Thursday Poll: March Catalog

By now you’ve probably all gotten your March catalogs, thumbed them through, and dog-eared your favorite looks. I know I have.  And I have to say, I’ve never been more in the mood to set out on a voyage with a best friend and a suitcase full of amazing clothes.  So which look would you all bring on your escape? Let us know what your favorite shot is! Read More

March Travel Mixtape Contest

Traveling is an eye opening and enlightening experience, and such a journey cannot be complete without an equally amazing soundtrack. One of my favorite travel experiences was on a bus going from France to Amsterdam, and I remember spending the entire trip staring out the window at the sprawling landscape dotted with quaint towns, listening to mixtapes and albums that to this day when I hear, take me back to that bus ride. Read More

Free People in Vietnam: March Catalog Sneak Peek

For our March catalog, our team traveled across the globe to Vietnam, embarking on a journey that would take them on planes,  boats and night trains, through rice fields and mountains and across ancient bridges, capturing it all on film as they went. It is one of my favorite catalogs to date – in every image there is so much to look at, from the colors and the clothes and beautiful models to the breathtaking landscape and atmosphere of Vietnam. You can feel the energy and joy one feels when traveling emanating from each page. We’ll have lots more to come from this book, shot by Joshua Allen and Thomas Northcut featuring Martha Hunt and Michele Ouellet,  in the days ahead – here’s a little sneak peek!









thursday poll – edition 126

our march catalog has some amazing items that can be worn as beach cover ups…  i love how light and airy these pieces are, i would live in them all summer long. which one do you guys like best?

the hooded maxi dress:

the open stitch beach tunic:

the runaway lace kaftan:

the starlight lovers dress:

or the fp-1 wavebreak smocked tunic:


Here’s another designer that we have featured in our March book –

ODYLYNE, is derived from all things beautiful. A simple concept and blend of bohemian and vintage styles with a touch of modern, clean lines. The inspiration behind the designs are also deeply rooted in the hippie chic world…where female artist set trends while breaking the rules of tongue-in-cheek fashion. The concept stays true to its original theme of creating the whimsical drama of mystery and sexiness without all the fuss. It just feels good and makes being a goddess pretty damn effortless. 

The dress is a show stopper and can be easily dressed up or down. Here’s a little interview about the brand

The complete pleats Maxi Dress by Odylyne

Created with Admarket’s flickrSLiDR.

march models

there are some really beautiful girls gracing the pages of our march catalog. they are from IMG models in new york, and some of them are very successful models. i was looking into some of their portfolios and was really amazed by some of the work they’ve done. here are a few that stood out to me…

missy rayder:




hana soukupova:


irina shayk:

Irina Sheik-2

caroline winberg:



if you don’t get our catalog in the mail, you can check it out here.

click on images for source.