call of the wild: june e-catalog preview!

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june is the one month each year when we do not shoot a catalog, but this year we decided to do something a little bit different… and the result is our first ever interactive e-catalog, “call of the wild”! launching monday june 6 on our website, there will be 17 interactive online pages for you to explore complete with behind the scenes footage, hair and makeup tutorials, how-to style videos, mood board and more!

the e-book was shot right here at our home office in philadelphia’s navy yard by our senior photographer, featuring martha hunt and andreea diaconu.  be sure to check out freepeople.com on monday for the full experience, it will blow your mind!