May Catalog Sneak Peek: Pura Vida

Our May catalogs are always among my favorites, because they speak to my favorite time of year: high summer. This year we traveled to the stunning paradise of Nosara, Costa Rica, to capture a group of girls doing what girls do on vacation – laughing, surfing, swimming, sunning, and having an all around blast. Read More

Interview With Michele Ouellet: Lorenza Wine & BottleRock

Model and Free People friend Michele Ouellet is not only strikingly charismatic but she also produces her own wine — Lorenza — with her mom, that comes straight from the beautiful vineyards in Napa Valley, CA. Michele is heading to BottleRock music festival with us next week, where she will be co-hosting a Free People tent. We are excited to bring together music, fashion, great wine, and crafty DIYs for Napa Valley’s very first music festival. We caught up with Michele to find out more about her glorious wine Lorenza (which is her middle name). Read More

We’re Going To BottleRock!

We couldn’t be more excited for next weekend…because we’re going to BottleRock! This is the festival’s first year and we’re thrilled to be a part of it. We’ll be co-sponsoring a tent with model Michele Ouellet’s Lorenza Wine, where we’ll have wine tastings and some fun DIY projects like crystal bottle stoppers and decorating wine glasses. Read More

May Catalog Sneak Peek! Roshambo:Rock

Our May catalog has probably been one of our most highly-anticipated yet – because along with it comes the follow up to our first short film, Roshambo – Roshambo:Rock! Shot in Rio by Guy Aroch, the catalog again features Sheila Marquez, along with Britt Maren and Michele Ouellet. Read More

Behind the Scenes in Vietnam

I must say, I have thoroughly enjoyed all the photos and coverage that our catalog team brought back from Vietnam.  The landscape and scenery of Vietnam is breathtaking and its been so cool learning more about a country I really didn’t know much about. Read More

Free People in Vietnam: March Catalog Sneak Peek

For our March catalog, our team traveled across the globe to Vietnam, embarking on a journey that would take them on planes,  boats and night trains, through rice fields and mountains and across ancient bridges, capturing it all on film as they went. It is one of my favorite catalogs to date – in every image there is so much to look at, from the colors and the clothes and beautiful models to the breathtaking landscape and atmosphere of Vietnam. You can feel the energy and joy one feels when traveling emanating from each page. We’ll have lots more to come from this book, shot by Joshua Allen and Thomas Northcut featuring Martha Hunt and Michele Ouellet,  in the days ahead – here’s a little sneak peek!

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