Tonight you are young so let the lights shine bright…
Fitted with Daisies Dress
Stretch Eyelet Bodycon
Marrakesh Floppy Hat
Our catalog team traveled around the world…
…and us bloggers got to go to our shoot with Sasha Pivovarova in NYC – definitely a highlight of the year!
We worked with so many beautiful models…
We debuted FP Spun and Vegan Leather, and launched a special line of Limited Edition Dresses! We celebrated with pop-up shops in NY and LA, where Jade Castrinos performed at our store.
We fell hard for extreme flares, monochromatic dressing, birkenstocks, turbans, sweater dressing, fancy collars, western boots, friendship bracelets and bright nails, flatforms, mixed prints, color pops, polka dots and more…
We were influenced by decades past…
…and by trends like mod and grunge.
We brought you festival coverage from Pitchfork and Outside Lands…
We shot our July catalog with Alexandra Valenti and the Happen-Ins, and we had such a great time we went back and threw a party to celebrate the catalog release! We also threw a party at our 5th ave store for Fashion’s Night Out and had a blast.
We made so many lovely blogger friends!
Many crafts were made, and we held our first crafting events in Cambridge and NYC!
And, some new furry faces popped up in the office :)
2011 was a good year :) Here’s to making the next one even better!
Happy New Year!
Cora Keegan was our model today she’s American born and raised. Her home town is Las Vegas. She has been on the runway for Jason Wu and various other designers. She reminds us of Gemma Ward meets Arizona Muse, and we love how she transforms the clothes at Free People with her edgy attitude. Her favorite snack is Banana and she loves Led Zeppelin.
Our model today is Ashton Powers, She’s based in New York and is in our web studio being styled for looks for our website keep an eye out for her appearing in some styling outfits soon!
Our December catalog seems to have everything I’m craving right now… breezy dresses, textured knits and denim, soft colors and the beautiful setting of Santorini, Greece. I can’t get over how beautiful this place looks – more on that tomorrow, but for now here’s a peek behind the scenes of our December catalog, featuring model Mona Johannesson and shot by photographer Enric Galceran.
Behind the scenes photos by Thomas Northcut.
I love these rose crowns!
The adorable washed floral baby tee is also on my wishlist…
The awesome ray of light dress.
Shop the December Catalog.
I envy her hair and accent!
Pania is wearing the beautiful Native Rose Shapeless Short Sleeve Dress.