She’s the woman on your mind this weekend. You look at her with adoring eyes for having given you your quirky laugh and crooked smile. But step into the shoes of Shelby Keeton, model & mother, and we see the situation from its other angle. The side of looking at your child in awe, filled with hopes & dreams for their life, and the amazing love that takes over your entire being. Shelby Keeton is an inspiring mother to us all, and this Mother’s Day, she tell us what it’s like to become a mother, and why, “it’s the best job and the hardest job you could possibly have.” Happy Mother’s day!

happy mother's day

happy mother's day

Jenny Printed Dress

happy mother's day

happy mother's day

happy mother's day

White Romance Embroidered Maxi 

happy mother's day

Wrap Rendezvous Slip

happy mother's day

happy mother's day

Sweet Sunrise Kimono

happy mother's day

happy mother's day

Willow Seam Flare

happy mother's day

Dana’s Limited Edition Parachute Dress

Model: Shelby Keeton & Hendrix

Photographer: Annie Edmonds

Hair & Makeup: Emily Nickrent

Stylist: Corey Madley

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This is beautiful – gorgeous models & shots <3

Such beautiful nurtuing energy radiates from these photos. Happy Mama’s Day.


Absolutely adorable! These shots are stunning!

Beautiful post! Please don’t forget us stepmums on Mother’s day. We love our stepkids like our own! I didn’t understand this til I became a stepmum (and mum) myself. Jen xx


For who is wondering, the father is Shwayze! Beautiful couple, sweet child. Cheears from Brasil haha


Beautiful mother and child and post (but the clothing advertisements were still entirely perceptible). Happy Mothers Day to all the mums out there! X


So beautiful! I love that hair…. such a wonderful mothers day video!

Such wonderful photographs. Love the indie look!
Happy mothers day to all the moms!

Breathe Me

Wow what a beautiful video and photos!! Bought my mother her first free people item for mothers day!

Jasmine Chen

Awwwww… this is so sweet, especially when Hendrix said ‘ILY’ at the end to Shelby. <3


Absolutely beautiful.

awesome, beautiful and lovable