We’ve worked with both the talented Guy Aroch and the stunning Elsa Hosk a few times on our catalogs — so it only seems fair to celebrate the exhibition that just went down in NYC at the Milk Studios! (…) Read more »
Tagged: guy aroch - 2/3 - Free People Blog
January Catalog Sneak Peek: NY vs. LA
Jan 05, 2012We love LA… beaches, surfing, sunshine, rollerskating, tacos, convertibles, palm trees, Mel’s diner, the LACMA, Hollywood and more. We love NYC… cab rides, late nights, hot dogs, the subway, the MET, Times Square, the list goes on. Two iconic cities on opposite coasts that couldn’t be more different, but we love them just the same. (…) Read more »
October Catalog Behind the Scenes with Julia Stegner
Oct 06, 2011Shop the October Catalog. (…) Read more »
October 2011 Catalog Video: Julia Stegner by Guy Aroch
Oct 03, 2011Our October catalog video makes me smile :) Shot by Guy Aroch featuring model Julia Stegner, it captures her cool, carefree attitude and a fun day of shooting in the studio! Song is “Crazy As You” by Nicole Reynolds. Shop the October catalog. (…) Read more »
Sneak Peek: Julia Stegner by Guy Aroch for Free People October
Sep 29, 2011I’m so excited to give you a sneak peek of one of my favorite catalogs of this year! Photographer Guy Aroch has the magic touch… I love everything he does – and model Julia Stegner looks stunning in these perfect Fall looks. The catalog drops on Tuesday. Stay tuned! (…) Read more »
Behind the Scenes: August in Venice
Aug 18, 2011Here is the last batch of behind the scenes photos from our August catalog shoot in Venice with Guy Aroch! Featuring models Marloes Horst and Darla Baker, and members of the fp crew :) Behind the Scenes photos by Thomas Northcut. (…) Read more »
Behind the Scenes: Venice Unmasked
Aug 11, 2011Behind the scenes of our August catalog shoot in Venice with Guy Aroch and models Marloes Horst and Darla Baker. Photos by Thomas Northcut. Did you guys see that we’re selling the Italian masks now? They’re amazing – go see them in our accessories shop. View the August Catalog. (…) Read more »
Behind the Scenes: Shooting in Venice with Guy Aroch
Aug 04, 2011I always love the behind the scenes photos from our catalog shoots… they allow us to see what was going on behind the lens and around the lens when the catalog photos were being taken. Here’s a little taste of the atmosphere on the Venice shoot with Guy Aroch and models Marloes Horst and Darla (…) Read more »
Venice by Guy Aroch
Aug 02, 2011Venice has always been a city that intrigued me. I have never been there, but having studied a lot of Art History in college, it was always a place that signified fine art, gothic architecture, romantic music and exquisite fashion. The city’s layout, with ribbons of canals running through it, and iconic imagery like the (…) Read more »
August Catalog Video by Guy Aroch
Aug 01, 2011Guy Aroch has done it again. His genius is clearly not limited to photography – his video to accompany our August catalog, shot in Venice featuring models Marloes Horst and Darla Baker, is breathtaking. It tells the story of two girls on a globetrotting adventure, exploring the streets and canals of Venice armed with maps (…) Read more »
August in Venice with Guy Aroch: Catalog Sneak Peek!
Jul 28, 2011Our August book was shot in Venice, Italy by the one and only Guy Aroch, featuring models Marloes Horst and Darla Baker. It is romantic, dreamy, sophisticated and full of intrigue – everything I imagine Italy to be. The book drops next week, and here’s a little preview! The catalog drops on Tuesday, I can’t (…) Read more »
From our Catalog Team: Shooting in NYC
Jul 25, 2011Our catalog team sent along some more photos to give you guys a little peek at what they’ve been up to! Enjoy :) We arrived in New York City on the 19th and had a nice bonding dinner to start the shoot off right at Frankie’s on the Lower East Side. We stayed at The (…) Read more »

