Diary of a Heart Strings Guitar

My main purpose for going down to Austin during SXSW was to take one of our Heart Strings guitars with me and get it signed by some awesome musicians – with the help of Yours Truly, who were there to capture it on film, we got Gary Clark Jr., Lee Fields and the Alabama Shakes to sign the guitar that will be auctioned off with proceeds going to the charity Music For a Cure. Read More

Heart Strings Event This Friday in Austin!

We have a pretty amazing event going on this Friday at our Austin store! Free People and Rickenbacker have teamed up to create a series of 5 one-of-a-kind guitars as part of a traveling exhibition taking place at Free People stores in Austin, Nashville, and culminating at the brand new Rockefeller Center store!

Read More

In My Bag: Packing For SXSW

Austin during SXSW… I’ve never been, but I hear it’s a little bit crazy! I’m preparing myself for lots of time on my feet running around between shows, and warm weather – as of now it’s supposed to be sunny and around 80 degrees, which sounds pretty perfect to me! I put together three outfits using key items that I can mix and match when I’m down there so I’m ready for any occasion :) Read More