A Photo Diary From LA

The streets of LA smell like jasmine, it’s true! Every morning when we left The Chamberlain, our senses were woken by sweet flowering scents making us drift happily through the West Hollywood hills. The LA voyage was a research trip where our buyers seek vintage finds for inspiration for future trends. And I… I was there to photograph our lovely Beach Designer at her Echo Park cottage and to hunt down street style at the famous Rosebowl Flea Market.

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DIY Decoupage Garden Pail

This month, we have been inspired by our March catalog to surround ourselves with flowers and all things bright and cheerful! With that in mind and with spring just around the corner, today’s DIY is for an adorable little garden pail made pretty by decoupaging napkins onto it. Read More

Our Favorite SXSW Tweets So Far

Ok, so let’s preface this by saying that there are thousands of tweets about SXSW every single day this week. There’s no way we’ll be able to read all of them without installing an extra set of eyes. However, out of the tweets we’ve seen while purusing our Twitter feed, some really seem to capture the essence and fun of southby. We’ve listed them below, but please feed free to add your favorites to our comment section! Read More

Office Style: Meadow Mood

For this week’s office style, we captured looks that were relaxed and bohemian. From distressed jeans with a pop of color to maxi skirts and printed tunics, our ladies seemed to be looking very “Meadow”. These outfits were perfect for staying comfortable and warm during our cold and rainy weather this week in Philly.

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Shop-able Street Style: Glam Overalls

This week’s Shop-able Street Style is another look from London Fashion Week. You can always count on London to sophisticate any look, even overalls. We love how this look comes across as effortlessly chic. Overalls can actually be dressed up, all you have to do is team them with the right accessories.

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DIY: A Creative Idea For Gift Wrapping

These last couple of months have involved a lot of birthdays and gift-giving. Whenever I give gifts I always like to try and get creative with the packaging to make the whole experience that much more extra special. I try and find old papers from around my home that I can recycle and objects that can add a little bit of prettiness. Read More

Quiz: How Optimistic Are You?

Spring is almost here! It’s a time for fresh starts, hopefulness, and positive energies, and it has us thinking about optimism. Being pessimistic is an easy trap to fall in to, and it’s also a negative spiral. How you view or react to certain situations can greatly affect your own mood and the energy you give off towards others. Read More

Who To See At SXSW: Our Festival Playlist

Just a couple more days until I head down to sweet, sunny Austin for SXSW! If you’ve been to SXSW before or are going, then you probably know – it can be a little bit overwhelming. Trying to navigate a massive list of shows, artists playing multiple venues, and the endless parties can leave you feeling frazzled and anxious.  It’s important to go with one thing in mind: You won’t be able to see everything. Read More

Layering With Mixed Prints

We are huge layering fans here at Free People, and it’s rare that I go a day without having some sort of layered component in what I’m wearing. A while back we posted about how to create the ultimate layered outfit, and got some requests for more, so today I wanted to create a slightly simpler outfit in terms of layers — but one with mixed prints. Read More