Attack of the giant tomato pincushion! No, it’s a bean bag chair, and you can make it. Spotted on love forever and find the tutorial on how to make your own at etsy labs. I wanna take a field trip there!
As promised, here are photos of the new fall store display. The team made these trees out of chicken wire, fabric and yarn.
One of the main display concepts were these fabric covered bricks. The display team made about fifty of them in the home office and the rest were stitched in India. The bricks serve as an interesting visual element that are stacked to make different structures and patchwork effects. They contrasted the bricks with lucite boxes used to house the vignettes. The large shapes in the window below are large medallion cutouts from felt and fleece. They were somewhat inspired by the effect of postage stamps. What do you think of the new display??? Go check it out in the stores!
The creativity exhibited in this music video is awesome. The entire video is animated t-shirt graphics. From French group Justice…
Just wanted to share a few photos I snapped in the display team’s workshop. Doesn’t that first picture look like the most girly hardware store you’ve ever seen? So out of all this madness comes our beautiful displays. Our fall store displays are being installed now, so I’ll get you some photos and the inside scoop later this week!
The New York Times has made made an announcement. Craft is cool. Check out this article highlighting some of our favorite craft pioneers like Debbie Stoller and the folks at Etsy. Obviously, we’re way ahead of the NYT, and the fancy designers officially making crafts fashionable. But I always like to see what the big dogs are making a fuss about. And it’s nice to see some of the people we support getting such attention. So check it out.
Photo above is from the article, featuring a sewing class at Make Workshop in the Lower East Side in NY…
I checked out prada.com and browsed their production videos. It looks like a bunch of fashion scientists working in a lab! They all wear white coats and work like robots. I like the way they put the videos together and the text running along the bottom. It’s worth checking out, Prada fan or not…
Want s’more behind the scenes info on our new catalog? Well, I’ve told you that the trend concept is Grunge Princess. This idea is how the inspiration for the artwork came about. All of the little drawings and color swatches are done in crayon and colored pencil. They are slightly juvenile looking to me, the way I might have doodled in my notebook the first time grunge was cool. Very Sassy magazine like. And the swatches of color also relate to the idea of patchwork and afghans. Then there are all the scrolling designs and flowers, to meet up with the “princess” part of the trend.
Our photo team took a bunch of cool photos with a Holga camera just for fun. The photos turned out really cool and we ended up using them to border a lot of the pages. These are all the negatives and the images with the blurred edges you see along the sides and in the backgrounds throughout the catalog.
The July catalog is coming! We called the trend concept “grunge princess” The video is already up on our site, so check it out. Our assistant creative director wrote this little note for you, to tell you all about the shoot…
ironically enough, it was a posting that our fpgirl put on the blog that led us to vintage vacations. (remember??)
that’s the name of the “camp” on the isle of wight – just off the coast of southern england – where we shot our grunge princess catalog…
helen, the woman who runs vintage vacations along with her husband, bought an airstream trailer from ebay and had it shipped to her.
and then vintage vacations was born.
situated on a plot of farmland (owned by farmer ted, I think) on the isle, the property now hosts 5 trailers which folks can rent out for friends/families/photo shoots.
we spent a lot of time photographing on vintage vacations’ property, in and around the airstreams which helen kitsched up herself with help from local flea markets/shops.
she and her uncle drove us out all around the island, too…full of hills of sheep, endless fields of flowers, beautiful rocky cliffs.
it’s an amazing place, for sure.
and no day was complete without helen’s tea and scones with clotted cream (absolutely delicious).
On Monday, we opened our newest store and the first store ever on the west coast! Visit us in Del Amo! The store design is completely new. Our designers planned this store to reflect the California aesthetic and lifestyle, making the space more airy and “modern”. Even the store front is a new design.
The store front is inspired by a vintage kimono print. We’ll be using this same print on other store fronts, but for this store we had a mural artist actually paint the print. I talked with one of the girls from our display team that was responsible for finding the mural artist. She seriously found him on muralist.com! The internet rules. Anyway, check out the store!
The last time I thought about scrunchies, I was watching Sex and the City. Carrie was criticizing Berger’s latest book because he portrayed a fashionable New York woman wearing a scruchy. At the time, no true hip New Yorker would wear a scrunchy in public. We think it’s time to bring back the scrunchy. Check out our Tanzania Scrunchy in four tribal prints. There’s a little extra FP touch with multi colored yarn detail…