Breakfast is, by far, my most favorite meal of the day; nothing beats waking up and having a yummy meal before you start your day. Before I came to America from the UK, my breakfast mainly consisted of baked beans, mushrooms, scrambled egg, bacon, sausages and toast – what we would call “The Full Monty.” (…) Read more »
Tagged: london - 2/3 - Free People Blog
A Love For London – From American & British Points Of View
Sep 06, 2012London can have different impacts and hold different feelings for different people. I went around the office and asked a British person and an American person what London means to them, but first here’s what comes flowing back to me when the word “London” is spoken. (…) Read more »
Why We Love British High Tea
Sep 04, 2012With the launch of our September catalog that was shot in London, we’re calling out everything we love about London over the next couple of weeks and “High Tea” is on the top of the list. (…) Read more »
Life In The Park: The Feeling
Sep 02, 2012The birds singing in the trees, the smell of the grass, the sound of the wind dancing through the branches of the trees – the park is one of my favorite places to be. Time slows down whenever I’m placed inside its oasis. (…) Read more »
September Catalog Sneak Peek: Who’s That Girl?
Aug 30, 2012Our September catalog was shot by Guy Aroch, who captures model Martha Hunt on the streets of London in a paparazzi-inspired style. Based around the concept of the modern “it girl” whose every move is documented, Martha dodges the camera as she does everyday things like taking out the trash and going to yoga, working (…) Read more »
A photo diary from LFW
Feb 21, 2012Here’s round two of Sarah from Baby is a Sinner’s photo diary from LFW. Little snapshots from around the city with cool fuel stops well needed for running around in one of the leading fashion cities. Leon is a great place to pick up quick healthy and organic snacks – it has me craving the (…) Read more »
A Photo Diary from LFW
Feb 20, 2012London Fashion Week is underway and we have the beautiful blogger Sarah from Baby is a Sinner blog documenting what’s hot in the Big Smoke. From the city to the style on the streets it’s quite apparent that London has a slightly more Rock N Roll/ Punk vibe than New York and again the colours (…) Read more »
Snapshot: Lucy Lu, London
Oct 04, 2011Lives in: I was born in Slovakia, but moved to Vancouver, Canada when I was 12. About 3 years ago I moved back to Europe, spending two years living in the countryside of Spain, and I’m currently living in London, UK! I love it here, as there is so much culture, and inspiration everywhere! Shoots (…) Read more »
LFW: best in show
Sep 22, 2011London pulls out all the stops when it comes to fashion, there’re no boundaries when it comes to styling and playing with different patterns and textures. The shows this year demonstrate just that for spring/summer 2012 — from oversized daisy prints over monochromatic geometrics, to unusual fabrication and applique techniques. It’s no wonder London is (…) Read more »
from jemma: dear diary…department shopping in london
Apr 01, 2011London has some of the best department stores around – all offering a different shopping environment. Today I headed to Liberty’s, my favorite store of all time. I love the Tudor relation and the creaking floorboards. It makes shopping there a delicate experience. I’m the biggest fan of liberty fabric – I’m drawn to everything (…) Read more »
from jemma: dear diary…the V&A
Mar 31, 2011I headed to the V&A today (Victoria and Albert museum), but before I arrived there I stopped off in Angel. Angel is a great place to go for breakfast and quiet stroll in the mornings. It’s not too crazy, but the right amount of busy-ness to keep you stimulated. They have cute, old world charm (…) Read more »
from jemma: dear diary, this is camden town
Mar 30, 2011Today I headed to Camden to soak up a little bit of Indie rock/ punk culture. It fascinates me every time. I turned up the Foals as I walked up Camden road and soaked in the sub culture that has evolved there. There is a huge punk culture mixed in with a little mod. Expect (…) Read more »

