Thursday Poll: Molly Items

You’ve all now become acquainted with our new FP girl, Molly. So where do you all like to show your Molly style most? Is it with a cute dress, top, romper, shorts or maybe in an accessory? Tell us where you’re embracing the Molly look!


The Denim Bustier Dress


Peter Pan Lace Top


Printed Romper

printed romper


Scalloped Linen Short

scalloped linen short


Drew Lace Oxford

drew lace oxford

Details: You’re Such a Stud

Seattle Love Boot

Sansom Spiked Loafer


Embellished Vegan Leather Motorcycle Jacket


Brooke Studded Satchel


I just bought these bad boys! The Mainland Studded Boatshoe – if you love ’em too, hurry up and grab a pair they’re going quick!


Retro Pyramid Ring, Studded Bangles, Mulholland Horseshoe Cuff


I love how the Pyramid Ring looks when the light hits it.


Vedder Boot


One of our biggest obsessions of the moment: studs.

We can’t get enough of them! On t-shirts, bags, jewelry, leather, and especially shoes – any kind of shoe – we love the cool factor they add to standard styles. What do you think about studs, do you love them as much as we do?

Check out our Hard Wear collection – there are some pretty rad studded vintage tees you don’t wanna miss!

Office Style: Lou

This week’s office style is dedicated to one of my favorite FP girls: Lou. The awesome thing about Lou is that she’s rough and she’s edgy, but she never loses a touch of sexiness. The look is for a girl who’s on the run and active. She doesn’t have the time to be high maintenance, and can’t stand things that will restrict the adventure. She loves to steal items from her man – bulky tees and grungy tanks never looked better. Pants and shorts are her go-to, and there’s nothing like a good pair of boots or sneakers. Once in a while, she’ll mix it up on you and throw in that feminine touch to remind you that, after all, she is a lady.

There’s nothing like a good pair of faded sneakers, get the look with our Muddy Waters Sneaker.

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The Love Bug Thermal and Buckle Ankle Back Boots paired with skinnies make a great laid back Lou look.

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Nothin like some good elbow patches…

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The FP Skinny Vegan Leather Pant from our original Vegan Collection

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I’m seeing a trend with our Buckle Ankle Back Boots

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Lou loves motorcycle jackets! Get the look with our Vegan Leather Jacket.

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Love the jumpsuit paired back to sneakers. Get the look with our Linen Striped Romper and Bowie Wedged Sneaker.

Thursday Poll: February Catalog

Our February Catalog is here, and this time it stars none other than the fiercely beautiful, Freja Beha Erichsen! For the book’s concept, Freja takes on each of the brand’s girl types: Candy, Meadow, Ginger, Lou, and Molly. The fashion changes with each girl, from Lou’s graphic tees and sporty touches, to Candy’s polar opposite frilly and flirty dresses. Each girl has her own unique style, but unanimous across the board is that free-spirited quality possessed by every Free People woman. Photographer Joshua Allen captured Freja as she delved into each girl type and embodied what makes them strong, confident, and stylish figures.

Which girl do you most identify with from the catalog?



fp new romantics etched maxi dress

high waisted zipper wideleg


candy coated corset

la boheme ruffle dress


love of gingham body con

cold shoulder shrunken pullover


denim bustier dress

fp new romantics capelet blouse

NY vs. LA style contest: Meet the NY Winner!

Last week we got to know more about our California winner of the NY vs. LA style contest, and now let’s meet our New York winner, Audrey!

Her winning photo – get the look with the all over lace babydoll top, washed vegan leather short, vintage sweater tall sock, tall boots, polka scarf and plaid and straw fedora.


Browsing her local FP store and trying out the voile trapeze slip.


Wearing one of our older sweaters over the lace trim bandeau.


Three words that best describe NYC style are: Urban, Elegant, Unique

What is your favorite trend this season?

Some big NYC trends for this season are peter pan collars, embellishments (studding, eyelets, gems, etc.) and playing with sheer and matte fabrics in the same garment. I have to say right now I am really into the sheer/matte fabrics!! The sheer look goes GREAT with a FP lacey bandeau!

What do you love most about New York?

