NYFW Street Style 2014: Part Two

You are sure to see amazing street style outside of the runway shows during NYFW, but I also love how this week in particular seems to bring out everyone’s best style, even if the shows and after parties aren’t on your agenda. Read More

Office Style From Our Trip To New York

This week for Office Style we wanted to show you what the lovely girls at our SoHo store in NYC wear to work.  Working in one the world’s leading fashion cities must have a huge impact on your style and what decisions you make in order to make your outfit desirable to people around you. Read More

One Sweater Goes To NYC

Friday evening the sun was glowing its last light as I snuggled on the train to go to New York City. The notion of public transport makes my mind sink into deep mystery storytelling: I thought of the past, I thought of the present, and I thought of the near future.

The sweater featured is our Crochet Speckled Hoodie

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NYFW street style

Yesterday New York street fashion came alive with pops of neon; we spent the day back and forth between the Lincoln Center and Milk studios trying to hunt down some looks that caught our eye.
It’s always so fascinating watching how people choose to dress themselves and you can always read something about their personality just by what they are wearing. I for one love soaking in fashion; it’s like a book it makes your imagination run wild.

Pretty pastels were teased by bright pops, and yes spring florals are starting to creep their way in, bring on the spring!

In the evening we finished off the day at the Betsy Johnson show and as you can expect it was quite a performance, full of energy and bright lights it was hard to keep up! Here’s round one of our Street Style, more to come tomorrow!

Street Style Photo Credit ~ Nathan Kula

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NY vs. LA style contest: Meet the NY Winner!

Last week we got to know more about our California winner of the NY vs. LA style contest, and now let’s meet our New York winner, Audrey!

Her winning photo – get the look with the all over lace babydoll top, washed vegan leather short, vintage sweater tall sock, tall boots, polka scarf and plaid and straw fedora.

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Browsing her local FP store and trying out the voile trapeze slip.

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Wearing one of our older sweaters over the lace trim bandeau.

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Three words that best describe NYC style are: Urban, Elegant, Unique

What is your favorite trend this season?

Some big NYC trends for this season are peter pan collars, embellishments (studding, eyelets, gems, etc.) and playing with sheer and matte fabrics in the same garment. I have to say right now I am really into the sheer/matte fabrics!! The sheer look goes GREAT with a FP lacey bandeau!

What do you love most about New York?

Everyone has a purpose in New York. The energy of the city is like no other place. Everyone is full of major drive and ambition; it is inspiring to be in NY.

How would you describe your personal style? Which free people girl are you?

I have to say I am a Lou girl! NYC might be disappointed in me! I love to get dressed up once in a while, but you will usually catch me in baggy rugged sweaters, tunics, chunky jewelry and boots (lots of layering!) My friends would definitely say I am the “boy girl.”

My 5 favorite FP items right now:

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Sheer Button Down Tunic, Cropped Lace Tube, Washed Vegan Leather Short, Tape Yarn Beach Sweater, Studded Seattle Love Boot

Featured Artist: Bernadette Pascua of Decade Diary

Decade Diary is an illustrated diary chronicling past, present interests and future perspectives of a decade lived in New York City, by Illustrator Bernadette Pascua. The second I discovered her site, I knew I had to feature her on the blog. She has a wonderful creative eye, and is a very talented illustrator and collage artist. Her creations convey not only a sophisticated style but a unique take on fashion and the world around her as viewed through New York eyes.

Bernadette was kind enough to create this amazing New York themed collage just for us! Read on to learn more about her and see more of her lovely work.

Collage by Bernadette Pascua for Free People

City lights photo and all watercolor by Decade Diary.
Film still from Andy Warhol’s “Empire”
Press photo of the Neue Galerie
Patti Smith on the Bowery, photograph by Godlis
Press photo of Saturdays Coffee Shop
Press photo of Diner in Brooklyn

New York Skyline

Where in New York do you live?

I live in Brooklyn, in the Southside of Williamsburg, right along side the bridge. It’s such a great location – the city is just a ride across the bridge and most of the buildings on our street are turn of the century cast iron, dating back to the 1800’s. The street is quiet but with a little liveliness that comes from having a row of favorite restaurants like Diner and Marlow and Sons (plus their amazing grocery store Marlow and Daughters).

What do you love most about New York?

I love the constant flux that the city is in. It keeps a great balance of feeling like you are in your own world yet it brings people together in the most odd ways. There’s something magical about the way New York serendipitously brings people into your life. I love those moments of camaraderie New Yorkers can have, all of those chance encounters. Everyday is a big surprise.

Describe a typical day in NYC:

Each day is never the same for me, but I think the most typical day in NYC has to be the Sunday Brunch Day! It’s like an unspoken holiday of sorts that every New Yorker celebrates on the weekend. Waking up later, reading the paper and then going to a brunch with your boyfriend or friends. Then taking a walk around wherever you find yourself going.

What is your favorite coffee shop in the city?

Right now my favorite coffee shop is Saturdays Surf in Soho. It’s on the way to my subway station going back into Brooklyn. It’s a surf shop that has a small counter in the front where coffee can be ordered, there is usually only one attractive guy working the coffee who spends a really long time making your drink, so it always turns out good. They have a casual backyard with simple benches for hanging out which is great in the summer. In the winter looking at all the Surf memorabilia sort of keeps your hopes up for some sun.

Describe New York City fashion in three words:

Of the moment.

Where do you go in New York to get away from the crowds?

I love going to a museum or a gallery for some quiet time. The rows of galleries around 9th Avenue in Chelsea are along some very calm streets. My most favorite museum ever is the Neue Galerie by Central Park. It’s a small and uncrowded museum devoted to early twentieth-century German and Austrian art and design, housed in a beautiful townhouse. So it feels like you are looking at art in someones home. Downstairs it has a Café inspired by turn of the century Vienna, its like being transported out of New York for an afternoon.

How long have you been doing Decade Diary, and how did it come about?

Wow I’ve been doing Decade Diary now since 2009, so four years now! It seems like a really long time but I’ve actually been doing projects similar to Decade since my teenage years. In High School I used to make a lot of xerox copied zines with my Illustrations and stories, and would send or trade them via snail mail. So blogging only seemed like the natural thing to do!

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But you are the mirror

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Fashion Week

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A la mode

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Thank you so much Bernadette! xx

Behind the Scenes with Karlie Kloss in NYC

Fitted with Daisies Dress

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Stretch Eyelet Bodycon

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Striped Low Back Top, Woven Crop Top, Silk Pop Blazer, Alarra Necklace, Orbit Necklace

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My favorite outfit… Mermaid Sequin Harem Pant, Destroyed Tee, Alarra Necklace, Orbit Necklace, Vegan Leather Jacket, Miguel Buckle Boot

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Pilot Graphic Tank, Studded Plaid Buttondown, Cutoff Denim Vest, Vegan Leather Short, Converse

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Retro Sleeve Dress

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Marrakesh Floppy Hat

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The Printed Skinny Jean & Stacked Wingtip look so cool together.

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Denim Knit Shirt Dress, Jenny Floppy Hat

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Thrifty Eyes Dress, Peter Pan Lace Top, Embellished Vegan Leather Jacket, Patriot Ankle Boot

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Marrakesh Floppy Hat, Sequin Pullover, Orbit Necklace, Bold Suede Ladder Necklace

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FP One Diani Dress, Textured Zip Up Jacket, Laredo Turquoise Bib

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FP One Diani Dress, Laredo Turquoise Bib

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