Free People Takes On Tokyo!

We couldn’t be more excited to announce that the first Free People store in Tokyo will open tomorrow! We will have a free standing store and showroom in Harajuku as well as a shop-in-shop in the Lumine Est shopping center in Shinjuku. We fell in love with Tokyo when shooting our October catalog there, and are thrilled to have a presence in this amazing city.  Much like the city of Tokyo itself, the store is a mixture of old and new design – a sleek white building is brought to life with colorful gardens and twinkling lights, and the store interior incorporates many of the vintage-inspired, handmade touches we love so much.  Read More

Lost In Tokyo: Catalog Behind The Scenes, Part 2

One of my favorite things about traveling is watching people.  My senses on high alert, I always find myself picking up on pieces of conversation, watching peoples’ facial expressions and movements, wondering who they are and what they’re doing.  Traveling forces you to step outside of your everyday “bubble,” and you notice more.  No longer a part of the pack that’s rushing to go to work or catch the subway, you’re a bystander, standing still as the world moves around you at its same hurried pace.  It’s one of my favorite feelings — almost like you’re invisible, just a tiny spec in a sea of people and lights and movement. Read More