinny Cord, Neon Tide Layering Necklace, Colored Denim Cutoff Shorts, Muddy Waters Sneaker, Neon Nugget Friendship Bracelet, Auburn Pyramid Bracelet, Climbing Vines Blouse, Midtown Mini Dress, Side Slit Cami.

We also love the shade peach on the face right now – check out what’s in our makeup bag.

View the February lookbook!

Office Style: Meadow

Today, I went around the office and captured Meadow looks. Sadly, I think that the true, true Meadow comes out in warmer weather, so I didn’t find a ton of it on this rainy Philadelphia day. There were hints of her though! Even in the dreariest of conditions, we can’t help but pull out our bohemian touches – flowing bed jackets, paisley prints, lace detailing, and cozy knits among our favorites. Now, if only it were nice enough to lie outside in a sunny field…

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Meadow loves intricate detailing like fine-touched eyelets. Pick up our Daisy Eyelet Button Down if you’re into the look.

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When Meadow wears cardigans, she does them long and flowing. Get the look with our Ribbed Long Cashmere Cardigan and Jenny Floppy Hat.

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Get the flower-child look with our Mulberry Rose Crown.

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The Voile Trapeze Slip is a must-have in any Meadow closet.

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Store Style: Blue Jean Baby

In case you couldn’t tell by looking at our website, we’re pretty into denim right now – even the good old Canadian tuxedo!  But even if head to toe denim is a little too much for you, we love finding ways to incorporate pieces of it into every outfit, and it feels so fresh for Spring. Here’s some styling inspiration from our always-lovely store girls!

The denim bustier dress is definitely our dress of the moment – change it up a little by adding a slip underneath!

The perfect cutoff denim short – wear them now with tights and boots; wear them later with bare legs and sandals – and of course the laguna coast pullover!


A sweet Meadow look: the fp high rise flares, flower smocked tube top and suede floral headband.


I love how she paired the denim bustier dress with a belt in a contrasting shade of blue – the dress also looks great with the caballero tall boot and jane wide brim hat.


Denim on denim! The cutoff denim short, riding with cowboys tank and traveler denim jacket.


The denim bustier dress looks absolutely adorable with boots or converse!


And lastly, we love the denim bustier dress with the traveler denim jacket!

Shop the Blue Jean Baby collection.