fishtail braid how-to!

i have been dying to learn how to do this ever since i first saw it on some of the models on our website! watch as our makeup artist (and fishtail braid expert!) deanna demonstrates how to do a fishtail braid like the ones on our website and in the pages of our july catalog. featuring our lovely shoe buyer :)

song is “dream baby dream” by black tambourine.

july catalog: a travel diary

in april 2010 our catalog team went to california to shoot our first wholesale catalog, and then road tripped to dolores, colorado to shoot our july catalog at the beautiful dunton hot springs. our wonderful producer put together this travel diary of their journey.

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trip1

stay tuned for much more from behind the scenes of the catalog shoot ;)

july catalog: behind the scenes video

our july catalog drops tomorrow! this beautiful book was shot at dunton hot springs in dolores, colorado and the result is stunning – i must say it is my favorite catalog to date. check out this magical behind the scenes video put together by our insanely talented videographer.

the lovely song is “windy city moon” by john david mahaffey.

hot fun in the summer time

what is everyone doing for the 4th of july weekend?

the nateva camping and music festival starts today in oxford, maine with artists including furthur, the flaming lips, she & him, passion pit and grizzly bear – sounds like a great time. and if you’re in philly, the annual free concert on the parkway takes place on sunday night.

we’re out at noon today and i’m heading to the beach!!! can’t wait…i’ll be posting throughout the weekend so don’t worry! :)

till then… these photos by christopher ferguson really capture what this weekend is all about.

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talking with our interns!

left: carolina, right: nicole

say hello to two of our sweet and adorable interns, carolina and nicole! they are going into their senior year of high school and have spent the last two weeks interning here at free people. these best friends had a unique and exciting internship that allowed them to experience several departments here at the home office.  i spent a little time with them today to talk about their experience!

what was your favorite part of your internship here?

both: being in the photo studio! watching the stylists at work and seeing the models was really exciting.

nicole: i actually loved hanging up all the clothes when they were finished shooting with them! i loved getting to see all the beautiful clothing up close.

carolina: it’s been amazing, we’ll never get an experience like this again!

both: spending time with the designers was really cool too because we got to see just how much they do! they showed us items online that they had designed and you never really think about that, it’s crazy.  we’re not the most talented with our hands and we tried to sew a sweater – it was a disaster.

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talking about high school and proms with our senior stylist!

what is your dream job?

carolina: after this experience, i think i would love to be a designer or a buyer.

nicole: i would definitely want to be a stylist or buyer if i worked for a clothing company, but my dream has always been to be a doctor!

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their collage of free people girls.

which free people girl are you?

nicole: i’m definitely lou during the day and ginger at night!

carolina: i think a little bit of all of them, except for lou.

nicole: you’re a mix of candy and ginger for sure :)

what is your favorite free people item?

nicole: i am completely obsessed with the coachella boots (pictured below on candy).  they’re all i can think about. my dad finally agreed to get them for me as an early birthday present and i am SO excited!

carolina: i love the green motorcuff thermal (pictured below on lou)! but i want every color, i’d wear them all the time.

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with one of our models  :)

now check out the outfits they styled for each free people girl! they did an amazing job – i would wear every single one of these outfits.

CANDY

candy

GINGER

ginger

LOOP

lou

MEADOW

meadow

SANDY

sandy

*some of the items pictured above are from our upcoming catalog, so look for them online next week!

thanks ladies!

thursday poll – edition 100!

it’s the 100th thursday poll! wooohoooo… so we told you the other day about how much we love bodysuits right now and we have three adorable options! which one rocks YOUR body?

the solid v tank bodysuit:

the lace cami bodysuit:

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or the solid short sleeve scoop bodysuit:

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and in case you missed it check out our blog post on bodysuit styling :)



the winner of our patchwork poll was the patchwork paisley necklace dress with 27% of the vote :)

style how-to! the lace & chiffon slip

the chiffon and lace slip dress is without a doubt one of our most versatile items.  it’s all about the layering and how you style it – and fortunately we have the girls of free people highland park to offer up some fabulous ideas! (you may remember these very same girls showing multiple ways to wear the ruffle bottom slip not too long ago!)

wear it over the ruffle up solid tunic to get a cute “little black dress” look! accessorized here with the reese woven leather belt and peacock charm necklace.

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dress it down over the fp lightweight super skinny jeans and calluna lace tank, with the linked leather stretch belt over top.

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doesn’t it look adorable with the floral peeking through the lace??

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this might be my favorite – worn over skinny jeans with the we the free tiger’s eye tunic over top. such a great idea!

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on the left – get a more boyish look with skinny jeans and we the free graphic tee underneath.
on the right – get girly with a printed mini under the slip and the medallion tunic over top.

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another amazing idea! throw it over the new crinkle floral dress for a totally unique look!

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and last but certainly not least – the slip adds cute femininity to cargo shorts and the short sleeve scoop front tunic!

fantastic ideas, ladies!!