Stay inspired and dont miss a thing. Weekly updates from BLDG 25

Post image for Scenes From The Office This Week

It’s been a busy week at the home office getting ready for Fashion’s Night Out! Here’s a peek at what we’ve been up to… Read More

Harriet -Sep 14, 2012, 9:41AM
There's that sneaky little Wiggins :)
sara -Sep 13, 2012, 7:37AM
Found Wiggins! :)

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Post image for A Love For London – From American & British Points Of View

London can have different impacts and hold different feelings for different people. I went around the office and asked a British person and an American person what London means to them, but first here’s what comes flowing back to me when the word “London” is spoken.

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Kay -Jul 19, 2013, 12:57PM
I love this article, almost as much as I love London! It completely sums it up for me, so many different people in one place who are literally in love with the place they inhabit, I love the people on the tube who say bless you when you sneeze, I love the trees on every street that blossom in the spring, I love the music scene and the fact you can go out without a plan and have the best night of your life, I love the fact you always meet someone new and exciting, and I mean always, I can't remember a night where I went out in London and didn't end up at least having a random conversation with a stranger, let alone making a new friend, I love the coincidences, for a city of 10 million you would expect not to bump into long lost school friends quite as often as you do, I love the history, and the sunsets, and the pidgeons, and the ridiculous mayor, the free newspapers and the talkative vendors, the multifaceted multicultural face of London is a smiling open beautiful sight. One pet peeve, you talk about the coffee houses of the 19th century when referring to the Troubadour (which incidentally is also another spot of London I adore), I think you mean the 20th century as it was started in 1954 in the 20th century and the same for Jack the ripper of the 1870s, the 19th century. Sorry, I'm a historian and it bugged me.
Tina -Mar 02, 2013, 6:19PM
I see all sorts of crazy goings on when I wander the city streets, in and out of shops and I think 'yep. This is London'. It's a really strange feeling but I fee so complete and at ease in London. Is it possible to actually be in love with a city? Because I think I am.

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Post image for Blogger Diary: Soaking Up The Last Rays Of Summer

We had a four-day weekend in celebration of Labor Day, and I spent the majority of it at the beach.  This time of year is always hard for me – I wish summer was endless.Read More

Anna -Nov 17, 2013, 5:06AM
You can almost feel the sadness of losing summer pushing itself through the words and into your consciousness.
Megan -Sep 04, 2012, 8:12PM
I love all your photos!! I worked Saturday, but Sunday and Monday I enjoyed laying around and doing any craft I could think of..I got alot accomplished :)

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Post image for Free People Celebrates Fashion’s Night Out! Discover “Boheme Dreams”

‘Tis the night of dreams…let us wander through the flowers with stars in our eyes. Read More

לחץ במשך יותר -Sep 27, 2014, 10:59PM
It's awesome designed for me to have a website, which is beneficial for my experience. thanks admin
Curt -Jan 12, 2013, 2:30AM
Hi I am so delighted I found your website, I really found you by mistake, while I was researching on Bing for something else, Anyhow I am here now and would just like to say many thanks for a fantastic post and a all round exciting blog (I also love the theme/design), I don’t have time to look over it all at the minute but I have bookmarked it and also added your RSS feeds, so when I have time I will be back to read a great deal more, Please do keep up the fantastic jo.

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Post image for Why We Love British High Tea

With the launch of our September catalog that was shot in London, we’re calling out everything we love about London over the next couple of weeks and “High Tea” is on the top of the list. Read More

Poppy -Sep 07, 2012, 4:30AM
brits are mad about their tea! there s so varieties and ways to drnk it! the best tea in my opinion is Russian caravan but hubby loves earl grey. a normal cuppa with tetleys is fab too! do u get these in the states?
Carie -Sep 06, 2012, 8:11PM
Megan sounds like a boner.

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It’s been awhile, so I thought I’d check in with our BLDG 25 blog team to find out even more about this creative, inspiring group of women. Brigette, Jemma, and Julia sat down to answer a few questions about themselves and things they love, and once you read them you’ll have even more insight into what makes our bloggers the people they are. Plus, I love conversations that go beyond small talk to find out really cool, intimate details about individuals you admire, the things that set them apart from others. Read below to find out where my interview led us…Read More

dragon fruit -Sep 05, 2012, 5:35PM
so cute! you are the best group of bloggers around, seriously! xx
fp jemma -Sep 05, 2012, 8:54AM
Hi Kasia, my top is from COS

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Post image for Life In The Park: The Feeling

The birds singing in the trees, the smell of the grass, the sound of the wind dancing through the branches of the trees – the park is one of my favorite places to be. Time slows down whenever I’m placed inside its oasis.Read More

Crista -Sep 06, 2012, 9:20PM
i'm totally diggin these photos. gorg.

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Post image for Download Our September Desktop Calendar!

Happy first day of September! Download the vertical or horizontal version of our calendar over on the Free People flickr page :) Hope everyone has an amazing month!

Post image for Free People Horoscopes

(Image source)


By Tracy Allen ~ Week of September 3-9.

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Post image for Store Opening: Our 2nd Store In Canada Opens In Calgary Tomorrow!

A few weeks ago we opened our much anticipated Toronto store. It was our very first international store and we could not have been happier with the great reaction it generated.

This Friday we are opening our second store in Calgary, located at Chinook Centre, and it will feature an all new cottage-inspired store design concept. To celebrate, this Friday we are having a grand opening event!  Read More

jeanna -May 16, 2015, 10:55PM
What kind of wall system is used here?
Fiona -Nov 26, 2012, 8:48AM
True it, Lexa!

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Post image for September Catalog Sneak Peek: Who’s That Girl?

Our September catalog was shot by Guy Aroch, who captures model Martha Hunt on the streets of London in a paparazzi-inspired style. Based around the concept of the modern “it girl” whose every move is documented, Martha dodges the camera as she does everyday things like taking out the trash and going to yoga, working on set and going out at night with her boyfriend, played by model Danny Fox. We love this book and the story it tells, and can’t wait for it to drop on Tuesday along with our new site for Free People UK! Here’s a sneak peek. :) Read More

Janet -Jan 03, 2015, 8:58AM
I remember there was a lot of talk on Free People's facebook page when this catalogue came out, with customers expressing concern about Martha's weight. Having seen her modelling other campaigns since then, I believe the concern was well-founded. But Free People just dismissed it; their facebook page admin wrote some bland and defensive comment about how 'they love Martha just the way she is.' THAT IS NOT CONSTRUCTIVE. It's also not constructive to assume that anyone expressing concern merely has body issues, or is jealous, or some other crap. As well as being blatantly untrue, it shuts down debate and becomes a form of apologism for dangerous weight loss. It's not constructive for anybody. Including the models. Martha herself has said: ' For me, it's a relief to have a company that is down with [curves]. Most of the time, you always feel like, "I could be thinner." As a Free People customer, I would like to take this opportunity to remind FP of their responsibilities to both their models and customers. And I hope that if customers express concerns in future, they will be treated with more respect.
Aleigh -May 01, 2013, 9:43PM
What is Free People doing to promote a realistic body image for women? As far as I've seen, not much. HEY, FREE PEOPLE, how about choosing some healthy and curvy models?

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Do you pin? If you’re the sort who can’t resist the urge to pin every gorgeous photo you come across online, we’re talking to you.Read More

Janis -Sep 03, 2012, 7:12PM
How do we know ifwe have won?
Montana -Aug 29, 2012, 10:58PM
Ahh I've had my eye on some new intimates and fall clothing! This would help :) And I'm glad I get to see all of your pins :)

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