Everyone has a purpose in New York. The energy of the city is like no other place. Everyone is full of major drive and ambition; it is inspiring to be in NY.

How would you describe your personal style? Which free people girl are you?

I have to say I am a Lou girl! NYC might be disappointed in me! I love to get dressed up once in a while, but you will usually catch me in baggy rugged sweaters, tunics, chunky jewelry and boots (lots of layering!) My friends would definitely say I am the “boy girl.”

My 5 favorite FP items right now:


Sheer Button Down Tunic, Cropped Lace Tube, Washed Vegan Leather Short, Tape Yarn Beach Sweater, Studded Seattle Love Boot

Style File: Assistant Buyer – Intimates

This week’s Style File always manages to look cute, but is never too fussy or over the top. Overall her looks have a simple beauty to them. There’s a definite Lou vibe coming through in the practical and cozy looks she gravitates towards. The look is usually centered around one knockout piece – a scarf, an awesome dress, or a pretty slip. She’ll then through the Lou vibe for a loop with some Candy thrown in there in either a feminine print or flirty lace and ruffles.




Throw a cozy sock on under your boots to live out the rest of the winter season.


Get the look with our Bikini Ankle Crop Jean, the Fishnet Long Sleeve Top, and a pair of tall boots.




We love colorful bracelets!



Try out a cute printed dress with tights to move into Spring.




The Voile Trapeze Slip in Tea!






You can’t go wrong with an awesome leather cuff bracelet – check out the Turquoise Studded Belt Bracelet on our site right now.



Meet our LA Style Contest Winner!

As you may recall, we had a little contest this month in conjunction with our January catalog and its NY vs. LA theme. We picked a winner for each city, and now its time to learn a little bit more about these stylish ladies – up first, our LA winner, Eva of Cathedral City, California!

Her winning photo, rocking our sheer printed romper with a belt and turquoise accessories.

I love the relaxed vibe of this outfit! Get the look with our fairisle pullover, feather headpiece and linen extreme flare.


Looking adorable in the floral woven pullover, ankle crop jean and saddle shoes.

What do you love most about Los Angeles?

I definitely love the diversity that exists in L.A.  It’s this huge melting pot of all kinds of people…mostly strange people [haha], but that is what makes L.A. interesting and unique.  It’s one of those cities where self expression is a must.

Three words that best describe California style are: Cool, chic, and trendy.

How would you describe your personal style? Which Free People girl  are you?

I would have to say I’m Meadow and Ginger mixed into one!!  I love the relaxed, carefree, bohemian look when I’m out during the day running errands, shopping, or having lunch/coffee with friends.  But I definitely appreciate a sexy mini dress paired with 5 inch platforms when I’m hitting the town!

What is your favorite trend this season?

Colorblocking seems very popular this season…haven’t tried it yet, but definitely something I would love to try.  Who knew that not matching could ever look so cute?!?!

Favorite FP items of the moment:


Undercover Maxi Dress, Stavros Buttondown, High Waisted Extreme Flare, French Terry Cross Bust Bra, Ginger Long Sleeve Lace Back Tunic

Office Style: Ladylike and Cool

There’s a distinct trend in fashion that has been extremely noticeable around the office these past few months. Employees are embracing their feminine side with a look marked by retro-inspired blouses, peter pan collars, and oxford shoes. The flouncy shirts of the 40’s and 50’s are getting their second life – coming back styled with the coolness of inspirations like Alexa Chung. The retro look couldn’t be more refined and sophisticated, yet adventurous and hip at the same time. We like to pair the lady-like retro pieces back to jumpers and floppy hats for a look that we love so much, we’ve launched a new FP Girl inspired by the trend. Stay tuned next week to learn all about her, but for now, here’s a bit of ladylike and cool inspiration from around the Free People home offices…

Get the look with our Eyelet Godet Mini Skirt, True Grit Denim Top, London Opaque Tights, and  Covington Ankle Boot

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The Super Cool Girl Fit n’ Flare Dress in Midnight paired with the Jenny Floppy Hat

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We’re loving red jackets for the lady-like look. Check out two favorites, the Tweed Motorcycle Jacket and the Silk Pop Blazer.

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Get the look with our Vegan Leather Pleated Skirt

Behind the Scenes: Valentine’s Day Special Shoot!

