Stay inspired and dont miss a thing. Weekly updates from BLDG 25
when i first saw the photos from our new catalog, i was immediately curious about the graffiti covered wall. i did a little research and found out that it was named the lennon wall following the death of john lennon in 1980. since then it has been covered with graffiti pertaining to lennon and his lyrics, as well as notions of peace. during the period of communist rule in the late 1980’s in prague, western music by artists like lennon was banned. young people would write their grievances on this wall, eventually leading to a clash between them and police on the nearby charles bridge. this movement was referred to by the czech authorities as “lennonism.”
despite attempts to repaint the wall, the graffiti kept coming back and is now tolerated… right on.
a little while back, one of our team members showed me this post about artist jessica robles, who does really cute illustrations of shoes…we approached jessica and asked if she had any interest in drawing some free people shoes, and she was happy to! check ‘em out, along with her description of why she picked each one…
here illustrations look just like the real thing!
check out more of her work on her blog.
thanks jessica! you’re so talented!!
our hearts go out to all the victims of the devastation in haiti.
free people will be making a donation to american red cross to help communities affected by the earthquake.
i am especially excited to introduce you all to our new fashion blogger…you’ll be hearing much more from her in the future here on the blog, where she’ll be the yin to my yang :)
so here’s a little more about her (transcribed below)
what is your theme song?
i would say HOTEL CALIFORNIA by the eagles (the live version though, the one with the spanish guitar intro). this song brings happy thoughts.
if you could go anywhere in the world, free of cost, where would you go?
NORWAY definitely, to see the northern lights, has been on my list to do before i pass away for years!
if you were stranded on an island, what three things would you want with you?
a canoe, so i can go out into the ocean, a sketch book to keep my mind off things, a dog for company.
what is the one article of clothing you can’t live without?
my friendship bracelets, i love them, i have an obsession with collecting one everywhere i go.
what is your biggest fear?
growing old alone.
winter, spring, summer or fall? “…all you have to do is call”
SUMMER – campouts, warm sunshine, glowy skin, sandals, cute summer dresses. everyone’s happy in the summer.
what color are you?
MINT, I think mint sums me up perfectly :)
what is your motto?
ALWAYS believe in your dreams
What is your favorite hobby?
creating visual diaries, i have an O.C.D.!!!
if you could spend a day with anyone – dead or alive – who would it be?
i would love to spend the day with devendra banhart. i think the day would be very colorful and full of giggles and weirdness. PERFECT!
be on the lookout for posts from our fashion blogger, and check out her bio here!
as you now know, our january catalog was shot in prague…but why?
our team chose the location because it is bohemia. the term bohemian gets mentioned quite often in fashion, and it is definitely a huge influence on the free people aesthetic. but did you know that it refers to the untraditional lifestyle of writers, artists and musicians who came to europe by way of bohemia, the area now known as the czech republic? our team also liked the idea of going to prague because it is a fairytale city untouched by wars. not to mention, both the photographer (david mushegain, who also shot our december book) and our creative director both lived in prague at earlier points in their lives, so they are familiar with the city.
these beautiful photos were shot by our producer during their trip…more to come!
such a great batch of photos from our facebook fans today…sporting fp in some beautiful locations!
about to explore a cave in mexico
not positive where the last two were taken, let me know if they’re your photos!
our january catalog was shot in prague and it is beautiful! i’m really excited about it, and i have tons of photos our team took while they were over there shooting that i’ll be sharing with you on the blog throughout the month!
here’s a preview of what you’ll see in the catalog…
you can also check out the whole thing online, here!
how awesome are these photos by kassia meador? they are part of a show opening today in los angeles called “put your finger on the button,” comprised of all female photographers. if you’re not familiar with kassia, in addition to being skilled with a camera, she’s also a professional surfer…and she was cool enough to answer some questions for the blog!
read on to learn more about how she got started with photography, and check out some of the brand new photos she sent me below.
how long have you been interested in photography?
“i’ve been traveling the world as a professional surfer since i was 17. my family always wanted to see where i was going and what i was up to so i’d shoot photos along the way. when i was 20 i got a super bad injury that kept me out of the water for almost a full year. during that time i took some online photo classes to just learn a bit more. since then i have been shooting more and more. it wasnt ’till last year when a good friend and mentor thomas campbell saw a few of my photos and was like “yo you should show people some of your work.” he helped me edit some images and i was invited to show some work in japan for their greenroom festival. since then i have had a few shows in california and nyc. i just recently shot my first fashion story for foam magazine and am planning a shoot for their next issue. super jazzed to be shooting as much as possible and excited to see where it all goes…”
is photography more of a hobby for you or do you see it becoming a profession as well?
“it is something i love to do just like surfing. but surfing not only was my first love it also became my profession. photography is a bit like that for me as well…i really love it and am so passionate about making images that make people feel something. i’m working on shooting lil fashion stories now and i’m really into it so we’ll see where it leads.”
what inspires you on a daily basis?
“my friends, family, environment and traveling.”
who are your heroes?
“i got a lot of heroes. but some people who are super inspirational to me on a photography level are thomas campbell, david mushegain, michael halsband, and ellen von unwerth”
(we love david mushegain too! he shot our december catalog – check out our post on him here.)
and now, check out these incredible photos kassia shot on new year’s morning. the project is titled “MARS…A NEW DAY A NEW DAWN,” which she describes it as “just a fresh perspective on a new year and all that lies ahead”
thank you so much kassia, we think you’re rad!!
we are finally ready to announce the winner of the win your wishlist contest!
the grand prize winner is…………… marydea from nashville tennessee!
read on to learn a little more about her and her personal style.
why did you pick the items you did, and what’s your favorite thing you picked?
the items that i picked are mostly accessories because fp has beautiful vintage inspired items that complement my clothes. my favorite item i picked is the beaded wings cardigan. i think the beads are a lovely touch!
how would you describe your personal style?
for my personal style i tend towards old-fashioned dresses and brightly colored basics. i love victorian lockets and antique jewelry. my closet is inspired by the 1940’s/1950’s and woodland fairies.
what are your hobbies?
i love to paint, ride my bike, cook and bake, be with friends and my two sisters! i love doing anything outside on a lovely day!
what is your first memory of free people?
my first memory of freepeople was.. about 4 christmases ago my grandmother bought me a swiss dot long sleeved shirt and a deer lambs wool hooded vest that i wanted and i still wear it to this day!
here’s a peak at some of the items on her wishlist!
welcome to the first thursday poll of the new year! i thought today would be a good time to introduce some of our different swim styles for this year and see which one you like best! it might seem a little early to talk about swim but if you’re planning a vacation somewhere warm, or just dreaming about the warm weather ahead, we’ve got some great styles for you to check out…
by the way, your favorite headband from last week was the flower cluster sequin applique headband, which beat the feather and gem headband by only 9 votes!
ok so let’s get to it…which swim style is your favorite?
the colorblock one piece:
or the blossom printed ruffle one piece: