Yes, jam. Coolhunting made this video with June Taylor, a preserve maker in Berkley, CA. First of all, I love that they profiled her and put her in the mix with all the hip, hot artists and designers they are usually feature. Second, the process and her enthusiasm is fascinating. I love to see anyone that loves their work and puts as much effort, thought and design into what they are doing as any great artist would.
Please check out June Taylor’s website. There is a Michel Gondry-style video she made about her jams.