New York fashion week is still under way and we still have a buzz from our fashion night out!
New York definitely pulled out all stops for this Fashion event, the streets were crazy, and inside our free
People store the atmosphere was high energy as well. We got to mingle with our customers
and celebrate our Fall collection with them. Those mini cupcakes made by bakedbymelissa went down a treat two.
Tomorrow we have the official DIY of the Honestly WTF bracelets and Thursday more Street Style from outside New York Fashion week!!!
Here are some of our store girls in beautiful Free People clothes
A new feature for up and coming photographers who inspire us.
Based in: The UK, living on and off in both England and Ireland. I am half Irish and half South African (born and raised in Durban, South Africa). Sometimes I do feel like a bit of a gypsy…
Shoots with: digital or film, depending on my mood. The first camera I ever purchased (pentax 35 mm) is the one I always return to when I get tired of using digital. I love the simplicity of it. other than that, I use my canon dslr.
Favorite subject: portraiture is my thing. I love to photograph people I meet on my travels and friends who I am exploring the world with.
Inspired by: Travel. Even if I am not venturing far I like to feel like I’m exploring somewhere new. When I’m not traveling, I sift through thousands of blogs and magazines for inspiration. I refer back to a lot of films too, mostly ones I watched as a teenager for some reason. I am drawn to photograph places with beautiful light. I think because it reminds me of home and those amazing African sunsets.
Random fact: I am terrible with directions. Whilst traveling in Italy, my friend and I made the headlines of a local newspaper – we missed our last bus home from the beach, got lost in the local town center, and arrived home very late in the evening. Our host was so worried she called the police and had most of the town searching for us. I will never forget the neighbors coming in the next morning with the paper, laughing at us while muttering something in Italian.
Our September catalog was shot by the amazingly talented Yelena Yemchuk, originally from Ukraine. After working for several years doing video and photography for bands – most notably the Smashing Pumpkins – she turned her focus to fashion photography. Her work has a moodiness to it that translates beautifully through her lens, making her the perfect photographer to shoot our September catalog with its autumnal feel.
Here are some behind-the-scenes shots of the photographer at work, as well as some of her previous editorial work that is absolutely breathtaking!
As requested, a recipe for delicious, fresh, homemade tomato sauce.
If there’s one thing an Italian child is raised on, it’s tomatoes. Italians are obsessed with tomatoes. I’ve even seen it go as far as a dinner conversation centered around the different kinds of tomatoes and their individuals uses – for a whole hour! Anyways, their obsession led to tomato sauce, which is something I think many of us could not live without. They’ve perfected it into one of the world’s best comfort foods, and it’s also pretty easy to make. I’ve taken tips from various individuals and come up with my own personal recipe. There’s nothing like homemade tomato sauce, so enjoy :)
1 – 28oz Can of Whole Peeled Tomatoes
1 – 6oz Can of Tomato Paste
2 Extra Large Garlic Cloves (minced)
Approx 10 Basil Leaves (ripped into thirds)
2 Tbsp Olive Oil
1 Tsp Dried Oregano
10 Cherry Tomatoes
½ Cup 2% Milk
Salt and Pepper to taste
Place olive oil, garlic, and half of your basil into a sauce pan to sauté
Once your garlic is browned, lower the heat as low as it will go, add in tomato paste and whole peeled tomatoes (it’s important to lower the heat A LOT so that it doesn’t explode all over you when you pour in the peeled tomatoes). Sprinkle with oregano, add remaining basil, and stir.
Turn the heat up to about a medium flame. Once it starts boiling, lower heat and let simmer for about 25 minutes. Be sure to stir every 5-10minutes.
While the tomato sauce is thickening you’ll want to peel the skins off of your cherry tomatoes. After you’ve peeled them, quarter each one.
Once the sauce is almost to the desired consistency, put water on to boil for your pasta. As you do this, add the cherry tomatoes into the mixture so they have about 5-10 minutes of simmer time. Once you’re ready to throw in the pasta, turn off the sauce’s burner, and slowly stir in milk. Let sit until pasta is ready.
I recently read, My Life as an Experiment, by A.J. Jacobs. Each chapter explores a new lifestyle experiment, and there was one in particular – “The Unitasker” – which made a significant impact on my thinking. In this chapter, Jacobs makes a commitment to do only one thing at a time. They say that people who unitask, as opposed to multitask, actually get more done. In addition, they are more aware of the task they are doing – rather than performing it as a rote task with disengaged cognition.
Jacobs has to work hard at “unitasking.” It involves eating dinner with no TV on in the background, talking on the phone with his eyes closed, writing his book without intermittently surfing the internet, and tough mental work to stay concentrated while seeing a task through to its end.
To assist in his concentration, Jacobs tries out meditation and implements a method self-deemed as, “The Bill Murray Method.” It’s simple: he cognitively says to himself what he is doing as he does it. For example, I’m walking down the street, smelling the leftover rain, and looking at the storm-cleared sky. It sounds ridiculous, but there is a point. It’s active participation in whatever you’re doing.
Active participation allows you to fully take in what’s going on and appreciate things as they happen. It’s a hard thing to achieve if you are doing 10 million things at once, but today try not to. Do one thing at a time. Talk to your friend on the phone and listen. Don’t play a game or try to get your bills done while she’s talking. You don’t have to implement “The Bill Murray Method” and speak to yourself, but take note of what’s going on. It will help you to fully experience life, soak up things as they happen, and, in the end, actually get more things done.
Today we are recovering from an exciting yet hectic evening – our fashion night out event in NY last night was a blast, it was amazing to see so many of our New York customers come out and celebrate.
It was definitely one of the best fashion parades in NY. During the day we stopped by Lincoln Center where New York fashion week is being held to do some style stalking and yes… the fashion was interesting… from the relaxed model off duty look to polka dots, vibrant colors and the odd quirkiness here and there. It was sure fun to see the fashion savvy out and about.
We had a great time! Here are a few photos from the evening stay tuned for a full photo diary next week plus our favorite fp looks in the stores!
Our office coordinator has a courageous coolness about the way she dresses. There’s nothing quiet about how she presents herself. You can almost guarantee she’ll have on an awesome loud print or a bright color if not pasted across her lips. Perhaps what I covet most about her wardrobe, are the true pieces that make it up – her funky fringe jacket, cool vintage pin, artisan rings, and perfectly grunge tee – all seemingly one-of-a-kind (if not so). She knows how to pull them all together with attitude. Whatever look she is going after she makes it fearless and exhilarating. Check out what she wore this week…