November Catalog Video: Free People Through the Decades

Here is the beautiful video to accompany our holiday catalog, “Through the Decades.” It’s so fun to watch the models breathe life into each magical era!

The 1920s
Models: Elsa Hosk, Zuzanna Bijoch, Julia Bijoch
Music: Frehel, “La Vraie de Vraie”

The 1950s
Model: Elsa Hosk
Music: Charlie Feathers, “That Certain Female”

The 1970s
Models: Elsa Hosk, Marianna Santana
Music: LA Vampires vs Zola Jesus, “In the Desert”

Modern Day
Models: Elsa Hosk, Tallulah Morton, Chrishell Stubbs
Music: Deerhoof, “The Merry Barracks”

Holiday Book Sneak Peek: Free People Through the Decades

I am beyond excited about this year’s holiday book and today I can finally give you a sneak peek! This year we decided to pay homage to the fashion of bygone decades that still influences us today.  We traveled back in time to Paris in the 1920s, America in the 1950s and Morocco in the 1970s before finishing up with the Modern Girl, a girl who mixes her favorite trends from the past with her vision of the future.

Behind the scenes photos by Thomas Northcut.

1920s

1920s

1920s – shot in Paris by David Bellemere featuring Elsa Hosk, Zuzanna and Julia Bijoch.

1950s

1950s

1950s

The 1950s – shot in studio, NYC, by Alexei Hay featuring Elsa Hosk.

1970s

1970s

1970s

1970s

The 1970s – shot in Morocco by David Bellemere featuring Elsa Hosk and Marianna Santana.

2000s

2000s

2000s

1920s

The 2010s – shot in studio, NYC, by Alexei Hay featuring Elsa Hosk, Tallulah Morton and Chrishell Stubbs.

Stay tuned for more about the Decades all November long on the blog, and lots of great behind the scenes coverage!

Which decade is your favorite so far?

may catalog behind the scenes – final batch!

i’m sad that this is the last batch of behind the scenes images from hawaii! i loved the photos so much (taken by the talented thomas northcut).  the pics of elsa hosk and tallulah morton frolicking in the surf are making me SO ready for memorial day weekend!

free-people-may-catalog-8

5494768296_68free-people-may-catalog-9

free-people-may-catalog-3

free-people-may-catalog-4

free-people-may-catalog-5

free-people-may-catalog-6

free-people-may-catalog-14

free-people-may-catalog-15

free-people-may-catalog-17

free-people-may-catalog-7

free-people-may-catalog-11

free-people-may-catalog-12

free-people-may-catalog-13

free-people-may-catalog-14

free-people-may-catalog-18

free-people-may-catalog-19

free-people-may-catalog-20

free-people-may-catalog-21

free-people-may-catalog-22

may catalog behind the scenes, pt.2

5495444936_8a20803077_b

5494855423_a1783fbd23_b

5494860707_c823536bd7_b

5494903719_afafebe182_b

5495486612_4780d1b5f0_b

5495520858_54dc724929_b

5494891721_27d16650f0_b

5495488802_b7035e5080_b

5495491054_3c68c3fb94_b

5494937723_3288952342_b

5494940339_038d43de13_b

5494946331_8059e3785c_b

5495535114_08111aca39_b

5494952117_4e2ac39d3d_b

5495541098_8a7fbb6d88_b

5494968757_3b505bff80_b

5495551196_28e5348483_b

5495021657_7c87e40476_b

5495610646_5200da7c7c_b

5495568224_afeace9ea5_b

5494961593_f5ae8b31f1_b

more behind the scenes from our may catalog, shot in hawaii by frédéric lagrange featuring tallulah morton and elsa hosk. i want to dance on the beach barefoot so badly right now!

all behind the scenes photos by thomas northcut.

shop the may catalog online here!

the may catalog is here!

take a peek behind the scenes of our may catalog shoot in honolulu, hawaii

5494543278_6b12376752_b

5493355609_c69d95492b_b

5495187784_f0dd6024a3_b

5495205172_56aa07794e_b

5494732145_cf9e59b507_b

5495318682_f16f135410_b

5495327372_6ea2bde588_b

5495331992_5f94e6d8bc_b

5494743293_83006d8eaa_b

5494753455_66e08c2082_b

5495349920_9df42cfd7a_b

5494844023_08a1decc25_b

5494884395_99c51587d5_b

5495456516_4277fbeeb0_b

5495479104_d90811d945_b

5494784049_d51fe8d57c_b

5495382482_e7b4a0660b_b

5494811661_6503a2e0c8_b

5494794345_aa20f38c2c_b

5495389612_3ff41e7085_b

5495393342_9079bf55f6_b

the may catalog was shot by frédéric lagrange and features models tallulah morton and elsa hosk. these magical behind the scenes photos were taken by thomas northcut. shop the catalog online here, and stay tuned for much more behind the scenes to come!

may catalog sneak peek!

Shot 18 - 3643

Shot 16 - 3297

Shot 30 - 6483

Shot 38 - 7710

Shot 37 - 7622

Shot 37 - 7627

Shot 1 - 0142

Shot 9 - 2259

Shot 33 - 6837

our may catalog was inspired by the paintings of henri rousseau, in which bright pops of color jump out of lush tropical landscapes painted with rich layers of green.  models tallulah morton and elsa hosk dance across the pages as best friends on vacation, glowing from the sun and losing themselves in long summer days spent surfing and exploring. the images capture the elusive feeling of freedom that hangs in the air in summertime, when you just want to let your hair down, kick off your shoes and run through fields or lay in the sand as the waves wash over your body.

shot in hawaii by fashion and travel photographer frédéric lagrange, our may book is a celebration of both the raw beauty of the landscape and the high summer fashion. look for the catalog in the mail and online on tuesday!