Weekly updates from BLDG 25

january catalog sneak peek!

i am so excited to finally show you a sneak peek of our january catalog, shot in paris by guy aroch, featuring models elsa hosk and martha hunt. i know i always say this, but this really is my favorite catalog ever. here’s a little preview in some beautiful behind the scenes photos taken by thomas northcut.






that last photo is downright amazing.

the catalog drops on tuesday january 11, stay tuned!

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DeniseP -January 6, 2011, 10:03AM

the two that blew me away are the one where they are right on the edge overlooking the city with the sky in the background and the one of them on the stairs holding umbrellas.
just gorgeous.
can’t wait to see the new catalogue!

ariana -January 6, 2011, 10:05AM

When does the january catalog drop? I am beyond anxious!

kara -January 6, 2011, 11:21AM

dreamy photos, taken by a dreamy boy…

sk -January 6, 2011, 12:28PM

these photos are incredible! i’m so excited about this fp catalog!!!

Anonymous -January 6, 2011, 12:32PM

yay! i love the photos and i am so excited to see the new catalog!

Brittany -January 6, 2011, 12:40PM

I cannot contain how excited I am for the catalog! Love everything Free People! XO

Bonnie -January 6, 2011, 1:19PM

I’ve always wanted to go to Paris…the eiffel tower shot is amazing!

bianca -January 6, 2011, 1:27PM

these photos take my breath away!!! love them, can’t wait for the catalog!

Mini Kim -January 6, 2011, 1:28PM

I love Guy Aroch! His photographs are wonderful. I am glad that Free People decided to use him for this catalog. I have a feeling that this catalog might be my favorite as well, and will keep with my magazines!

Eva -January 6, 2011, 3:12PM

Oh, how I want to go back to Paris!! I love love love the bike, the dalmatian, and those clothes!!

aria -January 6, 2011, 3:34PM

wow!!! amazing! i want to wear everything in these pictures! absolutely beautiful … i want to feel exactly like these girls look in these pictures.

Elin -January 6, 2011, 7:18PM

Absolutely stunning pictures!The location and the Free People clothing are soooo beautiful! Can’t wait for the catalog!

Carrie -January 6, 2011, 7:23PM

I realize this is entirely cliche, but I have no other words: D-I-E!

But not before I see the catalogue!

Callie -January 6, 2011, 7:24PM

These look fantastic!! I am so excited to see them!

Doris -January 6, 2011, 8:29PM

I used to get Free people catalogs but since november I havent gotten any and i miss them :( Do I have to sing up for another one?

cameragirl -January 7, 2011, 1:05PM

amazing rooftop view, gorgeous photos!

er -January 7, 2011, 6:44PM

this will def. be one of my favorites eeeek:D

Anonymous -January 8, 2011, 11:36AM

honestly my dream is to be in these catalogs…lucky girls!

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