The other day I hung out in the studio for a bit while our team did a special Valentine’s Day shoot with model Linda Vojtova. It was such a fun shoot with candy and flower props, and Linda was kind enough to answer a few questions for the blog! Read More

Vegan Leather: Blogger Picks

We were so excited about the arrival of our new vegan leather items, that we decided to each pick our favorite and show you guys how we’d style it!



Top Pick: Embellished Vegan Leather Motorcycle Jacket

Pictured with: The Destroyer Tee and the Neon Tide Layering Necklace which hits the site next week!

I’ve had my eye on this jacket for a while now. I remember when I first sent it to a shoot forever ago. I hadn’t even seen it yet, but the merchandisers suggested it for the shoot, and the instant it got delivered to my desk I knew this was a rare and awesome piece. You can never go wrong with a leather jacket, and with this one, the detailing is just amazing! It’s tough yet boho and ethnic – the perfect throw on for any outfit.



I always love the attitude that leather brings to your look, it gives that certain edge that has some kind of sex appeal about it.

Vegan leather gives you the same effect but gives you a peaceful mind too. My vegan leather pick is the smocked vegan leather dress; it’s sexy with a deep V but the smocking gives it that cute edge and that’s exactly how I like to dress. I’ve teamed it with a printed kimono and some studded loafers (look for this pair online next week!) to give it some extra jazz!





I already own a vegan leather jacket, so my current top pick is the vegan leather bustier.  It’s so edgy and cool – I love the stitching detail. I think it would look pretty rad over the cropped striped pullover with high waisted jeans in cooler weather, and in spring/summer I’d wear it all the time under loose tops like the desert dream tank.

Pictured with the chelsea beaded bracelet – necklace and tank coming next week!

Check out our vegan leather collection and let me know – which piece is your favorite?

New Free People Vegan Leather has Arrived!

I have a lot of Free People in my closet, but one of the best FP purchases I’ve ever made was hands down my vegan leather jacket. It looks like real leather (in fact, most people think it is), its comfy, fits well, goes with everything and is still in great shape, despite being worn quite frequently. I was thrilled to hear that we’d be continuing with vegan leather, and some new product just arrived on our site that is to die for! We’ve got something for every girl – a new hooded vegan leather jacket, a smocked vegan leather dress, new vegan leather shorts in a washed pink color, a vegan leather bustier, and old favorites like the pleated vegan leather skirt are back. Check out some styling inspiration from our store girls below, and then play it cool and check out the new vegan leather on our website!

From left: toughen up a slip with the washed vegan leather short and fedora; throw on the double breasted vegan leather jacket over the lace stripes maxi dress; wear the cap sleeve gypsy lace dress in cold weather with tights, a cami and the same vegan leather jacket in gray; try an unexpected pairing with an airy blouse and vegan leather shorts.

Forget the l.b.d. (for now) – this spring we love little white dresses like the fitted with daisies dress, paired with vegan leather jackets!


On my wishlist: the embellished vegan leather motorcycle jacket.


Such a cute look! Pair the high waisted textured short with tights, a cute tank and vegan leather jacket.


A more summery look with the washed vegan leather short, crochet bell sleeve top, sheer maxi bed jacket and sandals.


Get this cool urban look with the fp one pacific trails pant, imagine me graphic tee, floppy hat and vegan leather jacket.


How freaking cool is the vegan leather bustier?!?


It looks awesome over a slip, like the delphine mesh skirt!


Here the  vegan leather bustier is worn over the flock dot house slip, with the ruffle legging and tomorrow today shirt. Adorable!


Super cute in the crochet short, stripe boy tee and vegan leather buttondown.


Love this boho look with the washed vegan leather short, diamond crochet tunic, tights, the caballero ankle boot and some cute flower hair accessories (coming soon!).


You can’t go wrong with the flock dot house slip, tights and embellished vegan leather motorcycle jacket!


The long sleeved embellished party dress and double breasted vegan leather jacket.


And last but not least, stop traffic in the amazing vegan-leather trimmed cage shift dress, western buttondown and embellished vegan leather motorcycle jacket.


Shop the Vegan Leather collection!